Loyalty management deals with designing of rewards to consumers for past purchase as well as provides them incentives with an objective to make future purchase. Rewards program aims at providing strong value to the customers followed by improved customer penetration, cross selling and retention.
Scope of the Report:
America has the largest global sales in Loyalty Management market, while the Europe is the second sales volume market for Loyalty Management in 2018.
In the industry, Alliance Data Systems Corporation profits most in 2018 and recent years, while Oracle Corporation and IBM Corporation ranked 2 and 3.The market share of them is 39.65%, 11.12% and 9.48% in 2018.The gap of market share is keep on enlarged due to different strategy.
Despite the presence of competition problems, due to the clear global recovery trend, investors are still optimistic about this area, in future still more new investment will enter into the field. Technology and cost are two major problems.
The global Loyalty Management market is valued at 2330 million USD in 2018 and is expected to reach 5050 million USD by the end of 2024, growing at a CAGR of 16.7% between 2019 and 2024.
The Asia-Pacific will occupy for more market share in following years, especially in China, also fast growing India and Southeast Asia regions.
North America, especially The United States, will still play an important role which cannot be ignored. Any changes from United States might affect the development trend of Loyalty Management.
Europe also play important roles in global market, with market size of xx million USD in 2019 and will be xx million USD in 2024, with a CAGR of xx%.
This report studies the Loyalty Management market status and outlook of Global and major regions, from angles of players, countries, product types and end industries; this report analyzes the top players in global market, and splits the Loyalty Management market by product type and applications/end industries.
Market Segment by Companies, this report covers
Alliance Data Systems Corporation
Oracle Corporation
IBM Corporation
Aimia Inc
SAP SE
Maritz Holdings Inc.
Fidelity Information Services
Bond Brand Loyalty
Brierley+Partners
ICF International, Inc.
Kobie Marketing
Tibco Software
Comarch
Market Segment by Regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia and Italy)
Asia-Pacific (China, Japan, Korea, India and Southeast Asia)
South America (Brazil, Argentina, Colombia)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
Market Segment by Type, covers
Customer Loyalty
Employee Retention
Channel Loyalty
Market Segment by Applications, can be divided into
Cosumer Goods & Retails
Travel & Hospitality
BFSI
Other
Summary:
Get latest Market Research Reports on Loyalty Management. Industry analysis & Market Report on Loyalty Management is a syndicated market report, published as Global Loyalty Management Market 2019 by Company, Regions, Type and Application, Forecast to 2024. It is complete Research Study and Industry Analysis of Loyalty Management market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.