Report Detail

Service & Software Global Marketing Analytics Tools Market 2024 by Company, Regions, Type and Application, Forecast to 2030

  • RnM3562660
  • |
  • 19 August, 2024
  • |
  • Global
  • |
  • 126 Pages
  • |
  • GIR (Global Info Research)
  • |
  • Service & Software

According to our (Global Info Research) latest study, the global Marketing Analytics Tools market size was valued at USD 3044.8 million in 2023 and is forecast to a readjusted size of USD 6079.7 million by 2030 with a CAGR of 10.4% during review period.
The Global Info Research report includes an overview of the development of the Marketing Analytics Tools industry chain, the market status of Large Enterprises (Cloud, SaaS, Web, Mobile-Android Native), Small and Medium-sized Enterprises (SMEs) (Cloud, SaaS, Web, Mobile-Android Native), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Marketing Analytics Tools.
Regionally, the report analyzes the Marketing Analytics Tools markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Marketing Analytics Tools market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Marketing Analytics Tools market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Marketing Analytics Tools industry.
The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Cloud, SaaS, Web, Mobile-Android Native).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Marketing Analytics Tools market.
Regional Analysis: The report involves examining the Marketing Analytics Tools market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Marketing Analytics Tools market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Marketing Analytics Tools:
Company Analysis: Report covers individual Marketing Analytics Tools players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Marketing Analytics Tools This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Large Enterprises, Small and Medium-sized Enterprises (SMEs)).
Technology Analysis: Report covers specific technologies relevant to Marketing Analytics Tools. It assesses the current state, advancements, and potential future developments in Marketing Analytics Tools areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Marketing Analytics Tools market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
Market Segmentation
Marketing Analytics Tools market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
Cloud, SaaS, Web
Mobile-Android Native
Mobile-iOS Native
Installed
Market segment by Application
Large Enterprises
Small and Medium-sized Enterprises (SMEs)
Other
Market segment by players, this report covers
NINJACAT INC
Improvado,Inc
Alooma,Inc(Google Cloud)
AgencyAnalytics
Adverity
SEMrush
Mixpanel
InsightSquared
Datorama
Domo
Funnel.io
Fivetran,Inc
Supermetrics Oy
TapClicks
AdStage
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Marketing Analytics Tools product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Marketing Analytics Tools, with revenue, gross margin and global market share of Marketing Analytics Tools from 2019 to 2024.
Chapter 3, the Marketing Analytics Tools competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Marketing Analytics Tools market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Marketing Analytics Tools.
Chapter 13, to describe Marketing Analytics Tools research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope of Marketing Analytics Tools
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of Marketing Analytics Tools by Type
    • 1.3.1 Overview: Global Marketing Analytics Tools Market Size by Type: 2019 Versus 2023 Versus 2030
    • 1.3.2 Global Marketing Analytics Tools Consumption Value Market Share by Type in 2023
    • 1.3.3 Cloud, SaaS, Web
    • 1.3.4 Mobile-Android Native
    • 1.3.5 Mobile-iOS Native
    • 1.3.6 Installed
  • 1.4 Global Marketing Analytics Tools Market by Application
    • 1.4.1 Overview: Global Marketing Analytics Tools Market Size by Application: 2019 Versus 2023 Versus 2030
    • 1.4.2 Large Enterprises
    • 1.4.3 Small and Medium-sized Enterprises (SMEs)
    • 1.4.4 Other
  • 1.5 Global Marketing Analytics Tools Market Size & Forecast
  • 1.6 Global Marketing Analytics Tools Market Size and Forecast by Region
    • 1.6.1 Global Marketing Analytics Tools Market Size by Region: 2019 VS 2023 VS 2030
    • 1.6.2 Global Marketing Analytics Tools Market Size by Region, (2019-2030)
    • 1.6.3 North America Marketing Analytics Tools Market Size and Prospect (2019-2030)
    • 1.6.4 Europe Marketing Analytics Tools Market Size and Prospect (2019-2030)
    • 1.6.5 Asia-Pacific Marketing Analytics Tools Market Size and Prospect (2019-2030)
    • 1.6.6 South America Marketing Analytics Tools Market Size and Prospect (2019-2030)
    • 1.6.7 Middle East and Africa Marketing Analytics Tools Market Size and Prospect (2019-2030)

