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Service & Software Global AR in Retail Market 2024 by Company, Regions, Type and Application, Forecast to 2030

  • RnM4618074
    • |
  • 26 September, 2024
    • |
  • Global
    • |
  • 104 Pages
    • |
  • GIR (Global Info Research)
    • |
  • Service & Software

Augmented reality (AR) in retail refers to a technology that enables integration of digital information with the users environment in real time through devices such as smartphone or tablet. The need to provide enhanced customer experience, increase in internet penetration, and rise in IoT spending fuel the demand for augmented reality in the retail market.
According to our (Global Info Research) latest study, the global AR in Retail market size was valued at US$ 2321 million in 2023 and is forecast to a readjusted size of USD 7989 million by 2030 with a CAGR of 19.5% during review period.
Based on the system, there are two mainly systems of AR in Retail, including Virtual Fitting Room and Visualizing Software. And Visualizing Software is the main system for AR in Retail, and the Visualizing Based on the application, there are two mainly application s of AR in Retail, including E-commerce and Physic Stores. And E-commerce is the main application for AR in Retail, and the E-commerce reached a market size of approximately 750 million USD in 2019, with 62.58% % of global market size. AR in Retail allows companies to significantly increase online conversion rate and reduce returns rate of products. Most of AR options provide extra information and personal customization that does not only preview product but also help customers ensure that they like it. The ability to visualize a virtual representation of products in 3D, to scale and in their intended environment, enables shoppers to make better judgments, removing the need to measure and verify dimensions. Once they have made their determinations, they may either buy directly online or go to the store to complete their purchase. Not only does this eliminate a point of friction between the consumer viewing and buying the product, but it also maximizes the probability of them being satisfied with their purchase once received, decreasing the number of returned products.Software reached a market size of approximately 734 million USD in 2019, with 61.19% of global market size. Augmented reality can help online retailers significantly reduce returns by providing an engaging ‘try-before-you-buy’ digital experience. Innovative AR solutions allow customers to visualise products in real time, from the comfort of their own homes. Full 3D visualisations give the opportunity for shoppers to see how products could look in their space before they commit to purchase, reducing the temptation to order multiple items to try out before choosing one and returning the others, a practice that is increasingly common.
This report is a detailed and comprehensive analysis for global AR in Retail market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2024, are provided.
Key Features:
Global AR in Retail market size and forecasts, in consumption value ($ Million), 2019-2030
Global AR in Retail market size and forecasts by region and country, in consumption value ($ Million), 2019-2030
Global AR in Retail market size and forecasts, by Type and by Application, in consumption value ($ Million), 2019-2030
Global AR in Retail market shares of main players, in revenue ($ Million), 2019-2024
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for AR in Retail
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global AR in Retail market based on the following parameters - company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Google, PTC, Apple, Microsoft, Wikitude, DAQRI, Zugara, Blippar, Marxent Labs, Augment, etc.
This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.
Market segmentation
AR in Retail market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segmentation
AR in Retail market is split by Type and by Application. For the period 2018-2029, the growth among segments provides accurate calculations and forecasts for Consumption Value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.
Market segment by Type
by System
by Technology
Market segment by Application
E-commerce
Physic Stores
Market segment by players, this report covers
Google
PTC
Apple
Microsoft
Wikitude
DAQRI
Zugara
Blippar
Marxent Labs
Augment
ViewAR
Holition
Ikea
Sephora
Amazon
Market segment by regions, regional analysis covers
North America (United States, Canada and Mexico)
Europe (Germany, France, UK, Russia, Italy and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia and Rest of Asia-Pacific)
South America (Brazil, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe AR in Retail product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of AR in Retail, with revenue, gross margin, and global market share of AR in Retail from 2019 to 2024.
Chapter 3, the AR in Retail competitive situation, revenue, and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and by Application, with consumption value and growth rate by Type, by Application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and AR in Retail market forecast, by regions, by Type and by Application, with consumption value, from 2024 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of AR in Retail.
Chapter 13, to describe AR in Retail research findings and conclusion.


