Mobile value added services (MVAS) refer to the services which are non-core that offered in the telecommunication sector. All the services except voice calls and transmissions of a fax are considered a mobile value added services. These services can be used to promote a telecom operator’s primary business. Mobile value added services act as a catalyst for the mobile subscribers to use their mobile device to enable operator to enhance their average revenue per user.
Based on the Mobile Value Added Services (MVAS) market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.
In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.
In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.
In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.
Key players in the global Mobile Value Added Services (MVAS) market covered in Chapter 5:
Apple
Google
Vodafone
InMobi
One97 Communication
Gemalto NV
KongZhong
Comviva Technologies
OnMobile
AT&T
KONG.net.
Comverse
Alibaba Group Holdings Limited
In Chapter 6, on the basis of types, the Mobile Value Added Services (MVAS) market from 2015 to 2025 is primarily split into:
Short Messaging Service
Multimedia Messaging Service
Location Based Services
Mobile Email & IM
Mobile Money
Mobile Advertising
Mobile Infotainment
In Chapter 7, on the basis of applications, the Mobile Value Added Services (MVAS) market from 2015 to 2025 covers:
Enterprise
Consumer
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:
North America (Covered in Chapter 9)
United States
Canada
Mexico
Europe (Covered in Chapter 10)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 11)
China
Japan
South Korea
Australia
India
South America (Covered in Chapter 12)
Brazil
Argentina
Columbia
Middle East and Africa (Covered in Chapter 13)
UAE
Egypt
South Africa
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
Table of Content
1 Market Overview
1.1 Product Definition and Market Characteristics
1.2 Global Mobile Value Added Services (MVAS) Market Size
1.3 Market Segmentation
1.4 Global Macroeconomic Analysis
1.5 SWOT Analysis
2. Market Dynamics
2.1 Market Drivers
2.2 Market Constraints and Challenges
2.3 Emerging Market Trends
2.4 Impact of COVID-19
2.4.1 Short-term Impact
2.4.2 Long-term Impact
3 Associated Industry Assessment
3.1 Supply Chain Analysis
3.2 Industry Active Participants
3.2.1 Suppliers of Raw Materials
3.2.2 Key Distributors/Retailers
3.3 Alternative Analysis
3.4 The Impact of Covid-19 From the Perspective of Industry Chain
4 Market Competitive Landscape
4.1 Industry Leading Players
4.2 Industry News
4.2.1 Key Product Launch News
4.2.2 M&A and Expansion Plans
5 Analysis of Leading Companies
5.1 Apple
5.1.1 Apple Company Profile
5.1.2 Apple Business Overview
5.1.3 Apple Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.1.4 Apple Mobile Value Added Services (MVAS) Products Introduction
5.2 Google
5.2.1 Google Company Profile
5.2.2 Google Business Overview
5.2.3 Google Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.2.4 Google Mobile Value Added Services (MVAS) Products Introduction
5.3 Vodafone
5.3.1 Vodafone Company Profile
5.3.2 Vodafone Business Overview
5.3.3 Vodafone Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.3.4 Vodafone Mobile Value Added Services (MVAS) Products Introduction
5.4 InMobi
5.4.1 InMobi Company Profile
5.4.2 InMobi Business Overview
5.4.3 InMobi Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.4.4 InMobi Mobile Value Added Services (MVAS) Products Introduction
5.5 One97 Communication
5.5.1 One97 Communication Company Profile
5.5.2 One97 Communication Business Overview
5.5.3 One97 Communication Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.5.4 One97 Communication Mobile Value Added Services (MVAS) Products Introduction
5.6 Gemalto NV
5.6.1 Gemalto NV Company Profile
5.6.2 Gemalto NV Business Overview
5.6.3 Gemalto NV Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.6.4 Gemalto NV Mobile Value Added Services (MVAS) Products Introduction
5.7 KongZhong
5.7.1 KongZhong Company Profile
5.7.2 KongZhong Business Overview
5.7.3 KongZhong Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.7.4 KongZhong Mobile Value Added Services (MVAS) Products Introduction
5.8 Comviva Technologies
5.8.1 Comviva Technologies Company Profile
5.8.2 Comviva Technologies Business Overview
5.8.3 Comviva Technologies Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.8.4 Comviva Technologies Mobile Value Added Services (MVAS) Products Introduction
5.9 OnMobile
5.9.1 OnMobile Company Profile
5.9.2 OnMobile Business Overview
5.9.3 OnMobile Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.9.4 OnMobile Mobile Value Added Services (MVAS) Products Introduction
5.10 AT&T
5.10.1 AT&T Company Profile
5.10.2 AT&T Business Overview
5.10.3 AT&T Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.10.4 AT&T Mobile Value Added Services (MVAS) Products Introduction