2 Company Profiles

  • 2.1 NINJACAT INC
    • 2.1.1 NINJACAT INC Details
    • 2.1.2 NINJACAT INC Major Business
    • 2.1.3 NINJACAT INC Marketing Analytics Tools Product and Solutions
    • 2.1.4 NINJACAT INC Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.1.5 NINJACAT INC Recent Developments and Future Plans
  • 2.2 Improvado,Inc
    • 2.2.1 Improvado,Inc Details
    • 2.2.2 Improvado,Inc Major Business
    • 2.2.3 Improvado,Inc Marketing Analytics Tools Product and Solutions
    • 2.2.4 Improvado,Inc Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.2.5 Improvado,Inc Recent Developments and Future Plans
  • 2.3 Alooma,Inc(Google Cloud)
    • 2.3.1 Alooma,Inc(Google Cloud) Details
    • 2.3.2 Alooma,Inc(Google Cloud) Major Business
    • 2.3.3 Alooma,Inc(Google Cloud) Marketing Analytics Tools Product and Solutions
    • 2.3.4 Alooma,Inc(Google Cloud) Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.3.5 Alooma,Inc(Google Cloud) Recent Developments and Future Plans
  • 2.4 AgencyAnalytics
    • 2.4.1 AgencyAnalytics Details
    • 2.4.2 AgencyAnalytics Major Business
    • 2.4.3 AgencyAnalytics Marketing Analytics Tools Product and Solutions
    • 2.4.4 AgencyAnalytics Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.4.5 AgencyAnalytics Recent Developments and Future Plans
  • 2.5 Adverity
    • 2.5.1 Adverity Details
    • 2.5.2 Adverity Major Business
    • 2.5.3 Adverity Marketing Analytics Tools Product and Solutions
    • 2.5.4 Adverity Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.5.5 Adverity Recent Developments and Future Plans
  • 2.6 SEMrush
    • 2.6.1 SEMrush Details
    • 2.6.2 SEMrush Major Business
    • 2.6.3 SEMrush Marketing Analytics Tools Product and Solutions
    • 2.6.4 SEMrush Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.6.5 SEMrush Recent Developments and Future Plans
  • 2.7 Mixpanel
    • 2.7.1 Mixpanel Details
    • 2.7.2 Mixpanel Major Business
    • 2.7.3 Mixpanel Marketing Analytics Tools Product and Solutions
    • 2.7.4 Mixpanel Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.7.5 Mixpanel Recent Developments and Future Plans
  • 2.8 InsightSquared
    • 2.8.1 InsightSquared Details
    • 2.8.2 InsightSquared Major Business
    • 2.8.3 InsightSquared Marketing Analytics Tools Product and Solutions
    • 2.8.4 InsightSquared Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.8.5 InsightSquared Recent Developments and Future Plans
  • 2.9 Datorama
    • 2.9.1 Datorama Details
    • 2.9.2 Datorama Major Business
    • 2.9.3 Datorama Marketing Analytics Tools Product and Solutions
    • 2.9.4 Datorama Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.9.5 Datorama Recent Developments and Future Plans
  • 2.10 Domo
    • 2.10.1 Domo Details
    • 2.10.2 Domo Major Business
    • 2.10.3 Domo Marketing Analytics Tools Product and Solutions
    • 2.10.4 Domo Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.10.5 Domo Recent Developments and Future Plans
  • 2.11 Funnel.io
    • 2.11.1 Funnel.io Details
    • 2.11.2 Funnel.io Major Business
    • 2.11.3 Funnel.io Marketing Analytics Tools Product and Solutions
    • 2.11.4 Funnel.io Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.11.5 Funnel.io Recent Developments and Future Plans
  • 2.12 Fivetran,Inc
    • 2.12.1 Fivetran,Inc Details
    • 2.12.2 Fivetran,Inc Major Business
    • 2.12.3 Fivetran,Inc Marketing Analytics Tools Product and Solutions
    • 2.12.4 Fivetran,Inc Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.12.5 Fivetran,Inc Recent Developments and Future Plans
  • 2.13 Supermetrics Oy
    • 2.13.1 Supermetrics Oy Details
    • 2.13.2 Supermetrics Oy Major Business
    • 2.13.3 Supermetrics Oy Marketing Analytics Tools Product and Solutions
    • 2.13.4 Supermetrics Oy Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.13.5 Supermetrics Oy Recent Developments and Future Plans
  • 2.14 TapClicks
    • 2.14.1 TapClicks Details
    • 2.14.2 TapClicks Major Business
    • 2.14.3 TapClicks Marketing Analytics Tools Product and Solutions
    • 2.14.4 TapClicks Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.14.5 TapClicks Recent Developments and Future Plans
  • 2.15 AdStage
    • 2.15.1 AdStage Details
    • 2.15.2 AdStage Major Business
    • 2.15.3 AdStage Marketing Analytics Tools Product and Solutions
    • 2.15.4 AdStage Marketing Analytics Tools Revenue, Gross Margin and Market Share (2019-2024)
    • 2.15.5 AdStage Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global Marketing Analytics Tools Revenue and Share by Players (2019-2024)
  • 3.2 Market Share Analysis (2023)
    • 3.2.1 Market Share of Marketing Analytics Tools by Company Revenue
    • 3.2.2 Top 3 Marketing Analytics Tools Players Market Share in 2023
    • 3.2.3 Top 6 Marketing Analytics Tools Players Market Share in 2023
  • 3.3 Marketing Analytics Tools Market: Overall Company Footprint Analysis
    • 3.3.1 Marketing Analytics Tools Market: Region Footprint
    • 3.3.2 Marketing Analytics Tools Market: Company Product Type Footprint
    • 3.3.3 Marketing Analytics Tools Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global Marketing Analytics Tools Consumption Value and Market Share by Type (2019-2024)
  • 4.2 Global Marketing Analytics Tools Market Forecast by Type (2025-2030)

