Combination products remained the most popular within dietary supplements in 2018. These products are positioned as offering multiple benefits, and in this regard are similar to homemade herbal remedies that have long been widely used in Cameroon. Product ranges targeting specific consumer groups like pregnant women, children or teens were less common in dietary supplements in 2018, though they continued to perform well thanks to rising health awareness and educational marketing campaigns.
Euromonitor International's Dietary Supplements in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Dietary Supplements market;
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* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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DIETARY SUPPLEMENTS IN CAMEROON
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Combination Dietary Supplements Remain the Most Popular in Cameroon
Demand for Herbal/traditional Product Types Set Increase
Dietary Supplements Players Set To Focus on Natural Ingredients
Competitive Landscape
Aggressive Marketing Activities Boost Performance of Direct Sellers
Direct Sellers Strengthen Online Presence To Generate Demand
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2013-2018
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 3 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 5 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 6 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 7 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 8 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Faces Competition From Unpackaged and Counterfeit Medicines
Rising Health Awareness Boosts Vitamins and Dietary Supplements Performance
International Players Continue To Lead Consumer Health
Chemists/pharmacies Remains the Leading Distribution Channel
Improvements in Living Standards Set To Drive Market Expansion
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Summary: Get latest Market Research Reports on Dietary Supplements. Industry analysis & Market Report on Dietary Supplements is a syndicated market report, published as Dietary Supplements in Cameroon. It is complete Research Study and Industry Analysis of Dietary Supplements market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.