Canada: Online Retailing Summary & Forecasts to 2023

Canada: Online Retailing Summary & Forecasts to 2023

Summary

“Canada: Online Retailing Summary & Forecasts to 2023” report provides a detailed analysis of both the historic and forecast market data of retail sales of different product segments in online channel in Canada. In addition, it provides an overview of changing shopping trends, the influence of various economic variables on the online retail industry, technology trends and the competitive landscape across product segments. The report also details major online retailers in each category group with their product proposition analysis and market positioning in 2018 along with recent key developments. In-depth analysis of the latest trends in online shopping, covering the factors driving online shopping, consumer insights, market dynamics (covering 26 product categories)

Rising internet penetration is contributing to the growth of the online channel in Canada, with the market set to rise 85.4% in the five years to 2023, reaching $40.6bn which will equate to 9.1% of all retail spend.

Scope

- Higher internet penetration & retailers adopting online channel steer online sales growth
- Store closures and innovative marketing strategies drive online clothing & footwear sales
- Convenient delivery options key to food & grocery sales growth in the online channel
- Amazon drives online electricals sector
- Innovative marketing techniques and value added services drive health & beauty growth
- Rising home prices shift consumer focus towards home renovation and improvement

Reasons to buy

- Gain comprehensive knowledge on 26 product categories in Canada, online retail market and develop a competitive advantage around consumer behavior trends from the start of your supply chain
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, and key consumer and technology trends influencing the online retail market
- Investigate current and forecast online trends in each category to identify the best opportunities to exploit
- Analyze the recommended actions to align your marketing strategies with the crucial online trends influencing consumer behavior
- Understand the fastest-growing categories in the market with insights on the performance of individual product categories online from 2013, with forecasts until 2023