1 Market Overview

  • 1.1 Product Overview and Scope
  • 1.2 Market Estimation Caveats and Base Year
  • 1.3 Classification of AR in Retail by Type
    • 1.3.1 Overview: Global AR in Retail Market Size by Type: 2019 Versus 2023 Versus 2030
    • 1.3.2 Global AR in Retail Consumption Value Market Share by Type in 2023
    • 1.3.3 by System
    • 1.3.4 by Technology
  • 1.4 Global AR in Retail Market by Application
    • 1.4.1 Overview: Global AR in Retail Market Size by Application: 2019 Versus 2023 Versus 2030
    • 1.4.2 E-commerce
    • 1.4.3 Physic Stores
  • 1.5 Global AR in Retail Market Size & Forecast
  • 1.6 Global AR in Retail Market Size and Forecast by Region
    • 1.6.1 Global AR in Retail Market Size by Region: 2019 VS 2023 VS 2030
    • 1.6.2 Global AR in Retail Market Size by Region, (2019-2030)
    • 1.6.3 North America AR in Retail Market Size and Prospect (2019-2030)
    • 1.6.4 Europe AR in Retail Market Size and Prospect (2019-2030)
    • 1.6.5 Asia-Pacific AR in Retail Market Size and Prospect (2019-2030)
    • 1.6.6 South America AR in Retail Market Size and Prospect (2019-2030)
    • 1.6.7 Middle East & Africa AR in Retail Market Size and Prospect (2019-2030)

2 Company Profiles

  • 2.1 Google
    • 2.1.1 Google Details
    • 2.1.2 Google Major Business
    • 2.1.3 Google AR in Retail Product and Solutions
    • 2.1.4 Google AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.1.5 Google Recent Developments and Future Plans
  • 2.2 PTC
    • 2.2.1 PTC Details
    • 2.2.2 PTC Major Business
    • 2.2.3 PTC AR in Retail Product and Solutions
    • 2.2.4 PTC AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.2.5 PTC Recent Developments and Future Plans
  • 2.3 Apple
    • 2.3.1 Apple Details
    • 2.3.2 Apple Major Business
    • 2.3.3 Apple AR in Retail Product and Solutions
    • 2.3.4 Apple AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.3.5 Apple Recent Developments and Future Plans
  • 2.4 Microsoft
    • 2.4.1 Microsoft Details
    • 2.4.2 Microsoft Major Business
    • 2.4.3 Microsoft AR in Retail Product and Solutions
    • 2.4.4 Microsoft AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.4.5 Microsoft Recent Developments and Future Plans
  • 2.5 Wikitude
    • 2.5.1 Wikitude Details
    • 2.5.2 Wikitude Major Business
    • 2.5.3 Wikitude AR in Retail Product and Solutions
    • 2.5.4 Wikitude AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.5.5 Wikitude Recent Developments and Future Plans
  • 2.6 DAQRI
    • 2.6.1 DAQRI Details
    • 2.6.2 DAQRI Major Business
    • 2.6.3 DAQRI AR in Retail Product and Solutions
    • 2.6.4 DAQRI AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.6.5 DAQRI Recent Developments and Future Plans
  • 2.7 Zugara
    • 2.7.1 Zugara Details
    • 2.7.2 Zugara Major Business
    • 2.7.3 Zugara AR in Retail Product and Solutions
    • 2.7.4 Zugara AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.7.5 Zugara Recent Developments and Future Plans
  • 2.8 Blippar
    • 2.8.1 Blippar Details
    • 2.8.2 Blippar Major Business
    • 2.8.3 Blippar AR in Retail Product and Solutions
    • 2.8.4 Blippar AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.8.5 Blippar Recent Developments and Future Plans
  • 2.9 Marxent Labs
    • 2.9.1 Marxent Labs Details
    • 2.9.2 Marxent Labs Major Business
    • 2.9.3 Marxent Labs AR in Retail Product and Solutions
    • 2.9.4 Marxent Labs AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.9.5 Marxent Labs Recent Developments and Future Plans
  • 2.10 Augment
    • 2.10.1 Augment Details
    • 2.10.2 Augment Major Business
    • 2.10.3 Augment AR in Retail Product and Solutions
    • 2.10.4 Augment AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.10.5 Augment Recent Developments and Future Plans
  • 2.11 ViewAR
    • 2.11.1 ViewAR Details
    • 2.11.2 ViewAR Major Business
    • 2.11.3 ViewAR AR in Retail Product and Solutions
    • 2.11.4 ViewAR AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.11.5 ViewAR Recent Developments and Future Plans
  • 2.12 Holition
    • 2.12.1 Holition Details
    • 2.12.2 Holition Major Business
    • 2.12.3 Holition AR in Retail Product and Solutions
    • 2.12.4 Holition AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.12.5 Holition Recent Developments and Future Plans
  • 2.13 Ikea
    • 2.13.1 Ikea Details
    • 2.13.2 Ikea Major Business
    • 2.13.3 Ikea AR in Retail Product and Solutions
    • 2.13.4 Ikea AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.13.5 Ikea Recent Developments and Future Plans
  • 2.14 Sephora
    • 2.14.1 Sephora Details
    • 2.14.2 Sephora Major Business
    • 2.14.3 Sephora AR in Retail Product and Solutions
    • 2.14.4 Sephora AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.14.5 Sephora Recent Developments and Future Plans
  • 2.15 Amazon
    • 2.15.1 Amazon Details
    • 2.15.2 Amazon Major Business
    • 2.15.3 Amazon AR in Retail Product and Solutions
    • 2.15.4 Amazon AR in Retail Revenue, Gross Margin and Market Share (2019-2024)
    • 2.15.5 Amazon Recent Developments and Future Plans

