Global Audience Measurement Market Opportunities and Forecast 2022-2028

Table of Contents

1 Product Introduction and Overview

• 1.1 Product Definition
• 1.2 Product Specification
• 1.3 Global Market Overview
  • 1.3.1 Global Audience Measurement Market Status and Forecast (2017-2028)
  • 1.3.2 Global Audience Measurement Sales Value CAGR by Region
• 1.4 Market Drivers, Inhibitors
  • 1.4.1 Market Drivers
  • 1.4.2 Market Inhibitors
  • 1.4.3 COVID-19 Impact Analysis

2 Global Audience Measurement Supply by Company

• 2.1 Global Audience Measurement Sales Value by Company
• 2.2 Audience Measurement Sales Area of Main Manufacturers
• 2.3 Trend of Concentration Rate

3 Global and Regional Audience Measurement Market Status by Type

• 3.1 Audience Measurement Type Introduction
  • 3.1.1 Demographic Measurement
  • 3.1.2 Audience Behavior Measurement
  • 3.1.3 Customer Experience Measurement
• 3.2 Global Audience Measurement Market by Type
• 3.3 North America: by Type
• 3.4 Europe: by Type
• 3.5 Asia Pacific: by Type
• 3.6 Central & South America: by Type
• 3.7 Middle East & Africa: by Type

4 Global and Regional Audience Measurement Market Status by Application

• 4.1 Audience Measurement Segment by Application
  • 4.1.1 Advertisers
  • 4.1.2 Media Company
  • 4.1.3 Others
• 4.2 Global Audience Measurement Market by Application
• 4.3 North America: by Application
• 4.4 Europe: by Application
• 4.5 Asia Pacific: by Application
• 4.6 Central & South America: by Application
• 4.7 Middle East & Africa: by Application

5 Global Audience Measurement Market Status by Region

• 5.1 Global Audience Measurement Market by Region
• 5.2 North America Audience Measurement Market Status
• 5.3 Europe Audience Measurement Market Status
• 5.4 Asia Pacific Audience Measurement Market Status
• 5.5 Central & South America Audience Measurement Market Status
• 5.6 Middle East & Africa Audience Measurement Market Status

6 North America Audience Measurement Market Status

• 6.1 North America Audience Measurement Market by Country
• 6.2 United States
• 6.3 Canada
• 6.4 Mexico

7 Europe Audience Measurement Market Status

• 7.1 Europe Audience Measurement Market by Country
• 7.2 Germany
• 7.3 France
• 7.4 UK
• 7.5 Italy
• 7.6 Russia
• 7.7 Spain

8 Asia Pacific Audience Measurement Market Status

• 8.1 Asia Pacific Audience Measurement Market by Country
• 8.2 China
• 8.3 Japan
• 8.4 Korea
• 8.5 Southeast Asia
• 8.6 India
• 8.7 Australasia

9 Central & South America Audience Measurement Market Status

• 9.1 Central & South America Audience Measurement Market by Country
• 9.2 Brazil
• 9.3 Argentina
• 9.4 Colombia

10 Middle East & Africa Audience Measurement Market Status

• 10.1 Middle East & Africa Audience Measurement Market by Country
• 10.2 Iran
• 10.3 Israel
• 10.4 Turkey
• 10.5 South Africa
• 10.8 Saudi Arabia

11 Major Downstream Customers Analysis

• 11.1 Customer One Analysis
• 11.2 Customer Two Analysis
• 11.3 Customer Three Analysis
• 11.4 Customer Four Analysis

12 Global Audience Measurement Market Forecast by Type and by Application

• 12.1 Global Audience Measurement Sales Value Forecast (2023-2028)
• 12.2 Global Audience Measurement Forecast by Type
• 12.3 Global Audience Measurement Forecast by Application

13 Global Audience Measurement Market Forecast by Region/Country

• 13.1 Global Audience Measurement Market Forecast by Region (2023-2028)
• 13.2 North America Market Forecast
• 13.3 Europe Market Forecast
• 13.4 Asia Pacific Market Forecast
• 13.5 Central & South America Market Forecast
• 13.6 Middle East & Africa Market Forecast

14 Key Participants Company Information

• 14.1 YouGov
  • 14.1.1 Company Information
  • 14.1.2 Audience Measurement Product Introduction
  • 14.1.3 YouGov Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.1.4 SWOT Analysis
• 14.2 Tubular
  • 14.2.1 Company Information
  • 14.2.2 Audience Measurement Product Introduction
  • 14.2.3 Tubular Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.2.4 SWOT Analysis
• 14.3 RSG Media
  • 14.3.1 Company Information
  • 14.3.2 Audience Measurement Product Introduction
  • 14.3.3 RSG Media Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.3.4 SWOT Analysis
• 14.4 PwC
  • 14.4.1 Company Information
  • 14.4.2 Audience Measurement Product Introduction
  • 14.4.3 PwC Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.4.4 SWOT Analysis
• 14.5 Nielsen
  • 14.5.1 Company Information
  • 14.5.2 Audience Measurement Product Introduction
  • 14.5.3 Nielsen Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.5.4 SWOT Analysis
• 14.6 Kantar
  • 14.6.1 Company Information
  • 14.6.2 Audience Measurement Product Introduction
  • 14.6.3 Kantar Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.6.4 SWOT Analysis
• 14.7 JCDecaux Group
  • 14.7.1 Company Information
  • 14.7.2 Audience Measurement Product Introduction
  • 14.7.3 JCDecaux Group Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.7.4 SWOT Analysis
• 14.8 Ipsos
  • 14.8.1 Company Information
  • 14.8.2 Audience Measurement Product Introduction
  • 14.8.3 Ipsos Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.8.4 SWOT Analysis
• 14.9 GfK
  • 14.9.1 Company Information
  • 14.9.2 Audience Measurement Product Introduction
  • 14.9.3 GfK Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.9.4 SWOT Analysis
• 14.10 GeoPoll
  • 14.10.1 Company Information
  • 14.10.2 Audience Measurement Product Introduction
  • 14.10.3 GeoPoll Audience Measurement Sales Value, Gross Margin and Global Share (2020-2022)
  • 14.10.4 SWOT Analysis
• 14.11 DJS Research
• 14.12 Contentsquare
• 14.13 Comscore
• 14.14 AGF Videoforschung

15 Conclusion

16 Methodology