Report Detail

Service & Software Global Real-Time Bidding (RTB) Technology Market 2019 by Company, Regions, Type and Application, Forecast to 2024

  • RnM3722486
  • |
  • 04 September, 2019
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  • Global
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  • 120 Pages
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  • GIR (Global Info Research)
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  • Service & Software

Real time bidding (RTB) is a server-to-server buying process that allows inventory (ad space on websites) to be bought and sold on a per-impression basis. It happens instantaneous through an auction that determines who gets to buy a specific impression.

Scope of the Report:
The global Real-Time Bidding (RTB) Technology market is valued at xx million USD in 2018 and is expected to reach xx million USD by the end of 2024, growing at a CAGR of xx% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Real-Time Bidding (RTB) Technology.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Real-Time Bidding (RTB) Technology market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Real-Time Bidding (RTB) Technology market by product type and applications/end industries.

Market Segment by Companies, this report covers
Google
WPP plc
Adobe
CRITEO ADVERTISING
Facebook
PubMatic
Smaato
Yandex
Salesforce
Rubicon Project

Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Market Segment by Type, covers
Open
Invited

Market Segment by Applications, can be divided into
Media and Entertainment
Games
Retail and E-Commerce
Travel and Luxury
Mobile Apps


Table of Contents

    1 Real-Time Bidding (RTB) Technology Market Overview

    • 1.1 Product Overview and Scope of Real-Time Bidding (RTB) Technology
    • 1.2 Classification of Real-Time Bidding (RTB) Technology by Types
      • 1.2.1 Global Real-Time Bidding (RTB) Technology Revenue Comparison by Types (2019-2024)
      • 1.2.2 Global Real-Time Bidding (RTB) Technology Revenue Market Share by Types in 2018
      • 1.2.3 Open
      • 1.2.4 Invited
    • 1.3 Global Real-Time Bidding (RTB) Technology Market by Application
      • 1.3.1 Global Real-Time Bidding (RTB) Technology Market Size and Market Share Comparison by Applications (2014-2024)
      • 1.3.2 Media and Entertainment
      • 1.3.3 Games
      • 1.3.4 Retail and E-Commerce
      • 1.3.5 Travel and Luxury
      • 1.3.6 Mobile Apps
    • 1.4 Global Real-Time Bidding (RTB) Technology Market by Regions
      • 1.4.1 Global Real-Time Bidding (RTB) Technology Market Size (Million USD) Comparison by Regions (2014-2024)
      • 1.4.1 North America (USA, Canada and Mexico) Real-Time Bidding (RTB) Technology Status and Prospect (2014-2024)
      • 1.4.2 Europe (Germany, France, UK, Russia and Italy) Real-Time Bidding (RTB) Technology Status and Prospect (2014-2024)
      • 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Real-Time Bidding (RTB) Technology Status and Prospect (2014-2024)
      • 1.4.4 South America (Brazil, Argentina, Colombia) Real-Time Bidding (RTB) Technology Status and Prospect (2014-2024)
      • 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Real-Time Bidding (RTB) Technology Status and Prospect (2014-2024)
    • 1.5 Global Market Size of Real-Time Bidding (RTB) Technology (2014-2024)

    2 Manufacturers Profiles

    • 2.1 Google
      • 2.1.1 Business Overview
      • 2.1.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.1.2.1 Product A
        • 2.1.2.2 Product B
      • 2.1.3 Google Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.2 WPP plc
      • 2.2.1 Business Overview
      • 2.2.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.2.2.1 Product A
        • 2.2.2.2 Product B
      • 2.2.3 WPP plc Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.3 Adobe
      • 2.3.1 Business Overview
      • 2.3.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.3.2.1 Product A
        • 2.3.2.2 Product B
      • 2.3.3 Adobe Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.4 CRITEO ADVERTISING
      • 2.4.1 Business Overview
      • 2.4.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.4.2.1 Product A
        • 2.4.2.2 Product B
      • 2.4.3 CRITEO ADVERTISING Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.5 Facebook
      • 2.5.1 Business Overview
      • 2.5.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.5.2.1 Product A
        • 2.5.2.2 Product B
      • 2.5.3 Facebook Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.6 PubMatic
      • 2.6.1 Business Overview
      • 2.6.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.6.2.1 Product A
        • 2.6.2.2 Product B
      • 2.6.3 PubMatic Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.7 Smaato
      • 2.7.1 Business Overview
      • 2.7.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.7.2.1 Product A
        • 2.7.2.2 Product B
      • 2.7.3 Smaato Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.8 Yandex
      • 2.8.1 Business Overview
      • 2.8.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.8.2.1 Product A
        • 2.8.2.2 Product B
      • 2.8.3 Yandex Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.9 Salesforce
      • 2.9.1 Business Overview
      • 2.9.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.9.2.1 Product A
        • 2.9.2.2 Product B
      • 2.9.3 Salesforce Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)
    • 2.10 Rubicon Project
      • 2.10.1 Business Overview
      • 2.10.2 Real-Time Bidding (RTB) Technology Type and Applications
        • 2.10.2.1 Product A
        • 2.10.2.2 Product B
      • 2.10.3 Rubicon Project Real-Time Bidding (RTB) Technology Revenue, Gross Margin and Market Share (2017-2018)