3 Market Competition, by Players

  • 3.1 Global AR in Retail Revenue and Share by Players (2019-2024)
  • 3.2 Market Share Analysis (2023)
    • 3.2.1 Market Share of AR in Retail by Company Revenue
    • 3.2.2 Top 3 AR in Retail Players Market Share in 2023
    • 3.2.3 Top 6 AR in Retail Players Market Share in 2023
  • 3.3 AR in Retail Market: Overall Company Footprint Analysis
    • 3.3.1 AR in Retail Market: Region Footprint
    • 3.3.2 AR in Retail Market: Company Product Type Footprint
    • 3.3.3 AR in Retail Market: Company Product Application Footprint
  • 3.4 New Market Entrants and Barriers to Market Entry
  • 3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type

  • 4.1 Global AR in Retail Consumption Value and Market Share by Type (2019-2024)
  • 4.2 Global AR in Retail Market Forecast by Type (2025-2030)

5 Market Size Segment by Application

  • 5.1 Global AR in Retail Consumption Value Market Share by Application (2019-2024)
  • 5.2 Global AR in Retail Market Forecast by Application (2025-2030)

6 North America

  • 6.1 North America AR in Retail Consumption Value by Type (2019-2030)
  • 6.2 North America AR in Retail Market Size by Application (2019-2030)
  • 6.3 North America AR in Retail Market Size by Country
    • 6.3.1 North America AR in Retail Consumption Value by Country (2019-2030)
    • 6.3.2 United States AR in Retail Market Size and Forecast (2019-2030)
    • 6.3.3 Canada AR in Retail Market Size and Forecast (2019-2030)
    • 6.3.4 Mexico AR in Retail Market Size and Forecast (2019-2030)

