Report Detail

Other Dishwashing in Nigeria

  • RnM3081047
  • |
  • 08 March, 2019
  • |
  • Global
  • |
  • 12 Pages
  • |
  • Euromonitor
  • |
  • Other

Dishwashing remains one of the most lucrative categories in home care in Nigeria. Its strong retail value sales can be attributed to its wide usage amongst the majority of Nigerian households, from small households in the numerous informal settlements to the developed suburban neighbourhoods. Dishwashing is attractive for both international brands as well as domestic products. Low average unit prices and smaller pack sizes are popular among lower-income consumers in the informal settlements, whe...

Euromonitor International's Dishwashing in Nigeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.


DISHWASHING IN NIGERIA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Dishwashing Targets Two Significant Consumer Segements

                Increased Oppertunities for Domestic Players

                  Hand Dishwashing Methods Remain Prevalent

                    Competitive Landscape

                      Brand Recognition Aided by Direct Selling Innitiatives

                        Localised Approach To Increase Sales

                          Fringe Products Gain Share

                            Category Indicators

                              Table 1 Household Possession of Dishwashers 2013-2018

                                Category Data

                                  Table 2 Sales of Dishwashing by Category: Value 2013-2018

                                    Table 3 Sales of Dishwashing by Category: % Value Growth 2013-2018

                                      Table 4 NBO Company Shares of Dishwashing: % Value 2014-2018

                                        Table 5 LBN Brand Shares of Dishwashing: % Value 2015-2018

                                          Table 6 Forecast Sales of Dishwashing by Category: Value 2018-2023

                                            Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2018-2023

                                              Executive Summary

                                                Increase in the Urban, Youth and Middle-class Populations Drives Growth of Home Care

                                                  Localised Service Approach A Trademark of the Nigerian Market

                                                    Domestic and International Brands Perform Well Despite Limited Consumer Disposable Incomes

                                                      New Product Developments

                                                        A Number of Challenges May Hamper Growth, While Technological Advances Bode Well for Home Care

                                                          Market Indicators

                                                            Table 8 Households 2013-2018

                                                              Market Data

                                                                Table 9 Sales of Home Care by Category: Value 2013-2018

                                                                  Table 10 Sales of Home Care by Category: % Value Growth 2013-2018

                                                                    Table 11 NBO Company Shares of Home Care: % Value 2014-2018

                                                                      Table 12 LBN Brand Shares of Home Care: % Value 2015-2018

                                                                        Table 13 Distribution of Home Care by Format: % Value 2013-2018

                                                                          Table 14 Distribution of Home Care by Format and Category: % Value 2018

                                                                            Table 15 Forecast Sales of Home Care by Category: Value 2018-2023

                                                                              Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023

                                                                                Sources

                                                                                  Summary 1 Research Sources

                                                                                  Summary:
                                                                                  Get latest Market Research Reports on Dishwashing. Industry analysis & Market Report on Dishwashing is a syndicated market report, published as Dishwashing in Nigeria. It is complete Research Study and Industry Analysis of Dishwashing market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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