    3 Global Real-Time Bidding (RTB) Technology Market Competition, by Players

    • 3.1 Global Real-Time Bidding (RTB) Technology Revenue and Share by Players (2014-2019)
    • 3.2 Market Concentration Rate
      • 3.2.1 Top 5 Real-Time Bidding (RTB) Technology Players Market Share
      • 3.2.2 Top 10 Real-Time Bidding (RTB) Technology Players Market Share
    • 3.3 Market Competition Trend

    4 Global Real-Time Bidding (RTB) Technology Market Size by Regions

    • 4.1 Global Real-Time Bidding (RTB) Technology Revenue and Market Share by Regions
    • 4.2 North America Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 4.3 Europe Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 4.4 Asia-Pacific Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 4.5 South America Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 4.6 Middle East and Africa Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    5 North America Real-Time Bidding (RTB) Technology Revenue by Countries

    • 5.1 North America Real-Time Bidding (RTB) Technology Revenue by Countries (2014-2019)
    • 5.2 USA Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 5.3 Canada Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 5.4 Mexico Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    6 Europe Real-Time Bidding (RTB) Technology Revenue by Countries

    • 6.1 Europe Real-Time Bidding (RTB) Technology Revenue by Countries (2014-2019)
    • 6.2 Germany Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 6.3 UK Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 6.4 France Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 6.5 Russia Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 6.6 Italy Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    7 Asia-Pacific Real-Time Bidding (RTB) Technology Revenue by Countries

    • 7.1 Asia-Pacific Real-Time Bidding (RTB) Technology Revenue by Countries (2014-2019)
    • 7.2 China Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 7.3 Japan Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 7.4 Korea Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 7.5 India Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 7.6 Southeast Asia Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    8 South America Real-Time Bidding (RTB) Technology Revenue by Countries

    • 8.1 South America Real-Time Bidding (RTB) Technology Revenue by Countries (2014-2019)
    • 8.2 Brazil Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 8.3 Argentina Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 8.4 Colombia Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    9 Middle East and Africa Revenue Real-Time Bidding (RTB) Technology by Countries

    • 9.1 Middle East and Africa Real-Time Bidding (RTB) Technology Revenue by Countries (2014-2019)
    • 9.2 Saudi Arabia Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 9.3 UAE Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 9.4 Egypt Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 9.5 Nigeria Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)
    • 9.6 South Africa Real-Time Bidding (RTB) Technology Revenue and Growth Rate (2014-2019)

    10 Global Real-Time Bidding (RTB) Technology Market Segment by Type

    • 10.1 Global Real-Time Bidding (RTB) Technology Revenue and Market Share by Type (2014-2019)
    • 10.2 Global Real-Time Bidding (RTB) Technology Market Forecast by Type (2019-2024)
    • 10.3 Open Revenue Growth Rate (2014-2024)
    • 10.4 Invited Revenue Growth Rate (2014-2024)

    11 Global Real-Time Bidding (RTB) Technology Market Segment by Application

    • 11.1 Global Real-Time Bidding (RTB) Technology Revenue Market Share by Application (2014-2019)
    • 11.2 Real-Time Bidding (RTB) Technology Market Forecast by Application (2019-2024)
    • 11.3 Media and Entertainment Revenue Growth (2014-2019)
    • 11.4 Games Revenue Growth (2014-2019)
    • 11.5 Retail and E-Commerce Revenue Growth (2014-2019)
    • 11.6 Travel and Luxury Revenue Growth (2014-2019)
    • 11.7 Mobile Apps Revenue Growth (2014-2019)

    12 Global Real-Time Bidding (RTB) Technology Market Size Forecast (2019-2024)

    • 12.1 Global Real-Time Bidding (RTB) Technology Market Size Forecast (2019-2024)
    • 12.2 Global Real-Time Bidding (RTB) Technology Market Forecast by Regions (2019-2024)
    • 12.3 North America Real-Time Bidding (RTB) Technology Revenue Market Forecast (2019-2024)
    • 12.4 Europe Real-Time Bidding (RTB) Technology Revenue Market Forecast (2019-2024)
    • 12.5 Asia-Pacific Real-Time Bidding (RTB) Technology Revenue Market Forecast (2019-2024)
    • 12.6 South America Real-Time Bidding (RTB) Technology Revenue Market Forecast (2019-2024)
    • 12.7 Middle East and Africa Real-Time Bidding (RTB) Technology Revenue Market Forecast (2019-2024)

    13 Research Findings and Conclusion

      14 Appendix

      • 14.1 Methodology

      Summary:
      Get latest Market Research Reports on Real-Time Bidding (RTB) Technology. Industry analysis & Market Report on Real-Time Bidding (RTB) Technology is a syndicated market report, published as Global Real-Time Bidding (RTB) Technology Market 2019 by Company, Regions, Type and Application, Forecast to 2024. It is complete Research Study and Industry Analysis of Real-Time Bidding (RTB) Technology market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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