Report Detail
Global Real-Time Bidding (RTB) Technology Market Size, Status and Forecast 2019-2025
- RnM3131214 |
- 15 March, 2019 |
- Global |
- 97 Pages |
- QYResearch |
- Service & Software
Real time bidding (RTB) is a server-to-server buying process that allows inventory (ad space on websites) to be bought and sold on a per-impression basis. It happens instantaneous through an auction that determines who gets to buy a specific impression.
In 2018, the global Real-Time Bidding (RTB) Technology market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Real-Time Bidding (RTB) Technology status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Real-Time Bidding (RTB) Technology development in United States, Europe and China.
The key players covered in this study
Google
WPP plc
Adobe
CRITEO ADVERTISING
Facebook
PubMatic
Smaato
Yandex
Salesforce
Rubicon Project
Market segment by Type, the product can be split into
Open
Invited
Market segment by Application, split into
Media and Entertainment
Games
Retail and E-Commerce
Travel and Luxury
Mobile Apps
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Real-Time Bidding (RTB) Technology status, future forecast, growth opportunity, key market and key players.
To present the Real-Time Bidding (RTB) Technology development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Real-Time Bidding (RTB) Technology are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents
1 Report Overview
- 1.1 Study Scope
- 1.2 Key Market Segments
- 1.3 Players Covered
- 1.4 Market Analysis by Type
- 1.4.1 Global Real-Time Bidding (RTB) Technology Market Size Growth Rate by Type (2014-2025)
- 1.4.2 Open
- 1.4.3 Invited
- 1.5 Market by Application
- 1.5.1 Global Real-Time Bidding (RTB) Technology Market Share by Application (2014-2025)
- 1.5.2 Media and Entertainment
- 1.5.3 Games
- 1.5.4 Retail and E-Commerce
- 1.5.5 Travel and Luxury
- 1.5.6 Mobile Apps
- 1.6 Study Objectives
- 1.7 Years Considered
2 Global Growth Trends
- 2.1 Real-Time Bidding (RTB) Technology Market Size
- 2.2 Real-Time Bidding (RTB) Technology Growth Trends by Regions
- 2.2.1 Real-Time Bidding (RTB) Technology Market Size by Regions (2014-2025)
- 2.2.2 Real-Time Bidding (RTB) Technology Market Share by Regions (2014-2019)
- 2.3 Industry Trends
- 2.3.1 Market Top Trends
- 2.3.2 Market Drivers
- 2.3.3 Market Opportunities
3 Market Share by Key Players
- 3.1 Real-Time Bidding (RTB) Technology Market Size by Manufacturers
- 3.1.1 Global Real-Time Bidding (RTB) Technology Revenue by Manufacturers (2014-2019)
- 3.1.2 Global Real-Time Bidding (RTB) Technology Revenue Market Share by Manufacturers (2014-2019)
- 3.1.3 Global Real-Time Bidding (RTB) Technology Market Concentration Ratio (CR5 and HHI)
- 3.2 Real-Time Bidding (RTB) Technology Key Players Head office and Area Served
- 3.3 Key Players Real-Time Bidding (RTB) Technology Product/Solution/Service
- 3.4 Date of Enter into Real-Time Bidding (RTB) Technology Market
- 3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application
- 4.1 Global Real-Time Bidding (RTB) Technology Market Size by Type (2014-2019)
- 4.2 Global Real-Time Bidding (RTB) Technology Market Size by Application (2014-2019)
5 United States
- 5.1 United States Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 5.2 Real-Time Bidding (RTB) Technology Key Players in United States
- 5.3 United States Real-Time Bidding (RTB) Technology Market Size by Type
- 5.4 United States Real-Time Bidding (RTB) Technology Market Size by Application
6 Europe
- 6.1 Europe Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 6.2 Real-Time Bidding (RTB) Technology Key Players in Europe
- 6.3 Europe Real-Time Bidding (RTB) Technology Market Size by Type
- 6.4 Europe Real-Time Bidding (RTB) Technology Market Size by Application
7 China
- 7.1 China Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 7.2 Real-Time Bidding (RTB) Technology Key Players in China
- 7.3 China Real-Time Bidding (RTB) Technology Market Size by Type
- 7.4 China Real-Time Bidding (RTB) Technology Market Size by Application
8 Japan
- 8.1 Japan Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 8.2 Real-Time Bidding (RTB) Technology Key Players in Japan
- 8.3 Japan Real-Time Bidding (RTB) Technology Market Size by Type
- 8.4 Japan Real-Time Bidding (RTB) Technology Market Size by Application
9 Southeast Asia
- 9.1 Southeast Asia Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 9.2 Real-Time Bidding (RTB) Technology Key Players in Southeast Asia
- 9.3 Southeast Asia Real-Time Bidding (RTB) Technology Market Size by Type
