In Hungary, category players within ice cream and frozen desserts made successful efforts to combat difficulties such as seasonality and weather conditions. New product developments resulted in the presence and availability of products other than those aimed at impulse purchases, with multipack ice cream becoming more and more popular thanks to several brands, including Magnum from Unilever Magyarország, Twix produced by Mars Magyarország Értékesíto and several Tesco private label multipack prod...
Euromonitor International's Ice Cream and Frozen Desserts in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Frozen Desserts, Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Ice Cream and Frozen Desserts market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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ICE CREAM AND FROZEN DESSERTS IN HUNGARY
Euromonitor International
July 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Category Players Make Successful Efforts To Reduce the Negative Effects of Seasonality and Weather Conditions
Lactose-free, Gluten-free and Water Ice Cream To Benefit From Growing Demand
Modest Price Increases Due To Competition and the Strong Position of Private Label
Competitive Landscape
Manufacturers of Branded Products May Be Forced To Follow the Lead of Private Label Manufacturers
Unilever Magyarország Maintains Its Leading Position in A Challenging Environment
New Launches From Unilever Magyarország
Category Data
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 6 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 7 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 8 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 9 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 10 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 11 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 12 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 13 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 14 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 15 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 16 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 17 Distribution of Ice Cream by Format: % Value 2013-2018
Table 18 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 19 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 20 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 21 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 22 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023
Executive Summary
Consumer Willingness To Spend More and Innovation Boost Packaged Food
Consumers More Conscious of Quality and Ingredients
Competition Remains Intense, With Domestic Players Enjoying Support From the Government
Distribution Channels Focus on Improving Consumer Loyalty and Environmental Issues
Growth of Packaged Food Sales Likely To Slow Over the Forecast Period
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
Table 23 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 24 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 25 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 26 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
Table 27 Sales of Packaged Food by Category: Volume 2013-2018
Table 28 Sales of Packaged Food by Category: Value 2013-2018
Table 29 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 30 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 31 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 32 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 33 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 34 Penetration of Private Label by Category: % Value 2013-2018
Table 35 Distribution of Packaged Food by Format: % Value 2013-2018
Table 36 Distribution of Packaged Food by Format and Category: % Value 2018
Table 37 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 38 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 39 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 40 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Summary: Get latest Market Research Reports on Ice Cream and Frozen Desserts in Hungary. Industry analysis & Market Report on Ice Cream and Frozen Desserts in Hungary is a syndicated market report, published as Ice Cream and Frozen Desserts in Hungary. It is complete Research Study and Industry Analysis of Ice Cream and Frozen Desserts in Hungary market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.