Global Programmatic Advertising Market Size, Status and Forecast 2019-2025

1 Report Overview

• 1.1 Study Scope
• 1.2 Key Market Segments
• 1.3 Players Covered: Ranking by Programmatic Advertising Revenue
• 1.4 Market by Type
  • 1.4.1 Global Programmatic Advertising Market Size Growth Rate by Type: 2020 VS 2026
  • 1.4.2 Desktop Banners
  • 1.4.3 Mobile Banners
• 1.5 Market by Application
  • 1.5.1 Global Programmatic Advertising Market Share by Application: 2020 VS 2026
  • 1.5.2 Education
  • 1.5.3 Finance
  • 1.5.4 Media & Entertainment
  • 1.5.5 Retail
  • 1.5.6 Travel
• 1.6 Study Objectives
• 1.7 Years Considered

2 Global Growth Trends

• 2.1 Global Programmatic Advertising Market Perspective (2015-2026)
• 2.2 Global Programmatic Advertising Growth Trends by Regions
  • 2.2.1 Programmatic Advertising Market Size by Regions: 2015 VS 2020 VS 2026
  • 2.2.2 Programmatic Advertising Historic Market Share by Regions (2015-2020)
  • 2.2.3 Programmatic Advertising Forecasted Market Size by Regions (2021-2026)
• 2.3 Industry Trends and Growth Strategy
  • 2.3.1 Market Top Trends
  • 2.3.2 Market Drivers
  • 2.3.3 Market Challenges
  • 2.3.4 Porter’s Five Forces Analysis
  • 2.3.5 Programmatic Advertising Market Growth Strategy
  • 2.3.6 Primary Interviews with Key Programmatic Advertising Players (Opinion Leaders)

3 Competition Landscape by Key Players

• 3.1 Global Top Programmatic Advertising Players by Market Size
  • 3.1.1 Global Top Programmatic Advertising Players by Revenue (2015-2020)
  • 3.1.2 Global Programmatic Advertising Revenue Market Share by Players (2015-2020)
  • 3.1.3 Global Programmatic Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
• 3.2 Global Programmatic Advertising Market Concentration Ratio
  • 3.2.1 Global Programmatic Advertising Market Concentration Ratio (CR5 and HHI)
  • 3.2.2 Global Top 10 and Top 5 Companies by Programmatic Advertising Revenue in 2019
• 3.3 Programmatic Advertising Key Players Head office and Area Served
• 3.4 Key Players Programmatic Advertising Product Solution and Service
• 3.5 Date of Enter into Programmatic Advertising Market
• 3.6 Mergers & Acquisitions, Expansion Plans

4 Market Size by Type (2015-2026)

• 4.1 Global Programmatic Advertising Historic Market Size by Type (2015-2020)
• 4.2 Global Programmatic Advertising Forecasted Market Size by Type (2021-2026)

5 Market Size by Application (2015-2026)

• 5.1 Global Programmatic Advertising Market Size by Application (2015-2020)
• 5.2 Global Programmatic Advertising Forecasted Market Size by Application (2021-2026)

6 North America

• 6.1 North America Programmatic Advertising Market Size (2015-2020)
• 6.2 Programmatic Advertising Key Players in North America (2019-2020)
• 6.3 North America Programmatic Advertising Market Size by Type (2015-2020)
• 6.4 North America Programmatic Advertising Market Size by Application (2015-2020)

7 Europe

• 7.1 Europe Programmatic Advertising Market Size (2015-2020)
• 7.2 Programmatic Advertising Key Players in Europe (2019-2020)
• 7.3 Europe Programmatic Advertising Market Size by Type (2015-2020)
• 7.4 Europe Programmatic Advertising Market Size by Application (2015-2020)

8 China

• 8.1 China Programmatic Advertising Market Size (2015-2020)
• 8.2 Programmatic Advertising Key Players in China (2019-2020)
• 8.3 China Programmatic Advertising Market Size by Type (2015-2020)
• 8.4 China Programmatic Advertising Market Size by Application (2015-2020)

9 Japan

• 9.1 Japan Programmatic Advertising Market Size (2015-2020)
• 9.2 Programmatic Advertising Key Players in Japan (2019-2020)
• 9.3 Japan Programmatic Advertising Market Size by Type (2015-2020)
• 9.4 Japan Programmatic Advertising Market Size by Application (2015-2020)

