In 2018, protein supplements saw the fastest growth within dietary supplements, due to the growing consumer perception that protein is needed in a healthy diet. With more consumers trying to eat more healthily whilst supplementing their diets, protein supplements have become mainstream across all generations. Gen Z and millennials are increasingly looking for plant-based proteins to support their flexitarian, vegetarian or vegan diets, whilst older consumers believe that protein can support both...
Euromonitor International's Dietary Supplements in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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DIETARY SUPPLEMENTS IN THE US
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Protein Supplements Sees the Fastest Growth
Gut Health Support Continues To Drive Demand for Probiotic Supplements
Fermented Combination Dietary Supplements Show Potential
Competitive Landscape
the Nature's Bounty Is the Leading Brand Manufacturer
Low Online Entry Barriers Spur Start-ups
Mobile Commerce Needs To Be Enhanced With Video Shopping
Category Data
Table 1 Sales of Dietary Supplements by Category: Value 2013-2018
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2013-2018
Table 3 Sales of Dietary Supplements by Positioning: % Value 2013-2018
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2013-2018
Table 5 NBO Company Shares of Dietary Supplements: % Value 2014-2018
Table 6 LBN Brand Shares of Dietary Supplements: % Value 2015-2018
Table 7 Forecast Sales of Dietary Supplements by Category: Value 2018-2023
Table 8 Forecast Sales of Dietary Supplements by Category: % Value Growth 2018-2023
Executive Summary
Players Innovate To Follow Consumers' Changing Lifestyles
Positive Growth in 2018, Although at A Slower Pace
A Fragmented Competitive Environment
the Move Towards Internet Retailing
Continued Growth for Consumer Health, Despite Maturity and Concern About Changes
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format: % Value 2013-2018
Table 17 Distribution of Consumer Health by Format and Category: % Value 2018
Table 18 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements (vds) Registration and Classification
Summary: Get latest Market Research Reports on Dietary Supplements. Industry analysis & Market Report on Dietary Supplements is a syndicated market report, published as Dietary Supplements in the US. It is complete Research Study and Industry Analysis of Dietary Supplements market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.