Wound care is a mature area in Portugal, with limited innovation and low interest among consumers. Most households already stock basic wound care products such as sticking plasters and purchase other items when needed. Moreover, Portuguese consumers are becoming more urban, with busy lifestyles, and therefore have less desire and time to carry out DIY activities, thus avoiding some accidents.
Euromonitor International's Wound Care in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
WOUND CARE IN PORTUGAL
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Wound Care Now A Mature Area
Negative Impact of Growing Computer Usage
Interest in Sports Could Boost Demand
Competitive Landscape
Beiersdorf Portuguesa Remains the Leading Branded Player
Extended Product Range Attracts Consumers
Private Label Dominates Highly Fragmented Area
Category Data
Table 1 Sales of Wound Care by Category: Value 2013-2018
Table 2 Sales of Wound Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Wound Care: % Value 2014-2018
Table 4 LBN Brand Shares of Wound Care: % Value 2015-2018
Table 5 Forecast Sales of Wound Care by Category: Value 2018-2023
Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023
Executive Summary
Consumer Health Continues To Post Value Growth in Portugal
Proactivity and Self-medication Drive Consumer Health
Consumer Health Remains Highly Fragmented
Chemists/pharmacies Remains Leading Retail Channel Due To Strong Consumer Trust
Consumer Health Sales Expected To Rise More Slowly
Market Indicators
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018
Market Data
Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Summary: Get latest Market Research Reports on Wound Care. Industry analysis & Market Report on Wound Care is a syndicated market report, published as Wound Care in Portugal. It is complete Research Study and Industry Analysis of Wound Care market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.