10 Southeast Asia

• 10.1 Southeast Asia Programmatic Advertising Market Size (2015-2020)
• 10.2 Programmatic Advertising Key Players in Southeast Asia (2019-2020)
• 10.3 Southeast Asia Programmatic Advertising Market Size by Type (2015-2020)
• 10.4 Southeast Asia Programmatic Advertising Market Size by Application (2015-2020)

11 India

• 11.1 India Programmatic Advertising Market Size (2015-2020)
• 11.2 Programmatic Advertising Key Players in India (2019-2020)
• 11.3 India Programmatic Advertising Market Size by Type (2015-2020)
• 11.4 India Programmatic Advertising Market Size by Application (2015-2020)

12 Central & South America

• 12.1 Central & South America Programmatic Advertising Market Size (2015-2020)
• 12.2 Programmatic Advertising Key Players in Central & South America (2019-2020)
• 12.3 Central & South America Programmatic Advertising Market Size by Type (2015-2020)
• 12.4 Central & South America Programmatic Advertising Market Size by Application (2015-2020)

13 Key Players Profiles

• 13.1 Rubicon Project (US)
  • 13.1.1 Rubicon Project (US) Company Details
  • 13.1.2 Rubicon Project (US) Business Overview
  • 13.1.3 Rubicon Project (US) Programmatic Advertising Introduction
  • 13.1.4 Rubicon Project (US) Revenue in Programmatic Advertising Business (2015-2020))
  • 13.1.5 Rubicon Project (US) Recent Development
• 13.2 Adroll (US)
  • 13.2.1 Adroll (US) Company Details
  • 13.2.2 Adroll (US) Business Overview
  • 13.2.3 Adroll (US) Programmatic Advertising Introduction
  • 13.2.4 Adroll (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.2.5 Adroll (US) Recent Development
• 13.3 Adobe Marketing Cloud (US)
  • 13.3.1 Adobe Marketing Cloud (US) Company Details
  • 13.3.2 Adobe Marketing Cloud (US) Business Overview
  • 13.3.3 Adobe Marketing Cloud (US) Programmatic Advertising Introduction
  • 13.3.4 Adobe Marketing Cloud (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.3.5 Adobe Marketing Cloud (US) Recent Development
• 13.4 DoubleClick (US)
  • 13.4.1 DoubleClick (US) Company Details
  • 13.4.2 DoubleClick (US) Business Overview
  • 13.4.3 DoubleClick (US) Programmatic Advertising Introduction
  • 13.4.4 DoubleClick (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.4.5 DoubleClick (US) Recent Development
• 13.5 Choozle (US)
  • 13.5.1 Choozle (US) Company Details
  • 13.5.2 Choozle (US) Business Overview
  • 13.5.3 Choozle (US) Programmatic Advertising Introduction
  • 13.5.4 Choozle (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.5.5 Choozle (US) Recent Development
• 13.6 AdReady (US)
  • 13.6.1 AdReady (US) Company Details
  • 13.6.2 AdReady (US) Business Overview
  • 13.6.3 AdReady (US) Programmatic Advertising Introduction
  • 13.6.4 AdReady (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.6.5 AdReady (US) Recent Development
• 13.7 DataXu (US)
  • 13.7.1 DataXu (US) Company Details
  • 13.7.2 DataXu (US) Business Overview
  • 13.7.3 DataXu (US) Programmatic Advertising Introduction
  • 13.7.4 DataXu (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.7.5 DataXu (US) Recent Development
• 13.8 Centro(US)
  • 13.8.1 Centro(US) Company Details
  • 13.8.2 Centro(US) Business Overview
  • 13.8.3 Centro(US) Programmatic Advertising Introduction
  • 13.8.4 Centro(US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.8.5 Centro(US) Recent Development
• 13.9 PulsePoint(US)
  • 13.9.1 PulsePoint(US) Company Details
  • 13.9.2 PulsePoint(US) Business Overview
  • 13.9.3 PulsePoint(US) Programmatic Advertising Introduction
  • 13.9.4 PulsePoint(US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.9.5 PulsePoint(US) Recent Development
• 13.10 Outbrain (US)
  • 13.10.1 Outbrain (US) Company Details
  • 13.10.2 Outbrain (US) Business Overview
  • 13.10.3 Outbrain (US) Programmatic Advertising Introduction
  • 13.10.4 Outbrain (US) Revenue in Programmatic Advertising Business (2015-2020)
  • 13.10.5 Outbrain (US) Recent Development

14 Analyst's Viewpoints/Conclusions

15 Appendix

• 15.1 Research Methodology
  • 15.1.1 Methodology/Research Approach
  • 15.1.2 Data Source
• 15.2 Disclaimer