Smartphone Market in India 2017

Slide 1: Executive Summary

Macroeconomic Indicators

Slide 2: Total Population (2010-2011 – 2019-2020), Population Density (2010-2011 – 2019-2020)

Slide 3: Sex Ratio (2005, 2010, 2015, 2020), Population by Age Group (2005, 2010, 2015, 2020), Urbanization Trend (2010-2011 – 2019-2020)

Slide 4: Total Fertility Rate (2005-2010, 2010-2015, 2015-2020), Infant Mortality Rate (2005-2010, 2010-2015, 2015-2020), Total Number of Births (2005-2010, 2010-2015, 2015-2020), Total Number of Death (2005-2010, 2010-2015, 2015-2020)

Slide 5: Total Literacy Rate (2001, 2011), Rural Literacy (2001, 2011), Urban Literacy (2001, 2011)

Slide 6: GDP at Market Prices (2010-2014), FDI (2010-2014), Inflation Rate (2010-2014), Unemployment Rate (2010-2014)

Slide 7: Access to Safe Drinking Water (2001, 2011), Exchange Rate (2010-2015)

Market Overview

Slide 8: Market Definition and Structure

Slide 9: Overview of Major Smartphone Operating Systems

Slide 10: Mobile Phone Manufacturing Value Chain Analysis

Slide 11: Global Smartphone Market –Market Overview, Size and Growth Forecast (Volume-Wise; 2015 – 2020e)

• Global Smartphone Vendor Market Share (2016)

• Global Smartphone Shipment Based on Screen Size (Percentage Share; 2015-2020e)

Slide 12: Smartphone Market in India –Market Overview, Size and Growth Forecast (Volume-Wise; 2015– 2020e)

Slide 13-15: Market Segmentation

• Market Share of Top 5 Indian Smartphone Companies (CY 2016)

• Top 4 Chinese Label Smartphones by Market Share (Q4 2016)

• Smartphone Company-Wise Market Share – Across 30 Cities (As of Oct, 2016)

• Leading 30 Cities Tier Wise Smartphone Company – Wise Market Share (As of Oct, 2016)

• Smartphone Shipments Market Share Comparison Based on Brand Type - Global, Indian, Chinese) (Q4 2015-Q4 2016)

• Company Wise Smartphone Shipment Market Share Comparison (Q3 2016-Q4 2016)

Slide 16-17: Online Smartphone Market Overview

• Top 5 Companies Based on Online Smartphone Sales in India (Q1 2016-Q2 2016)

• Comparison of New Mobile Phone Launches in Online Platforms (H1 2013-H1 2016)

• Comparison of New Phone Launches Across Price Segments (H1 2015-H1 2016)

• Comparison of Top Mobile Phone Brands in Terms of User Views (H1 2014-H1 2016)

Slide 18: Porter’s Five Forces Analysis

Government Initiatives and Investments

Slide 19: Detailed Description of the ‘Make in India’ Initiative by the Government of India

Slide 20: Development of Inexpensive Smartphones; New Technology Platforms Launched by the Government of India

Slide 21: Investments Made in the Indian Smartphone Market (As of Oct, 2016)

Slide 22: Detailed Description of the Effect of Demonetization in Nov 2016, on the Indian Smartphone market

Trade Analysis

Slide 23: Export of Telephones for Cellular Networks or for Other Wireless Networks Excluding Push Button Type– Size {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}

Slide 24: Export of Telephones for Cellular Networks or for Other Wireless Networks Excluding Push Button Type – Region-Wise Exports {(Value-Wise: FY 2016 and FY 2017; Volume-Wise: FY 2016 and FY 2017 (Apr-Dec)}

Slide 25: Import of Telephones for Cellular Networks or for Other Wireless Networks Excluding Push Button Type –Size {Value-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)} and {Volume-Wise; FY 2013 – FY 2016-2017 (Apr-Dec)}

Slide 26: Import of Telephones for Cellular Networks or for Other Wireless Networks Excluding Push Button Type – Region-Wise Imports {(Value-Wise: FY 2016 and FY 2017 (Apr-Dec); Volume-Wise: FY 2016 and FY 2017 (Apr-Dec)}

Market Influencers

Slide 27-28: Market Drivers

Slide 29: Market Challenges

Trends

Slide 30-31: Major Smartphone Market Trends

Competitive Landscape

Slide 32: List of Major Players

Slide 33-51: Profiles of Major Players

Recent Developments

Slide 52-53: Key Recent Developments

Appendix

Slide 54: Research Methodology