- 9.4 Southeast Asia Real-Time Bidding (RTB) Technology Market Size by Application
10 India
- 10.1 India Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 10.2 Real-Time Bidding (RTB) Technology Key Players in India
- 10.3 India Real-Time Bidding (RTB) Technology Market Size by Type
- 10.4 India Real-Time Bidding (RTB) Technology Market Size by Application
11 Central & South America
- 11.1 Central & South America Real-Time Bidding (RTB) Technology Market Size (2014-2019)
- 11.2 Real-Time Bidding (RTB) Technology Key Players in Central & South America
- 11.3 Central & South America Real-Time Bidding (RTB) Technology Market Size by Type
- 11.4 Central & South America Real-Time Bidding (RTB) Technology Market Size by Application
12 International Players Profiles
- 12.1 Google
- 12.1.1 Google Company Details
- 12.1.2 Company Description and Business Overview
- 12.1.3 Real-Time Bidding (RTB) Technology Introduction
- 12.1.4 Google Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.1.5 Google Recent Development
- 12.2 WPP plc
- 12.2.1 WPP plc Company Details
- 12.2.2 Company Description and Business Overview
- 12.2.3 Real-Time Bidding (RTB) Technology Introduction
- 12.2.4 WPP plc Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.2.5 WPP plc Recent Development
- 12.3 Adobe
- 12.3.1 Adobe Company Details
- 12.3.2 Company Description and Business Overview
- 12.3.3 Real-Time Bidding (RTB) Technology Introduction
- 12.3.4 Adobe Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.3.5 Adobe Recent Development
- 12.4 CRITEO ADVERTISING
- 12.4.1 CRITEO ADVERTISING Company Details
- 12.4.2 Company Description and Business Overview
- 12.4.3 Real-Time Bidding (RTB) Technology Introduction
- 12.4.4 CRITEO ADVERTISING Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.4.5 CRITEO ADVERTISING Recent Development
- 12.5 Facebook
- 12.5.1 Facebook Company Details
- 12.5.2 Company Description and Business Overview
- 12.5.3 Real-Time Bidding (RTB) Technology Introduction
- 12.5.4 Facebook Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.5.5 Facebook Recent Development
- 12.6 PubMatic
- 12.6.1 PubMatic Company Details
- 12.6.2 Company Description and Business Overview
- 12.6.3 Real-Time Bidding (RTB) Technology Introduction
- 12.6.4 PubMatic Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.6.5 PubMatic Recent Development
- 12.7 Smaato
- 12.7.1 Smaato Company Details
- 12.7.2 Company Description and Business Overview
- 12.7.3 Real-Time Bidding (RTB) Technology Introduction
- 12.7.4 Smaato Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.7.5 Smaato Recent Development
- 12.8 Yandex
- 12.8.1 Yandex Company Details
- 12.8.2 Company Description and Business Overview
- 12.8.3 Real-Time Bidding (RTB) Technology Introduction
- 12.8.4 Yandex Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.8.5 Yandex Recent Development
- 12.9 Salesforce
- 12.9.1 Salesforce Company Details
- 12.9.2 Company Description and Business Overview
- 12.9.3 Real-Time Bidding (RTB) Technology Introduction
- 12.9.4 Salesforce Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.9.5 Salesforce Recent Development
- 12.10 Rubicon Project
- 12.10.1 Rubicon Project Company Details
- 12.10.2 Company Description and Business Overview
- 12.10.3 Real-Time Bidding (RTB) Technology Introduction
- 12.10.4 Rubicon Project Revenue in Real-Time Bidding (RTB) Technology Business (2014-2019)
- 12.10.5 Rubicon Project Recent Development
13 Market Forecast 2019-2025
- 13.1 Market Size Forecast by Regions
- 13.2 United States
- 13.3 Europe
- 13.4 China
- 13.5 Japan
- 13.6 Southeast Asia
- 13.7 India
- 13.8 Central & South America
- 13.9 Market Size Forecast by Product (2019-2025)
- 13.10 Market Size Forecast by Application (2019-2025)
14 Analyst's Viewpoints/Conclusions
15 Appendix
- 15.1 Research Methodology
- 15.1.1 Methodology/Research Approach
- 15.1.1.1 Research Programs/Design
- 15.1.1.2 Market Size Estimation
- 12.1.1.3 Market Breakdown and Data Triangulation
- 15.1.2 Data Source
- 15.1.2.1 Secondary Sources
- 15.1.2.2 Primary Sources
- 15.1.1 Methodology/Research Approach
- 15.2 Disclaimer
Summary:
Get latest Market Research Reports on Real-Time Bidding (RTB) Technology . Industry analysis & Market Report on Real-Time Bidding (RTB) Technology is a syndicated market report, published as Global Real-Time Bidding (RTB) Technology Market Size, Status and Forecast 2019-2025. It is complete Research Study and Industry Analysis of Real-Time Bidding (RTB) Technology market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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