In 2018, gum posted steady retail volume and current value growth, with both rates in line with the review period average. Gum is a well-established and rather mature category in Taiwan. Although it has a large base of consumers, innovation tends to be limited. Sugar-free gum remained the main driver of sales in 2018 as consumers are becoming increasingly health-conscious and are trying to reduce their sugar intake so as to improve both their physical and oral health. Average unit price continue...
Euromonitor International's Gum in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.
Product coverage: Bubble Gum, Chewing Gum.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
GUM IN TAIWAN
Euromonitor International
July 2018
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Gum Records Steady Current Value and Volume Growth
Chewing Gum Continues To Outperform Bubble Gum
Mint Remains the Most Common Gum Flavour
Competitive Landscape
Wrigley Taiwan Continues To Dominate the Category
Gum Sees Few New Launches
Retail Value Share of "others" Increases Slightly
Category Data
Table 1 Sales of Gum by Category: Volume 2013-2018
Table 2 Sales of Gum by Category: Value 2013-2018
Table 3 Sales of Gum by Category: % Volume Growth 2013-2018
Table 4 Sales of Gum by Category: % Value Growth 2013-2018
Table 5 Sales of Gum by Flavour: Rankings 2013-2018
Table 6 NBO Company Shares of Gum: % Value 2014-2018
Table 7 LBN Brand Shares of Gum: % Value 2015-2018
Table 8 Distribution of Gum by Format: % Value 2013-2018
Table 9 Forecast Sales of Gum by Category: Volume 2018-2023
Table 10 Forecast Sales of Gum by Category: Value 2018-2023
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 12 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Summary: Get latest Market Research Reports on Gum in Taiwan. Industry analysis & Market Report on Gum in Taiwan is a syndicated market report, published as Gum in Taiwan. It is complete Research Study and Industry Analysis of Gum in Taiwan market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.