5.11 KONG.net.
5.11.1 KONG.net. Company Profile
5.11.2 KONG.net. Business Overview
5.11.3 KONG.net. Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.11.4 KONG.net. Mobile Value Added Services (MVAS) Products Introduction
5.12 Comverse
5.12.1 Comverse Company Profile
5.12.2 Comverse Business Overview
5.12.3 Comverse Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.12.4 Comverse Mobile Value Added Services (MVAS) Products Introduction
5.13 Alibaba Group Holdings Limited
5.13.1 Alibaba Group Holdings Limited Company Profile
5.13.2 Alibaba Group Holdings Limited Business Overview
5.13.3 Alibaba Group Holdings Limited Mobile Value Added Services (MVAS) Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.13.4 Alibaba Group Holdings Limited Mobile Value Added Services (MVAS) Products Introduction
6 Market Analysis and Forecast, By Product Types
6.1 Global Mobile Value Added Services (MVAS) Sales, Revenue and Market Share by Types (2015-2020)
6.1.1 Global Mobile Value Added Services (MVAS) Sales and Market Share by Types (2015-2020)
6.1.2 Global Mobile Value Added Services (MVAS) Revenue and Market Share by Types (2015-2020)
6.1.3 Global Mobile Value Added Services (MVAS) Price by Types (2015-2020)
6.2 Global Mobile Value Added Services (MVAS) Market Forecast by Types (2020-2025)
6.2.1 Global Mobile Value Added Services (MVAS) Market Forecast Sales and Market Share by Types (2020-2025)
6.2.2 Global Mobile Value Added Services (MVAS) Market Forecast Revenue and Market Share by Types (2020-2025)
6.3 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate by Types (2015-2020)
6.3.1 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Short Messaging Service
6.3.2 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Multimedia Messaging Service
6.3.3 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Location Based Services
6.3.4 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Mobile Email & IM
6.3.5 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Mobile Money
6.3.6 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Mobile Advertising
6.3.7 Global Mobile Value Added Services (MVAS) Sales, Price and Growth Rate of Mobile Infotainment
6.4 Global Mobile Value Added Services (MVAS) Market Revenue and Sales Forecast, by Types (2020-2025)
6.4.1 Short Messaging Service Market Revenue and Sales Forecast (2020-2025)
6.4.2 Multimedia Messaging Service Market Revenue and Sales Forecast (2020-2025)
6.4.3 Location Based Services Market Revenue and Sales Forecast (2020-2025)
6.4.4 Mobile Email & IM Market Revenue and Sales Forecast (2020-2025)
6.4.5 Mobile Money Market Revenue and Sales Forecast (2020-2025)
6.4.6 Mobile Advertising Market Revenue and Sales Forecast (2020-2025)
6.4.7 Mobile Infotainment Market Revenue and Sales Forecast (2020-2025)
7 Market Analysis and Forecast, By Applications
7.1 Global Mobile Value Added Services (MVAS) Sales, Revenue and Market Share by Applications (2015-2020)
7.1.1 Global Mobile Value Added Services (MVAS) Sales and Market Share by Applications (2015-2020)
7.1.2 Global Mobile Value Added Services (MVAS) Revenue and Market Share by Applications (2015-2020)
7.2 Global Mobile Value Added Services (MVAS) Market Forecast by Applications (2020-2025)
7.2.1 Global Mobile Value Added Services (MVAS) Market Forecast Sales and Market Share by Applications (2020-2025)
7.2.2 Global Mobile Value Added Services (MVAS) Market Forecast Revenue and Market Share by Applications (2020-2025)
7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)
7.3.1 Global Mobile Value Added Services (MVAS) Revenue, Sales and Growth Rate of Enterprise (2015-2020)
7.3.2 Global Mobile Value Added Services (MVAS) Revenue, Sales and Growth Rate of Consumer (2015-2020)
7.4 Global Mobile Value Added Services (MVAS) Market Revenue and Sales Forecast, by Applications (2020-2025)
7.4.1 Enterprise Market Revenue and Sales Forecast (2020-2025)
7.4.2 Consumer Market Revenue and Sales Forecast (2020-2025)
8 Market Analysis and Forecast, By Regions
8.1 Global Mobile Value Added Services (MVAS) Sales by Regions (2015-2020)
8.2 Global Mobile Value Added Services (MVAS) Market Revenue by Regions (2015-2020)
8.3 Global Mobile Value Added Services (MVAS) Market Forecast by Regions (2020-2025)
9 North America Mobile Value Added Services (MVAS) Market Analysis
9.1 Market Overview and Prospect Analysis
9.2 North America Mobile Value Added Services (MVAS) Market Sales and Growth Rate (2015-2020)
9.3 North America Mobile Value Added Services (MVAS) Market Revenue and Growth Rate (2015-2020)
9.4 North America Mobile Value Added Services (MVAS) Market Forecast
9.5 The Influence of COVID-19 on North America Market
9.6 North America Mobile Value Added Services (MVAS) Market Analysis by Country
9.6.1 U.S. Mobile Value Added Services (MVAS) Sales and Growth Rate
9.6.2 Canada Mobile Value Added Services (MVAS) Sales and Growth Rate
9.6.3 Mexico Mobile Value Added Services (MVAS) Sales and Growth Rate
