Real time bidding (RTB) is a server-to-server buying process that allows inventory (ad space on websites) to be bought and sold on a per-impression basis. It happens instantaneous through an auction that determines who gets to buy a specific impression.
Scope of the Report:
The global Real-time Bidding market is valued at xx million USD in 2018 and is expected to reach xx million USD by the end of 2024, growing at a CAGR of xx% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Real-time Bidding.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Real-time Bidding market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Real-time Bidding market by product type and applications/end industries.
Market Segment by Companies, this report covers
Google (US)
WPP (UK)
Adobe (US)
Criteo (France)
Facebook (US)
Smaato (US)
Yandex (Russia)
PubMatic (US)
Salesforce (US)
Rubicon Project (US)
MediaMath (US)
MoPub (US)
AppNexus (US)
Platform One (Japan)
Verizon Media (US)
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Open Auction
Invited Auction
Market Segment by Applications, can be divided into
Media and Entertainment
Games
Retail and eCommerce
Travel and Luxury
Mobile Apps
Others
Summary:
Get latest Market Research Reports on Real-time Bidding. Industry analysis & Market Report on Real-time Bidding is a syndicated market report, published as "Global Real-time Bidding Market 2019 by Company, Regions, Type and Application, Forecast to 2024. It is complete Research Study and Industry Analysis of Real-time Bidding market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.