Personalization engines apply context about individual users and their circumstances to select, tailor and deliver messaging such as content, offers and other interactions through digital channels in support of three use cases — marketing, digital commerce and customer experience. These personalized interactions can increase conversion, marketing effectiveness and customer satisfaction, thereby improving business results. Personalization engines are sold as stand-alone software or can be embedded in web content management, content marketing, multichannel marketing hubs and digital commerce platforms. This market focuses only on vendors who offer personalization engines as stand-alone solutions.
In 2018, the global Personalization Engines market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.
This report focuses on the global Personalization Engines status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Personalization Engines development in United States, Europe and China.
The key players covered in this study
Acquia
Adobe
BloomReach
Boxever
Certona
Dynamic Yield
Emarsys
Episerver
Evergage
IBM
IgnitionOne
Monetate
Oracle
Qubit
Reflektion
RichRelevance
SAS
Strands
Market segment by Type, the product can be split into
Cloud-based
On-premises
Market segment by Application, split into
Marketing
Digital Commerce
Customer Experience
Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America
The study objectives of this report are:
To analyze global Personalization Engines status, future forecast, growth opportunity, key market and key players.
To present the Personalization Engines development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Personalization Engines are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Summary:
Get latest Market Research Reports on Personalization Engines . Industry analysis & Market Report on Personalization Engines is a syndicated market report, published as Global Personalization Engines Market Size, Status and Forecast 2019-2025. It is complete Research Study and Industry Analysis of Personalization Engines market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.