Wound Care in Finland

WOUND CARE IN FINLAND

Euromonitor International

January 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Value Growth Improves As Manufacturers Become Active After Several Quiet Years

Innovative Brands Have Opportunities, Although Price Remains An Issue

Blister Prevention Plasters Remains A Strong Growth Area

Competitive Landscape

International Brands Remain in the Lead

Private Label's Position Improves Thanks To Better Portfolios

Opportunities for Innovative Speciality Brands Mean Sales Are Likely To Grow

Category Data

Table 1 Sales of Wound Care by Category: Value 2013-2018

Table 2 Sales of Wound Care by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Wound Care: % Value 2014-2018

Table 4 LBN Brand Shares of Wound Care: % Value 2015-2018

Table 5 Forecast Sales of Wound Care by Category: Value 2018-2023

Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023

Executive Summary

Health and Wellness Trend and Stressful Lifestyles Drive Consumer Health Sales

the Improving Economy Boosts 2018 Value Sales As Innovative Products Emerge, While Counterbalanced by Intensifying Competition

Consumer Health Remains Fragmented and Players Present Across All Categories Are Rare

Consumer Health Products Are Sold Increasingly Online and in the Grocery Channel

Growth Rates Will Remain Positive, But Slowed Down by Competition and the Maturity of Some Large Categories

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Sources

Summary 2 Research Sources