10 Europe Mobile Value Added Services (MVAS) Market Analysis
10.1 Market Overview and Prospect Analysis
10.2 Europe Mobile Value Added Services (MVAS) Market Sales and Growth Rate (2015-2020)
10.3 Europe Mobile Value Added Services (MVAS) Market Revenue and Growth Rate (2015-2020)
10.4 Europe Mobile Value Added Services (MVAS) Market Forecast
10.5 The Influence of COVID-19 on Europe Market
10.6 Europe Mobile Value Added Services (MVAS) Market Analysis by Country
10.6.1 Germany Mobile Value Added Services (MVAS) Sales and Growth Rate
10.6.2 United Kingdom Mobile Value Added Services (MVAS) Sales and Growth Rate
10.6.3 France Mobile Value Added Services (MVAS) Sales and Growth Rate
10.6.4 Italy Mobile Value Added Services (MVAS) Sales and Growth Rate
10.6.5 Spain Mobile Value Added Services (MVAS) Sales and Growth Rate
10.6.6 Russia Mobile Value Added Services (MVAS) Sales and Growth Rate
11 Asia-Pacific Mobile Value Added Services (MVAS) Market Analysis
11.1 Market Overview and Prospect Analysis
11.2 Asia-Pacific Mobile Value Added Services (MVAS) Market Sales and Growth Rate (2015-2020)
11.3 Asia-Pacific Mobile Value Added Services (MVAS) Market Revenue and Growth Rate (2015-2020)
11.4 Asia-Pacific Mobile Value Added Services (MVAS) Market Forecast
11.5 The Influence of COVID-19 on Asia Pacific Market
11.6 Asia-Pacific Mobile Value Added Services (MVAS) Market Analysis by Country
11.6.1 China Mobile Value Added Services (MVAS) Sales and Growth Rate
11.6.2 Japan Mobile Value Added Services (MVAS) Sales and Growth Rate
11.6.3 South Korea Mobile Value Added Services (MVAS) Sales and Growth Rate
11.6.4 Australia Mobile Value Added Services (MVAS) Sales and Growth Rate
11.6.5 India Mobile Value Added Services (MVAS) Sales and Growth Rate
12 South America Mobile Value Added Services (MVAS) Market Analysis
12.1 Market Overview and Prospect Analysis
12.2 South America Mobile Value Added Services (MVAS) Market Sales and Growth Rate (2015-2020)
12.3 South America Mobile Value Added Services (MVAS) Market Revenue and Growth Rate (2015-2020)
12.4 South America Mobile Value Added Services (MVAS) Market Forecast
12.5 The Influence of COVID-19 on South America Market
12.6 South America Mobile Value Added Services (MVAS) Market Analysis by Country
12.6.1 Brazil Mobile Value Added Services (MVAS) Sales and Growth Rate
12.6.2 Argentina Mobile Value Added Services (MVAS) Sales and Growth Rate
12.6.3 Columbia Mobile Value Added Services (MVAS) Sales and Growth Rate
13 Middle East and Africa Mobile Value Added Services (MVAS) Market Analysis
13.1 Market Overview and Prospect Analysis
13.2 Middle East and Africa Mobile Value Added Services (MVAS) Market Sales and Growth Rate (2015-2020)
13.3 Middle East and Africa Mobile Value Added Services (MVAS) Market Revenue and Growth Rate (2015-2020)
13.4 Middle East and Africa Mobile Value Added Services (MVAS) Market Forecast
13.5 The Influence of COVID-19 on Middle East and Africa Market
13.6 Middle East and Africa Mobile Value Added Services (MVAS) Market Analysis by Country
13.6.1 UAE Mobile Value Added Services (MVAS) Sales and Growth Rate
13.6.2 Egypt Mobile Value Added Services (MVAS) Sales and Growth Rate
13.6.3 South Africa Mobile Value Added Services (MVAS) Sales and Growth Rate
14 Conclusions and Recommendations
14.1 Key Market Findings and Prospects
14.2 Advice for Investors
15 Appendix
15.1 Methodology
15.2 Research Data Source
List of Tables and Figures
Figure Product Picture
Figure Global Mobile Value Added Services (MVAS) Market Size and Growth Rate 2015-2025
Table Mobile Value Added Services (MVAS) Key Market Segments
Figure Global Mobile Value Added Services (MVAS) Market Revenue ($) Segment by Type from 2015-2020
Figure Global Mobile Value Added Services (MVAS) Market Revenue ($) Segment by Applications from 2015-2020
Table SWOT Analysis
Figure Global COVID-19 Status
Figure Supply Chain
Table Major Players Headquarters, and Service Area of Mobile Value Added Services (MVAS)
Table Major Players Revenue in 2019
Figure Major Players Revenue Share in 2019
Table Apple Company Profile
Table Apple Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Apple Production and Growth Rate
Figure Apple Market Revenue ($) Market Share 2015-2020
Table Google Company Profile
Table Google Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Google Production and Growth Rate
Figure Google Market Revenue ($) Market Share 2015-2020
Table Vodafone Company Profile
Table Vodafone Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Summary: Get latest Market Research Reports on Mobile Value Added Services (MVAS). Industry analysis & Market Report on Mobile Value Added Services (MVAS) is a syndicated market report, published as Global Mobile Value Added Services (MVAS) Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery. It is complete Research Study and Industry Analysis of Mobile Value Added Services (MVAS) market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.