While apparel and footwear in Norway registered positive value sales development in 2018, growth was at a very modest level compared to earlier in the review period. Quality-conscious Norwegians increasingly prefer shopping online in the hope of finding a good deal or to wait for a sale to purchase a premium option at a discount. An increasing share of online sales and frequent discounting however, did not aid volume sales with the average unit price continuing to rise overall.
Euromonitor International's Apparel and Footwear in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Apparel and Footwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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APPAREL AND FOOTWEAR IN NORWAY
Euromonitor International
March 2019
LIST OF CONTENTS AND TABLES
Executive Summary
Sluggish Growth Continues in 2018
Sportswear and Abolishment of Nok350 Rule Are Main Headlines in 2018
Sportswear and Multi-brand Retailers Increase Value Share But Economy Brands Continue To Govern Sales
Internet Retailing Continues To Develop at Notably Higher Pace Than Other Channels
Despite Sluggish Growth, Forecast Looks Bright
Market Data
Table 1 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 2 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 7 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Other Terminology:
Sources
Summary 1 Research Sources
Headlines
Prospects
Subscription Service of Childrenswear Is Well Received
Sustainability Remains Important Driver of Value Growth
Hectic Lifestyles and Convenience Boosts Online Sales of Childrenswear
Competitive Landscape
Low-cost Womenswear Players Dominate Sales of Childrenswear
Sportswear Brands Continue To Strengthen Their Positions
Smaller Niche Brands Gaining in Popularity
Category Data
Table 13 Sales of Childrenswear by Category: Volume 2013-2018
Table 14 Sales of Childrenswear by Category: Value 2013-2018
Table 15 Sales of Childrenswear by Category: % Volume Growth 2013-2018
Table 16 Sales of Childrenswear by Category: % Value Growth 2013-2018
Table 17 NBO Company Shares of Childrenswear: % Value 2014-2018
Table 18 LBN Brand Shares of Childrenswear: % Value 2015-2018
Table 19 Forecast Sales of Childrenswear by Category: Volume 2018-2023
Table 20 Forecast Sales of Childrenswear by Category: Value 2018-2023
Table 21 Forecast Sales of Childrenswear by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Childrenswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Foreign Internet Retailing Expected To Decline Following Decision To Remove Nok350 Rule
Affluent Norwegians and Rising Tourism Boost Sales of Luxury Accessories
Cold Climate Ensures Stable Development of Hats, Scarfs and Gloves
Competitive Landscape
Outdoor-orientated Domestic Brands Gain Value Share
Apparel Giants Benefit From Wide Retail Network But Struggle With Competition
Performance Brands Strengthen Their Relatively Modest Positions
Category Data
Table 23 Sales of Apparel Accessories by Category: Volume 2013-2018
Table 24 Sales of Apparel Accessories by Category: Value 2013-2018
Table 25 Sales of Apparel Accessories by Category: % Volume Growth 2013-2018
Table 26 Sales of Apparel Accessories by Category: % Value Growth 2013-2018
Table 27 NBO Company Shares of Apparel Accessories: % Value 2014-2018
Table 28 LBN Brand Shares of Apparel Accessories: % Value 2015-2018
Table 29 Forecast Sales of Apparel Accessories by Category: Volume 2018-2023
Table 30 Forecast Sales of Apparel Accessories by Category: Value 2018-2023
Table 31 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2018-2023
Table 32 Forecast Sales of Apparel Accessories by Category: % Value Growth 2018-2023
Headlines
Prospects
Specialised Menswear Stores Display Strong Growth
Sports and Outdoor Trend Continue To Add Value To Menswear
Norwegian Men Turn To Online Shopping
Competitive Landscape
Low-cost Apparel Giants Dominate Menswear in Norway
Sportswear Players Continue To Gain Value Share
Voice Norge Strengthens Position
Category Data
Table 33 Sales of Menswear by Category: Volume 2013-2018
Table 34 Sales of Menswear by Category: Value 2013-2018
Table 35 Sales of Menswear by Category: % Volume Growth 2013-2018
Table 36 Sales of Menswear by Category: % Value Growth 2013-2018
Table 37 NBO Company Shares of Menswear: % Value 2014-2018
Table 38 LBN Brand Shares of Menswear: % Value 2015-2018
Table 39 NBO Company Shares of Men's Nightwear: % Value 2014-2018
Table 40 LBN Brand Shares of Men's Nightwear: % Value 2015-2018
Table 41 NBO Company Shares of Men's Outerwear: % Value 2014-2018
Table 42 LBN Brand Shares of Men's Outerwear: % Value 2015-2018
Table 43 NBO Company Shares of Men's Swimwear: % Value 2014-2018
Table 44 LBN Brand Shares of Men's Swimwear: % Value 2015-2018
Table 45 NBO Company Shares of Men's Underwear: % Value 2014-2018
Table 46 LBN Brand Shares of Men's Underwear: % Value 2015-2018
Table 47 Forecast Sales of Menswear by Category: Volume 2018-2023
Table 48 Forecast Sales of Menswear by Category: Value 2018-2023
Table 49 Forecast Sales of Menswear by Category: % Volume Growth 2018-2023
Table 50 Forecast Sales of Menswear by Category: % Value Growth 2018-2023
Headlines
Prospects
Higher Number of Women Participate in Sports, Boosting Sales of Sportswear
Internet Retailing and Frequent Discounting Place Downward Pressure on Prices
Social Media Facilitates Fast Fashion Culture in Norway
Competitive Landscape
Low-cost Players Govern Value Sales of Womenswear
Rising Participation in Sporting Activities Boost Value Share of Sportswear Players
Summary: Get latest Market Research Reports on Apparel and Footwear. Industry analysis & Market Report on Apparel and Footwear is a syndicated market report, published as Apparel and Footwear in Norway. It is complete Research Study and Industry Analysis of Apparel and Footwear market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.