5 Market Size Segment by Application

  • 5.1 Global Marketing Analytics Tools Consumption Value Market Share by Application (2019-2024)
  • 5.2 Global Marketing Analytics Tools Market Forecast by Application (2025-2030)

6 North America

  • 6.1 North America Marketing Analytics Tools Consumption Value by Type (2019-2030)
  • 6.2 North America Marketing Analytics Tools Consumption Value by Application (2019-2030)
  • 6.3 North America Marketing Analytics Tools Market Size by Country
    • 6.3.1 North America Marketing Analytics Tools Consumption Value by Country (2019-2030)
    • 6.3.2 United States Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 6.3.3 Canada Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 6.3.4 Mexico Marketing Analytics Tools Market Size and Forecast (2019-2030)

7 Europe

  • 7.1 Europe Marketing Analytics Tools Consumption Value by Type (2019-2030)
  • 7.2 Europe Marketing Analytics Tools Consumption Value by Application (2019-2030)
  • 7.3 Europe Marketing Analytics Tools Market Size by Country
    • 7.3.1 Europe Marketing Analytics Tools Consumption Value by Country (2019-2030)
    • 7.3.2 Germany Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 7.3.3 France Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 7.3.4 United Kingdom Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 7.3.5 Russia Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 7.3.6 Italy Marketing Analytics Tools Market Size and Forecast (2019-2030)

8 Asia-Pacific

  • 8.1 Asia-Pacific Marketing Analytics Tools Consumption Value by Type (2019-2030)
  • 8.2 Asia-Pacific Marketing Analytics Tools Consumption Value by Application (2019-2030)
  • 8.3 Asia-Pacific Marketing Analytics Tools Market Size by Region
    • 8.3.1 Asia-Pacific Marketing Analytics Tools Consumption Value by Region (2019-2030)
    • 8.3.2 China Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 8.3.3 Japan Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 8.3.4 South Korea Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 8.3.5 India Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 8.3.6 Southeast Asia Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 8.3.7 Australia Marketing Analytics Tools Market Size and Forecast (2019-2030)

9 South America

  • 9.1 South America Marketing Analytics Tools Consumption Value by Type (2019-2030)
  • 9.2 South America Marketing Analytics Tools Consumption Value by Application (2019-2030)
  • 9.3 South America Marketing Analytics Tools Market Size by Country
    • 9.3.1 South America Marketing Analytics Tools Consumption Value by Country (2019-2030)
    • 9.3.2 Brazil Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 9.3.3 Argentina Marketing Analytics Tools Market Size and Forecast (2019-2030)

10 Middle East & Africa

  • 10.1 Middle East & Africa Marketing Analytics Tools Consumption Value by Type (2019-2030)
  • 10.2 Middle East & Africa Marketing Analytics Tools Consumption Value by Application (2019-2030)
  • 10.3 Middle East & Africa Marketing Analytics Tools Market Size by Country
    • 10.3.1 Middle East & Africa Marketing Analytics Tools Consumption Value by Country (2019-2030)
    • 10.3.2 Turkey Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 10.3.3 Saudi Arabia Marketing Analytics Tools Market Size and Forecast (2019-2030)
    • 10.3.4 UAE Marketing Analytics Tools Market Size and Forecast (2019-2030)

11 Market Dynamics

  • 11.1 Marketing Analytics Tools Market Drivers
  • 11.2 Marketing Analytics Tools Market Restraints
  • 11.3 Marketing Analytics Tools Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry

12 Industry Chain Analysis

  • 12.1 Marketing Analytics Tools Industry Chain
  • 12.2 Marketing Analytics Tools Upstream Analysis
  • 12.3 Marketing Analytics Tools Midstream Analysis
  • 12.4 Marketing Analytics Tools Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on Marketing Analytics Tools . Industry analysis & Market Report on Marketing Analytics Tools is a syndicated market report, published as Global Marketing Analytics Tools Market 2024 by Company, Regions, Type and Application, Forecast to 2030. It is complete Research Study and Industry Analysis of Marketing Analytics Tools market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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