7 Europe

  • 7.1 Europe AR in Retail Consumption Value by Type (2019-2030)
  • 7.2 Europe AR in Retail Consumption Value by Application (2019-2030)
  • 7.3 Europe AR in Retail Market Size by Country
    • 7.3.1 Europe AR in Retail Consumption Value by Country (2019-2030)
    • 7.3.2 Germany AR in Retail Market Size and Forecast (2019-2030)
    • 7.3.3 France AR in Retail Market Size and Forecast (2019-2030)
    • 7.3.4 United Kingdom AR in Retail Market Size and Forecast (2019-2030)
    • 7.3.5 Russia AR in Retail Market Size and Forecast (2019-2030)
    • 7.3.6 Italy AR in Retail Market Size and Forecast (2019-2030)

8 Asia-Pacific

  • 8.1 Asia-Pacific AR in Retail Consumption Value by Type (2019-2030)
  • 8.2 Asia-Pacific AR in Retail Consumption Value by Application (2019-2030)
  • 8.3 Asia-Pacific AR in Retail Market Size by Region
    • 8.3.1 Asia-Pacific AR in Retail Consumption Value by Region (2019-2030)
    • 8.3.2 China AR in Retail Market Size and Forecast (2019-2030)
    • 8.3.3 Japan AR in Retail Market Size and Forecast (2019-2030)
    • 8.3.4 South Korea AR in Retail Market Size and Forecast (2019-2030)
    • 8.3.5 India AR in Retail Market Size and Forecast (2019-2030)
    • 8.3.6 Southeast Asia AR in Retail Market Size and Forecast (2019-2030)
    • 8.3.7 Australia AR in Retail Market Size and Forecast (2019-2030)

9 South America

  • 9.1 South America AR in Retail Consumption Value by Type (2019-2030)
  • 9.2 South America AR in Retail Consumption Value by Application (2019-2030)
  • 9.3 South America AR in Retail Market Size by Country
    • 9.3.1 South America AR in Retail Consumption Value by Country (2019-2030)
    • 9.3.2 Brazil AR in Retail Market Size and Forecast (2019-2030)
    • 9.3.3 Argentina AR in Retail Market Size and Forecast (2019-2030)

10 Middle East & Africa

  • 10.1 Middle East & Africa AR in Retail Consumption Value by Type (2019-2030)
  • 10.2 Middle East & Africa AR in Retail Consumption Value by Application (2019-2030)
  • 10.3 Middle East & Africa AR in Retail Market Size by Country
    • 10.3.1 Middle East & Africa AR in Retail Consumption Value by Country (2019-2030)
    • 10.3.2 Turkey AR in Retail Market Size and Forecast (2019-2030)
    • 10.3.3 Saudi Arabia AR in Retail Market Size and Forecast (2019-2030)
    • 10.3.4 UAE AR in Retail Market Size and Forecast (2019-2030)

11 Market Dynamics

  • 11.1 AR in Retail Market Drivers
  • 11.2 AR in Retail Market Restraints
  • 11.3 AR in Retail Trends Analysis
  • 11.4 Porters Five Forces Analysis
    • 11.4.1 Threat of New Entrants
    • 11.4.2 Bargaining Power of Suppliers
    • 11.4.3 Bargaining Power of Buyers
    • 11.4.4 Threat of Substitutes
    • 11.4.5 Competitive Rivalry

12 Industry Chain Analysis

  • 12.1 AR in Retail Industry Chain
  • 12.2 AR in Retail Upstream Analysis
  • 12.3 AR in Retail Midstream Analysis
  • 12.4 AR in Retail Downstream Analysis

13 Research Findings and Conclusion

    14 Appendix

    • 14.1 Methodology
    • 14.2 Research Process and Data Source

    Summary:
    Get latest Market Research Reports on AR in Retail. Industry analysis & Market Report on AR in Retail is a syndicated market report, published as Global AR in Retail Market 2024 by Company, Regions, Type and Application, Forecast to 2030. It is complete Research Study and Industry Analysis of AR in Retail market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.

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