Location-based marketing (LMS) is a direct marketing strategy that uses a mobile device's location to alert the device's owner about an offering from a near-by business.
Based on the Location Based Marketing Services market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.
In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.
In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.
In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.
Key players in the global Location Based Marketing Services market covered in Chapter 5:
PlaceIQ
Placecast
Scanbuy
Shopkick
Groupon
Telenity
Comporium Media Services
Groundtruth
uberall GmbH
Google
In Chapter 6, on the basis of types, the Location Based Marketing Services market from 2015 to 2025 is primarily split into:
Banner Display/Pop ups
Video
Search Result
E-mail and Message
Social Media Content
Voice Calling
In Chapter 7, on the basis of applications, the Location Based Marketing Services market from 2015 to 2025 covers:
Retail
Hospitality
Healthcare
BFSI
Education
Technology and Media
Transportation and Logistics
Automotive
Others
Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:
North America (Covered in Chapter 9)
United States
Canada
Mexico
Europe (Covered in Chapter 10)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 11)
China
Japan
South Korea
Australia
India
South America (Covered in Chapter 12)
Brazil
Argentina
Columbia
Middle East and Africa (Covered in Chapter 13)
UAE
Egypt
South Africa
Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
Table of Content
1 Market Overview
1.1 Product Definition and Market Characteristics
1.2 Global Location Based Marketing Services Market Size
1.3 Market Segmentation
1.4 Global Macroeconomic Analysis
1.5 SWOT Analysis
2. Market Dynamics
2.1 Market Drivers
2.2 Market Constraints and Challenges
2.3 Emerging Market Trends
2.4 Impact of COVID-19
2.4.1 Short-term Impact
2.4.2 Long-term Impact
3 Associated Industry Assessment
3.1 Supply Chain Analysis
3.2 Industry Active Participants
3.2.1 Suppliers of Raw Materials
3.2.2 Key Distributors/Retailers
3.3 Alternative Analysis
3.4 The Impact of Covid-19 From the Perspective of Industry Chain
4 Market Competitive Landscape
4.1 Industry Leading Players
4.2 Industry News
4.2.1 Key Product Launch News
4.2.2 M&A and Expansion Plans
5 Analysis of Leading Companies
5.1 PlaceIQ
5.1.1 PlaceIQ Company Profile
5.1.2 PlaceIQ Business Overview
5.1.3 PlaceIQ Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.1.4 PlaceIQ Location Based Marketing Services Products Introduction
5.2 Placecast
5.2.1 Placecast Company Profile
5.2.2 Placecast Business Overview
5.2.3 Placecast Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.2.4 Placecast Location Based Marketing Services Products Introduction
5.3 Scanbuy
5.3.1 Scanbuy Company Profile
5.3.2 Scanbuy Business Overview
5.3.3 Scanbuy Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.3.4 Scanbuy Location Based Marketing Services Products Introduction
5.4 Shopkick
5.4.1 Shopkick Company Profile
5.4.2 Shopkick Business Overview
5.4.3 Shopkick Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.4.4 Shopkick Location Based Marketing Services Products Introduction
5.5 Groupon
5.5.1 Groupon Company Profile
5.5.2 Groupon Business Overview
5.5.3 Groupon Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.5.4 Groupon Location Based Marketing Services Products Introduction
5.6 Telenity
5.6.1 Telenity Company Profile
5.6.2 Telenity Business Overview
5.6.3 Telenity Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.6.4 Telenity Location Based Marketing Services Products Introduction
5.7 Comporium Media Services
5.7.1 Comporium Media Services Company Profile
5.7.2 Comporium Media Services Business Overview
5.7.3 Comporium Media Services Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.7.4 Comporium Media Services Location Based Marketing Services Products Introduction
5.8 Groundtruth
5.8.1 Groundtruth Company Profile
5.8.2 Groundtruth Business Overview
5.8.3 Groundtruth Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.8.4 Groundtruth Location Based Marketing Services Products Introduction
5.9 uberall GmbH
5.9.1 uberall GmbH Company Profile
5.9.2 uberall GmbH Business Overview
5.9.3 uberall GmbH Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.9.4 uberall GmbH Location Based Marketing Services Products Introduction
5.10 Google
5.10.1 Google Company Profile
5.10.2 Google Business Overview
5.10.3 Google Location Based Marketing Services Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
5.10.4 Google Location Based Marketing Services Products Introduction
6 Market Analysis and Forecast, By Product Types
6.1 Global Location Based Marketing Services Sales, Revenue and Market Share by Types (2015-2020)
