Cigarettes in Vietnam, 2019

Cigarettes in Vietnam, 2019

Summary

Cigarettes in Vietnam, 2019 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the Vietnamese tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2028.

Vietnam is one of the largest cigarette markets in South-East Asia. Although Vietnam is set to benefit from strong economic growth the cigarette market is set to be adversely impacted by a number of developments. Of note is the increasingly anti-tobacco stance of the government as well as expected further rises in excise duty. This is despite some success in reducing the profile of the non-duty paid sector.

Based on the likelihood of further tax rises and tightening restrictions, duty-paid volumes are expected to fall back.

Scope

- Cigarettes of sales in 2019 have been steadily growing but is now slowing down, showing a decline in recent times
- The government has now largely re-structured the local industry, which was previously very fragmented.
- There are currently around 15.7 million adult smokers in Vietnam or 25.0% of the adult population

Reasons to buy

- Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
- Identify the areas of growth and opportunities, which will aid effective marketing planning.
- The differing growth rates in regional product sales drive fundamental shifts in the market.
- This report provides detailed, authoritative data on these changes - prime intelligence for marketers.
- Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.