According to research, over half of the Polish population aged 18 and more have a visual impairment (source: National Craft Chamber of Optics). The condition of Poles’ vision is getting worse and usually they are unaware of this fact. Most customers do not know what "good vision" is and very often the only criterion for assessing sight is self-esteem. For Poles, 65% have not been to an ophthalmologist for over a year and 16% admit that they have never visited one at all (source: IQS, Source: “Bi...
Euromonitor International's Eye Care in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Allergy Eye Care, Standard Eye Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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EYE CARE IN POLAND
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
the Number of Patients With Vision Problems Increases
Office Workers and Children Have An Increased Chance of Eye Problems
Almost All People Aged 40+ Have Presbyopia
Competitive Landscape
Polfa Warszawa Leads Eye Care
the Popularity of Contact Lenses Strengthens the Sale of Products Without Preservatives
the Growing Position of Supplements Creates Competition for Eye Care
Category Data
Table 1 Sales of Eye Care by Category: Value 2013-2018
Table 2 Sales of Eye Care by Category: % Value Growth 2013-2018
Table 3 Sales of Standard Eye Care by Format: % Value 2013-2018
Table 4 Sales of Standard Eye Care by Positioning: % Value 2013-2018
Table 5 NBO Company Shares of Eye Care: % Value 2014-2018
Table 6 LBN Brand Shares of Eye Care: % Value 2015-2018
Table 7 Forecast Sales of Eye Care by Category: Value 2018-2023
Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2018-2023
Executive Summary
Good Economic Situation, Flu Epidemic and Growing Trend Towards Self-care Support Sales
Customers Do Not Distinguish Between OTC Medicines and Dietary Supplements; They Look for Rapid Results
Category Is Very Fragmented and Balanced Between Domestic and International Players
Chemists/pharmacies Remains the Biggest Distribution Channel
Consumer Health in Poland Has A Positive Outlook Over the Medium Term
Market Indicators
Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 10 Life Expectancy at Birth 2013-2018
Market Data
Table 11 Sales of Consumer Health by Category: Value 2013-2018
Table 12 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 13 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 14 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Summary: Get latest Market Research Reports on Eye Care. Industry analysis & Market Report on Eye Care is a syndicated market report, published as Eye Care in Poland. It is complete Research Study and Industry Analysis of Eye Care market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.