6.1.1 Global Location Based Marketing Services Sales and Market Share by Types (2015-2020)
6.1.2 Global Location Based Marketing Services Revenue and Market Share by Types (2015-2020)
6.1.3 Global Location Based Marketing Services Price by Types (2015-2020)
6.2 Global Location Based Marketing Services Market Forecast by Types (2020-2025)
6.2.1 Global Location Based Marketing Services Market Forecast Sales and Market Share by Types (2020-2025)
6.2.2 Global Location Based Marketing Services Market Forecast Revenue and Market Share by Types (2020-2025)
6.3 Global Location Based Marketing Services Sales, Price and Growth Rate by Types (2015-2020)
6.3.1 Global Location Based Marketing Services Sales, Price and Growth Rate of Banner Display/Pop ups
6.3.2 Global Location Based Marketing Services Sales, Price and Growth Rate of Video
6.3.3 Global Location Based Marketing Services Sales, Price and Growth Rate of Search Result
6.3.4 Global Location Based Marketing Services Sales, Price and Growth Rate of E-mail and Message
6.3.5 Global Location Based Marketing Services Sales, Price and Growth Rate of Social Media Content
6.3.6 Global Location Based Marketing Services Sales, Price and Growth Rate of Voice Calling
6.4 Global Location Based Marketing Services Market Revenue and Sales Forecast, by Types (2020-2025)
6.4.1 Banner Display/Pop ups Market Revenue and Sales Forecast (2020-2025)
6.4.2 Video Market Revenue and Sales Forecast (2020-2025)
6.4.3 Search Result Market Revenue and Sales Forecast (2020-2025)
6.4.4 E-mail and Message Market Revenue and Sales Forecast (2020-2025)
6.4.5 Social Media Content Market Revenue and Sales Forecast (2020-2025)
6.4.6 Voice Calling Market Revenue and Sales Forecast (2020-2025)
7 Market Analysis and Forecast, By Applications
7.1 Global Location Based Marketing Services Sales, Revenue and Market Share by Applications (2015-2020)
7.1.1 Global Location Based Marketing Services Sales and Market Share by Applications (2015-2020)
7.1.2 Global Location Based Marketing Services Revenue and Market Share by Applications (2015-2020)
7.2 Global Location Based Marketing Services Market Forecast by Applications (2020-2025)
7.2.1 Global Location Based Marketing Services Market Forecast Sales and Market Share by Applications (2020-2025)
7.2.2 Global Location Based Marketing Services Market Forecast Revenue and Market Share by Applications (2020-2025)
7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)
7.3.1 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Retail (2015-2020)
7.3.2 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Hospitality (2015-2020)
7.3.3 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Healthcare (2015-2020)
7.3.4 Global Location Based Marketing Services Revenue, Sales and Growth Rate of BFSI (2015-2020)
7.3.5 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Education (2015-2020)
7.3.6 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Technology and Media (2015-2020)
7.3.7 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Transportation and Logistics (2015-2020)
7.3.8 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Automotive (2015-2020)
7.3.9 Global Location Based Marketing Services Revenue, Sales and Growth Rate of Others (2015-2020)
7.4 Global Location Based Marketing Services Market Revenue and Sales Forecast, by Applications (2020-2025)
7.4.1 Retail Market Revenue and Sales Forecast (2020-2025)
7.4.2 Hospitality Market Revenue and Sales Forecast (2020-2025)
7.4.3 Healthcare Market Revenue and Sales Forecast (2020-2025)
7.4.4 BFSI Market Revenue and Sales Forecast (2020-2025)
7.4.5 Education Market Revenue and Sales Forecast (2020-2025)
7.4.6 Technology and Media Market Revenue and Sales Forecast (2020-2025)
7.4.7 Transportation and Logistics Market Revenue and Sales Forecast (2020-2025)
7.4.8 Automotive Market Revenue and Sales Forecast (2020-2025)
7.4.9 Others Market Revenue and Sales Forecast (2020-2025)
8 Market Analysis and Forecast, By Regions
8.1 Global Location Based Marketing Services Sales by Regions (2015-2020)
8.2 Global Location Based Marketing Services Market Revenue by Regions (2015-2020)
8.3 Global Location Based Marketing Services Market Forecast by Regions (2020-2025)
9 North America Location Based Marketing Services Market Analysis
9.1 Market Overview and Prospect Analysis
9.2 North America Location Based Marketing Services Market Sales and Growth Rate (2015-2020)
9.3 North America Location Based Marketing Services Market Revenue and Growth Rate (2015-2020)
9.4 North America Location Based Marketing Services Market Forecast
9.5 The Influence of COVID-19 on North America Market
9.6 North America Location Based Marketing Services Market Analysis by Country
