Report Detail

Other Microwaves in Hong Kong, China

  • RnM3082815
  • |
  • 08 March, 2019
  • |
  • Global
  • |
  • 30 Pages
  • |
  • Euromonitor
  • |
  • Other

Rising health awareness was one of the main consumer trends observed in Hong Kong during the review period. This restricted demand for traditional microwaves, as health concerns led more consumers to cook with fresh ingredients instead of reheating food. Demand for such products was further undermined by the lingering perception that they release potentially hazardous radiation, despite the fact that the World Health Organization has published numerous reports stating that this is not the case.

Euromonitor International's Microwaves in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Built-in Microwaves, Freestanding Microwaves.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Microwaves market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


MICROWAVES IN HONG KONG, CHINA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Microwaves Brands Adjust To the Healthy Living Trend

                Demand for Built-in Microwaves Rises

                  Competitive Landscape

                    International Players Continue To Dominate Microwaves

                      Midea Expands Its Microwaves Range in Hong Kong

                        Competition in Built-in Microwaves Intensifies

                          Category Data

                            Table 1 Sales of Microwaves by Category: Volume 2013-2018

                              Table 2 Sales of Microwaves by Category: Value 2013-2018

                                Table 3 Sales of Microwaves by Category: % Volume Growth 2013-2018

                                  Table 4 Sales of Microwaves by Category: % Value Growth 2013-2018

                                    Table 5 Sales of Microwaves by Connected Appliances: % Volume 2014-2018

                                      Table 6 NBO Company Shares of Microwaves: % Volume 2014-2018

                                        Table 7 LBN Brand Shares of Microwaves: % Volume 2015-2018

                                          Table 8 Distribution of Microwaves by Format: % Volume 2013-2018

                                            Table 9 Production, Imports and Exports of Microwaves: Total Volume 2013-2018

                                              Table 10 Forecast Sales of Microwaves by Category: Volume 2018-2023

                                                Table 11 Forecast Sales of Microwaves by Category: Value 2018-2023

                                                  Table 12 Forecast Sales of Microwaves by Category: % Volume Growth 2018-2023

                                                    Table 13 Forecast Sales of Microwaves by Category: % Value Growth 2018-2023

                                                      Executive Summary

                                                        Replacement Cycles Continue To Drive Demand Within Consumer Appliances

                                                          International Brands Dominate Consumer Appliances in Hong Kong

                                                            Distribution Still Concentrated in Store-based Channels

                                                              Producers and Sellers Now Liable for Appliance Disposal Costs

                                                                Affordable Brands From Mainland China Set To Gain Traction in Hong Kong

                                                                  Market Indicators

                                                                    Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018

                                                                      Table 15 Replacement Cycles of Consumer Appliances by Category 2013-2018

                                                                        Table 16 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023

                                                                          Table 17 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

                                                                            Market Data

                                                                              Table 18 Sales of Consumer Appliances by Category: Volume 2013-2018

                                                                                Table 19 Sales of Consumer Appliances by Category: Value 2013-2018

                                                                                  Table 20 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018

                                                                                    Table 21 Sales of Consumer Appliances by Category: % Value Growth 2013-2018

                                                                                      Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018

                                                                                        Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018

                                                                                          Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018

                                                                                            Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018

                                                                                              Table 26 Sales of Small Appliances by Category: Volume 2013-2018

                                                                                                Table 27 Sales of Small Appliances by Category: Value 2013-2018

                                                                                                  Table 28 Sales of Small Appliances by Category: % Volume Growth 2013-2018

                                                                                                    Table 29 Sales of Small Appliances by Category: % Value Growth 2013-2018

                                                                                                      Table 30 NBO Company Shares of Major Appliances: % Volume 2014-2018

                                                                                                        Table 31 LBN Brand Shares of Major Appliances: % Volume 2015-2018

                                                                                                          Table 32 NBO Company Shares of Small Appliances: % Volume 2014-2018

                                                                                                            Table 33 LBN Brand Shares of Small Appliances: % Volume 2015-2018

                                                                                                              Table 34 Distribution of Major Appliances by Format: % Volume 2013-2018

                                                                                                                Table 35 Distribution of Small Appliances by Format: % Volume 2013-2018

                                                                                                                  Table 36 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023

                                                                                                                    Table 37 Forecast Sales of Consumer Appliances by Category: Value 2018-2023

                                                                                                                      Table 38 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

                                                                                                                        Table 39 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

                                                                                                                          Table 40 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

                                                                                                                            Table 41 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

                                                                                                                              Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023

                                                                                                                                Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023

                                                                                                                                  Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023

                                                                                                                                    Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023

                                                                                                                                      Table 46 Forecast Sales of Small Appliances by Category: Volume 2018-2023

                                                                                                                                        Table 47 Forecast Sales of Small Appliances by Category: Value 2018-2023

                                                                                                                                          Table 48 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023

                                                                                                                                            Table 49 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

                                                                                                                                              Sources

                                                                                                                                                Summary 1 Research Sources

                                                                                                                                                Summary:
                                                                                                                                                Get latest Market Research Reports on Microwaves. Industry analysis & Market Report on Microwaves is a syndicated market report, published as Microwaves in Hong Kong, China. It is complete Research Study and Industry Analysis of Microwaves market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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