Report Detail

Other Vitamins in Austria

  • RnM2892095
  • |
  • 07 February, 2019
  • |
  • Global
  • |
  • 22 Pages
  • |
  • Euromonitor
  • |
  • Other

While vitamins posted a positive performance in terms of value sales in 2018, the category is expected to be less successful over the forecast period. In addition to a high level of competition between the many producers present in Austria, vitamins are also expected to suffer from being increasingly seen as old-fashioned. With a growing consumer focus on a healthy and balanced diet, Austrians are expected to try and obtain their recommended daily intake of vitamins from healthier foods, for exa...

Euromonitor International's Vitamins in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Multivitamins, Single Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


VITAMINS IN AUSTRIA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Consumers Expected To Increasingly Focus on Achieving the Right Vitamin Intake Through Food Rather Than Pills

                Low Intake of Vitamins E, B1 and D Among Austrian Adults

                  Vitamins To Potentially Benefit From the Ageing Population and Pregnant Women

                    Competitive Landscape

                      Vitamins Characterised by A Strong Level of Competition

                        Potential Strategies of Domestic Manufacturers

                          New Product Development To Focus on Vitamin D and Convenient Delivery Formats

                            Category Data

                              Table 1 Sales of Vitamins by Category: Value 2013-2018

                                Table 2 Sales of Vitamins by Category: % Value Growth 2013-2018

                                  Table 3 Sales of Multivitamins by Positioning: % Value 2013-2018

                                    Table 4 NBO Company Shares of Vitamins: % Value 2014-2018

                                      Table 5 LBN Brand Shares of Vitamins: % Value 2015-2018

                                        Table 6 Forecast Sales of Vitamins by Category: Value 2018-2023

                                          Table 7 Forecast Sales of Vitamins by Category: % Value Growth 2018-2023

                                            Executive Summary

                                              Good Overall Performance From Consumer Health in 2018

                                                the Health and Wellness Trend and Higher Stress Levels Among the Key Drivers of Value Growth

                                                  International Manufacturers Lead Sales, Closely Followed by Domestic Players

                                                    Chemists/pharmacies Remains the Leading Distribution Channel

                                                      Further Growth Anticipated But Slower Than in 2018

                                                        Market Indicators

                                                          Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

                                                            Table 9 Life Expectancy at Birth 2013-2018

                                                              Market Data

                                                                Table 10 Sales of Consumer Health by Category: Value 2013-2018

                                                                  Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018

                                                                    Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018

                                                                      Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018

                                                                        Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

                                                                          Table 15 Distribution of Consumer Health by Format: % Value 2013-2018

                                                                            Table 16 Distribution of Consumer Health by Format and Category: % Value 2018

                                                                              Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023

                                                                                Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

                                                                                  Appendix

                                                                                    OTC Registration and Classification

                                                                                      Vitamins and Dietary Supplements Registration and Classification

                                                                                        Self-medication/self-care and Preventive Medicine

                                                                                          Switches

                                                                                            Summary 1 OTC: Switches

                                                                                              Sources

                                                                                                Summary 2 Research Sources

                                                                                                Summary:
                                                                                                Get latest Market Research Reports on Vitamins in Austria. Industry analysis & Market Report on Vitamins in Austria is a syndicated market report, published as Vitamins in Austria. It is complete Research Study and Industry Analysis of Vitamins in Austria market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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