With the rising number of women getting into fitness, body-building and following the trend “strong is the new skinny”, sports nutrition firms have the opportunity to increase their sales by targeting women. This female interest in fitness has also been reflected in the increasing number of women attending shows such as Arnold Fitness Expo and FitExpo, amongst others, and the rising popularity of female influencers such as Kayla Itsines, Sjana Elise and Kelsey Wells. All of these are part of the...
Euromonitor International's Sports Nutrition in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Sports Non-Protein Products, Sports Protein Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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SPORTS NUTRITION IN THE US
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Sports Nutrition for Women Is Here To Stay
the Popularity of Ketogenic Diets Spurs Innovation in Sports Nutrition
Demand for Plant-based Sports Protein Offers Expansion Opportunities
Competitive Landscape
the Leaders Optimum Nutrition and Cytosport Follow the Plant-based Trend
Internet Retailing Continues To See the Fastest Growth
Sports Nutrition Products Targeting Women
Category Data
Table 1 Sales of Sports Nutrition by Category: Value 2013-2018
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sports Nutrition: % Value 2014-2018
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2015-2018
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2018-2023
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Executive Summary
Players Innovate To Follow Consumers' Changing Lifestyles
Positive Growth in 2018, Although at A Slower Pace
A Fragmented Competitive Environment
the Move Towards Internet Retailing
Continued Growth for Consumer Health, Despite Maturity and Concern About Changes
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements (vds) Registration and Classification
Summary: Get latest Market Research Reports on Sports Nutrition. Industry analysis & Market Report on Sports Nutrition is a syndicated market report, published as Sports Nutrition in the US. It is complete Research Study and Industry Analysis of Sports Nutrition market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.