Report Detail

Other Laundry Care in Cameroon

  • RnM3083853
  • |
  • 08 March, 2019
  • |
  • Global
  • |
  • 14 Pages
  • |
  • Euromonitor
  • |
  • Other

Laundry care continued to grow in 2018, with powder and bar detergents driving volume sales. The category benefited from rising levels of urbanisation and an increase in the number of modern retail outlets. An increasing number of households are trading up from the exclusive use of bar soap to higher priced products, such as powder detergents. However, bar soap continues to be the established affordable and reliable mass product for the greater share of the consumer base who earn lower incomes.

Euromonitor International's Laundry Care in Cameroon market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


LAUNDRY CARE IN CAMEROON

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Bar Soap Remains An Affordable and Reliable Product

                Favourable Pricing Drives Demand for Economy Brands

                  Modern Retailing Experience Will Maintain Strong Demand for Laundry Care Products

                    Competitive Landscape

                      Domestic Players Increase Presence in Bar and Powder Detergents

                        New Product Launches Based Mostly on Smaller Pack Sizes

                          Players Focus on Ensuring Visibility Through Distribution Channels

                            Category Indicators

                              Table 1 Household Possession of Washing Machines 2013-2018

                                Category Data

                                  Table 2 Sales of Laundry Care by Category: Value 2013-2018

                                    Table 3 Sales of Laundry Care by Category: % Value Growth 2013-2018

                                      Table 4 Sales of Laundry Aids by Category: Value 2013-2018

                                        Table 5 Sales of Laundry Aids by Category: % Value Growth 2013-2018

                                          Table 6 Sales of Laundry Detergents by Category: Value 2013-2018

                                            Table 7 Sales of Laundry Detergents by Category: % Value Growth 2013-2018

                                              Table 8 NBO Company Shares of Laundry Care: % Value 2014-2018

                                                Table 9 LBN Brand Shares of Laundry Care: % Value 2015-2018

                                                  Table 10 NBO Company Shares of Laundry Detergents: % Value 2014-2018

                                                    Table 11 LBN Brand Shares of Laundry Detergents: % Value 2015-2018

                                                      Table 12 Forecast Sales of Laundry Care by Category: Value 2018-2023

                                                        Table 13 Forecast Sales of Laundry Care by Category: % Value Growth 2018-2023

                                                          Executive Summary

                                                            Home Care Continues To Show Strong Growth in 2018

                                                              the Changing Distribution Landscape Is Positive for Home Care

                                                                Competitive Environment Is Dominated by International Brands

                                                                  Open Markets Remain the Major Distribution Channel

                                                                    Home Care Has Very Good Prospects

                                                                      Market Indicators

                                                                        Table 14 Households 2013-2018

                                                                          Market Data

                                                                            Table 15 Sales of Home Care by Category: Value 2013-2018

                                                                              Table 16 Sales of Home Care by Category: % Value Growth 2013-2018

                                                                                Table 17 NBO Company Shares of Home Care: % Value 2014-2018

                                                                                  Table 18 LBN Brand Shares of Home Care: % Value 2015-2018

                                                                                    Table 19 Penetration of Private Label in Home Care by Category: % Value 2013-2018

                                                                                      Table 20 Distribution of Home Care by Format: % Value 2013-2018

                                                                                        Table 21 Distribution of Home Care by Format and Category: % Value 2018

                                                                                          Table 22 Forecast Sales of Home Care by Category: Value 2018-2023

                                                                                            Table 23 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

                                                                                              Sources

                                                                                                Summary 1 Research Sources

                                                                                                Summary:
                                                                                                Get latest Market Research Reports on Laundry Care. Industry analysis & Market Report on Laundry Care is a syndicated market report, published as Laundry Care in Cameroon. It is complete Research Study and Industry Analysis of Laundry Care market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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