Report Detail

Service & Software Global Creative Management Platforms Market Size, Status and Forecast 2019-2025

  • RnM2996764
  • |
  • 06 May, 2019
  • |
  • Global
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  • 108 Pages
  • |
  • QYResearch
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  • Service & Software

Creative Management Platform (CMP) is a type of software that can combine a variety of display advertising tools into one cohesive, cloud-based platform. It employs dynamic creative optimization (DCO) to automate the optimization of ad content by differentiating users and tailoring the creative.
Creative Management Platforms are mainly classified into the following two types: Publishers and Brands, Marketers and Agencies. Publishers and Brands is the most widely used type which takes up about 69 % of the total sales in 2018.
Americas is the largest region of Creative Management Platforms in the world in the past few years and it will keep increasing in the next few years. Americas market took up about 56% the global market in 2018, while Europe and APAC were about 31.2%, 11.3%.
In 2018, the global Creative Management Platforms market size was 618 million US$ and it is expected to reach 1400.7 million US$ by the end of 2025, with a CAGR of 12.4% during 2019-2025.

This report focuses on the global Creative Management Platforms status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Creative Management Platforms development in United States, Europe and China.

The key players covered in this study
Google
Celtra
Bannerflow
Adobe
RhythmOne
Sizmek
Adform
Thunder
SteelHouse
Flashtalking
Snapchat (Flite)
Mediawide
Balihoo
Netsertive (Mixpo)
Bannersnack
Bonzai

Market segment by Type, the product can be split into
Publishers and Brands
Marketers and Agencies

Market segment by Application, split into
Large Enterprises
SMEs

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Creative Management Platforms status, future forecast, growth opportunity, key market and key players.
To present the Creative Management Platforms development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Creative Management Platforms are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


Table of Contents

    1 Report Overview

    • 1.1 Study Scope
    • 1.2 Key Market Segments
    • 1.3 Players Covered
    • 1.4 Market Analysis by Type
      • 1.4.1 Global Creative Management Platforms Market Size Growth Rate by Type (2014-2025)
      • 1.4.2 Publishers and Brands
      • 1.4.3 Marketers and Agencies
    • 1.5 Market by Application
      • 1.5.1 Global Creative Management Platforms Market Share by Application (2014-2025)
      • 1.5.2 Large Enterprises
      • 1.5.3 SMEs
    • 1.6 Study Objectives
    • 1.7 Years Considered

    2 Global Growth Trends

    • 2.1 Creative Management Platforms Market Size
    • 2.2 Creative Management Platforms Growth Trends by Regions
      • 2.2.1 Creative Management Platforms Market Size by Regions (2014-2025)
      • 2.2.2 Creative Management Platforms Market Share by Regions (2014-2019)
    • 2.3 Industry Trends
      • 2.3.1 Market Top Trends
      • 2.3.2 Market Drivers
      • 2.3.3 Market Challenges
      • 2.3.4 Porter’s Five Forces Analysis

    3 Market Share by Key Players

    • 3.1 Creative Management Platforms Market Size by by Players
      • 3.1.1 Global Creative Management Platforms Revenue by by Players (2014-2019)
      • 3.1.2 Global Creative Management Platforms Revenue Market Share by by Players (2014-2019)
      • 3.1.3 Global Creative Management Platforms Market Concentration Ratio (CR5 and HHI)
    • 3.2 Creative Management Platforms Key Players Head office and Area Served
    • 3.3 Key Players Creative Management Platforms Product/Solution/Service
    • 3.4 Date of Enter into Creative Management Platforms Market
    • 3.5 Mergers & Acquisitions, Expansion Plans

    4 Breakdown Data by Type and Application

    • 4.1 Global Creative Management Platforms Market Size by Type (2014-2019)
    • 4.2 Global Creative Management Platforms Market Size by Application (2014-2019)

    5 United States

    • 5.1 United States Creative Management Platforms Market Size (2014-2019)
    • 5.2 Creative Management Platforms Key Players in United States
    • 5.3 United States Creative Management Platforms Market Size by Type
    • 5.4 United States Creative Management Platforms Market Size by Application

    6 Europe

    • 6.1 Europe Creative Management Platforms Market Size (2014-2019)
    • 6.2 Creative Management Platforms Key Players in Europe
    • 6.3 Europe Creative Management Platforms Market Size by Type
    • 6.4 Europe Creative Management Platforms Market Size by Application

    7 China

    • 7.1 China Creative Management Platforms Market Size (2014-2019)
    • 7.2 Creative Management Platforms Key Players in China
    • 7.3 China Creative Management Platforms Market Size by Type
    • 7.4 China Creative Management Platforms Market Size by Application

    8 Japan

    • 8.1 Japan Creative Management Platforms Market Size (2014-2019)
    • 8.2 Creative Management Platforms Key Players in Japan
    • 8.3 Japan Creative Management Platforms Market Size by Type
    • 8.4 Japan Creative Management Platforms Market Size by Application

    9 Southeast Asia

    • 9.1 Southeast Asia Creative Management Platforms Market Size (2014-2019)
    • 9.2 Creative Management Platforms Key Players in Southeast Asia
    • 9.3 Southeast Asia Creative Management Platforms Market Size by Type
    • 9.4 Southeast Asia Creative Management Platforms Market Size by Application