9.6.1 U.S. Location Based Marketing Services Sales and Growth Rate
9.6.2 Canada Location Based Marketing Services Sales and Growth Rate
9.6.3 Mexico Location Based Marketing Services Sales and Growth Rate
10 Europe Location Based Marketing Services Market Analysis
10.1 Market Overview and Prospect Analysis
10.2 Europe Location Based Marketing Services Market Sales and Growth Rate (2015-2020)
10.3 Europe Location Based Marketing Services Market Revenue and Growth Rate (2015-2020)
10.4 Europe Location Based Marketing Services Market Forecast
10.5 The Influence of COVID-19 on Europe Market
10.6 Europe Location Based Marketing Services Market Analysis by Country
10.6.1 Germany Location Based Marketing Services Sales and Growth Rate
10.6.2 United Kingdom Location Based Marketing Services Sales and Growth Rate
10.6.3 France Location Based Marketing Services Sales and Growth Rate
10.6.4 Italy Location Based Marketing Services Sales and Growth Rate
10.6.5 Spain Location Based Marketing Services Sales and Growth Rate
10.6.6 Russia Location Based Marketing Services Sales and Growth Rate
11 Asia-Pacific Location Based Marketing Services Market Analysis
11.1 Market Overview and Prospect Analysis
11.2 Asia-Pacific Location Based Marketing Services Market Sales and Growth Rate (2015-2020)
11.3 Asia-Pacific Location Based Marketing Services Market Revenue and Growth Rate (2015-2020)
11.4 Asia-Pacific Location Based Marketing Services Market Forecast
11.5 The Influence of COVID-19 on Asia Pacific Market
11.6 Asia-Pacific Location Based Marketing Services Market Analysis by Country
11.6.1 China Location Based Marketing Services Sales and Growth Rate
11.6.2 Japan Location Based Marketing Services Sales and Growth Rate
11.6.3 South Korea Location Based Marketing Services Sales and Growth Rate
11.6.4 Australia Location Based Marketing Services Sales and Growth Rate
11.6.5 India Location Based Marketing Services Sales and Growth Rate
12 South America Location Based Marketing Services Market Analysis
12.1 Market Overview and Prospect Analysis
12.2 South America Location Based Marketing Services Market Sales and Growth Rate (2015-2020)
12.3 South America Location Based Marketing Services Market Revenue and Growth Rate (2015-2020)
12.4 South America Location Based Marketing Services Market Forecast
12.5 The Influence of COVID-19 on South America Market
12.6 South America Location Based Marketing Services Market Analysis by Country
12.6.1 Brazil Location Based Marketing Services Sales and Growth Rate
12.6.2 Argentina Location Based Marketing Services Sales and Growth Rate
12.6.3 Columbia Location Based Marketing Services Sales and Growth Rate
13 Middle East and Africa Location Based Marketing Services Market Analysis
13.1 Market Overview and Prospect Analysis
13.2 Middle East and Africa Location Based Marketing Services Market Sales and Growth Rate (2015-2020)
13.3 Middle East and Africa Location Based Marketing Services Market Revenue and Growth Rate (2015-2020)
13.4 Middle East and Africa Location Based Marketing Services Market Forecast
13.5 The Influence of COVID-19 on Middle East and Africa Market
13.6 Middle East and Africa Location Based Marketing Services Market Analysis by Country
13.6.1 UAE Location Based Marketing Services Sales and Growth Rate
13.6.2 Egypt Location Based Marketing Services Sales and Growth Rate
13.6.3 South Africa Location Based Marketing Services Sales and Growth Rate
14 Conclusions and Recommendations
14.1 Key Market Findings and Prospects
14.2 Advice for Investors
15 Appendix
15.1 Methodology
15.2 Research Data Source
List of Tables and Figures
Figure Product Picture
Figure Global Location Based Marketing Services Market Size and Growth Rate 2015-2025
Table Location Based Marketing Services Key Market Segments
Figure Global Location Based Marketing Services Market Revenue ($) Segment by Type from 2015-2020
Figure Global Location Based Marketing Services Market Revenue ($) Segment by Applications from 2015-2020
Table SWOT Analysis
Figure Global COVID-19 Status
Figure Supply Chain
Table Major Players Headquarters, and Service Area of Location Based Marketing Services
Table Major Players Revenue in 2019
Figure Major Players Revenue Share in 2019
Table PlaceIQ Company Profile
Table PlaceIQ Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Summary: Get latest Market Research Reports on Location Based Marketing Services. Industry analysis & Market Report on Location Based Marketing Services is a syndicated market report, published as Global Location Based Marketing Services Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery. It is complete Research Study and Industry Analysis of Location Based Marketing Services market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.