    10 India

    • 10.1 India Creative Management Platforms Market Size (2014-2019)
    • 10.2 Creative Management Platforms Key Players in India
    • 10.3 India Creative Management Platforms Market Size by Type
    • 10.4 India Creative Management Platforms Market Size by Application

    11 Central & South America

    • 11.1 Central & South America Creative Management Platforms Market Size (2014-2019)
    • 11.2 Creative Management Platforms Key Players in Central & South America
    • 11.3 Central & South America Creative Management Platforms Market Size by Type
    • 11.4 Central & South America Creative Management Platforms Market Size by Application

    12 International Players Profiles

    • 12.1 Google
      • 12.1.1 Google Company Details
      • 12.1.2 Company Description and Business Overview
      • 12.1.3 Creative Management Platforms Introduction
      • 12.1.4 Google Revenue in Creative Management Platforms Business (2014-2019)
      • 12.1.5 Google Recent Development
    • 12.2 Celtra
      • 12.2.1 Celtra Company Details
      • 12.2.2 Company Description and Business Overview
      • 12.2.3 Creative Management Platforms Introduction
      • 12.2.4 Celtra Revenue in Creative Management Platforms Business (2014-2019)
      • 12.2.5 Celtra Recent Development
    • 12.3 Bannerflow
      • 12.3.1 Bannerflow Company Details
      • 12.3.2 Company Description and Business Overview
      • 12.3.3 Creative Management Platforms Introduction
      • 12.3.4 Bannerflow Revenue in Creative Management Platforms Business (2014-2019)
      • 12.3.5 Bannerflow Recent Development
    • 12.4 Adobe
      • 12.4.1 Adobe Company Details
      • 12.4.2 Company Description and Business Overview
      • 12.4.3 Creative Management Platforms Introduction
      • 12.4.4 Adobe Revenue in Creative Management Platforms Business (2014-2019)
      • 12.4.5 Adobe Recent Development
    • 12.5 RhythmOne
      • 12.5.1 RhythmOne Company Details
      • 12.5.2 Company Description and Business Overview
      • 12.5.3 Creative Management Platforms Introduction
      • 12.5.4 RhythmOne Revenue in Creative Management Platforms Business (2014-2019)
      • 12.5.5 RhythmOne Recent Development
    • 12.6 Sizmek
      • 12.6.1 Sizmek Company Details
      • 12.6.2 Company Description and Business Overview
      • 12.6.3 Creative Management Platforms Introduction
      • 12.6.4 Sizmek Revenue in Creative Management Platforms Business (2014-2019)
      • 12.6.5 Sizmek Recent Development
    • 12.7 Adform
      • 12.7.1 Adform Company Details
      • 12.7.2 Company Description and Business Overview
      • 12.7.3 Creative Management Platforms Introduction
      • 12.7.4 Adform Revenue in Creative Management Platforms Business (2014-2019)
      • 12.7.5 Adform Recent Development
    • 12.8 Thunder
      • 12.8.1 Thunder Company Details
      • 12.8.2 Company Description and Business Overview
      • 12.8.3 Creative Management Platforms Introduction
      • 12.8.4 Thunder Revenue in Creative Management Platforms Business (2014-2019)
      • 12.8.5 Thunder Recent Development
    • 12.9 SteelHouse
      • 12.9.1 SteelHouse Company Details
      • 12.9.2 Company Description and Business Overview
      • 12.9.3 Creative Management Platforms Introduction
      • 12.9.4 SteelHouse Revenue in Creative Management Platforms Business (2014-2019)
      • 12.9.5 SteelHouse Recent Development
    • 12.10 Flashtalking
      • 12.10.1 Flashtalking Company Details
      • 12.10.2 Company Description and Business Overview
      • 12.10.3 Creative Management Platforms Introduction
      • 12.10.4 Flashtalking Revenue in Creative Management Platforms Business (2014-2019)
      • 12.10.5 Flashtalking Recent Development
    • 12.11 Snapchat (Flite)
    • 12.12 Mediawide
    • 12.13 Balihoo
    • 12.14 Netsertive (Mixpo)
    • 12.15 Bannersnack
    • 12.16 Bonzai

    13 Market Forecast 2019-2025

    • 13.1 Market Size Forecast by Regions
    • 13.2 United States
    • 13.3 Europe
    • 13.4 China
    • 13.5 Japan
    • 13.6 Southeast Asia
    • 13.7 India
    • 13.8 Central & South America
    • 13.9 Market Size Forecast by Product (2019-2025)
    • 13.10 Market Size Forecast by Application (2019-2025)

    14 Analyst's Viewpoints/Conclusions

      15 Appendix

      • 15.1 Research Methodology
        • 15.1.1 Methodology/Research Approach
          • 15.1.1.1 Research Programs/Design
          • 15.1.1.2 Market Size Estimation
          • 12.1.1.3 Market Breakdown and Data Triangulation
        • 15.1.2 Data Source
          • 15.1.2.1 Secondary Sources
          • 15.1.2.2 Primary Sources
      • 15.2 Disclaimer

      Summary:
      Get latest Market Research Reports on Creative Management Platforms . Industry analysis & Market Report on Creative Management Platforms is a syndicated market report, published as Global Creative Management Platforms Market Size, Status and Forecast 2019-2025. It is complete Research Study and Industry Analysis of Creative Management Platforms market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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