Global Advertising Market 2019 by Company, Regions, Type and Application, Forecast to 2024

Table of Contents

1 Advertising Market Overview

• 1.1 Product Overview and Scope of Advertising
• 1.2 Classification of Advertising by Types
  • 1.2.1 Global Advertising Revenue Comparison by Types (2019-2024)
  • 1.2.2 Global Advertising Revenue Market Share by Types in 2018
  • 1.2.3 TV Advertising
  • 1.2.4 Newspaper & Magazine Advertising
  • 1.2.5 Outdoors Advertising
  • 1.2.6 Radio Advertising
  • 1.2.7 Internet Advertising
  • 1.2.8 Others
• 1.3 Global Advertising Market by Application
  • 1.3.1 Global Advertising Market Size and Market Share Comparison by Applications (2014-2024)
  • 1.3.2 Food & Beverage Industry
  • 1.3.3 Vehicles Industry
  • 1.3.4 Health and Medical Industry
  • 1.3.5 Commercial and Personal Services
  • 1.3.6 Consumer Goods
  • 1.3.7 Others
• 1.4 Global Advertising Market by Regions
  • 1.4.1 Global Advertising Market Size (Million USD) Comparison by Regions (2014-2024)
  • 1.4.1 North America (USA, Canada and Mexico) Advertising Status and Prospect (2014-2024)
  • 1.4.2 Europe (Germany, France, UK, Russia and Italy) Advertising Status and Prospect (2014-2024)
  • 1.4.3 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Advertising Status and Prospect (2014-2024)
  • 1.4.4 South America (Brazil, Argentina, Colombia) Advertising Status and Prospect (2014-2024)
  • 1.4.5 Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Advertising Status and Prospect (2014-2024)
• 1.5 Global Market Size of Advertising (2014-2024)

2 Manufacturers Profiles

• 2.1 WPP
  • 2.1.1 Business Overview
  • 2.1.2 Advertising Type and Applications
    • 2.1.2.1 Product A
    • 2.1.2.2 Product B
  • 2.1.3 WPP Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.2 Omnicom Group
  • 2.2.1 Business Overview
  • 2.2.2 Advertising Type and Applications
    • 2.2.2.1 Product A
    • 2.2.2.2 Product B
  • 2.2.3 Omnicom Group Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.3 Dentsu Inc.
  • 2.3.1 Business Overview
  • 2.3.2 Advertising Type and Applications
    • 2.3.2.1 Product A
    • 2.3.2.2 Product B
  • 2.3.3 Dentsu Inc. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.4 PublicisGroupe
  • 2.4.1 Business Overview
  • 2.4.2 Advertising Type and Applications
    • 2.4.2.1 Product A
    • 2.4.2.2 Product B
  • 2.4.3 PublicisGroupe Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.5 IPG
  • 2.5.1 Business Overview
  • 2.5.2 Advertising Type and Applications
    • 2.5.2.1 Product A
    • 2.5.2.2 Product B
  • 2.5.3 IPG Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.6 Havas SA
  • 2.6.1 Business Overview
  • 2.6.2 Advertising Type and Applications
    • 2.6.2.1 Product A
    • 2.6.2.2 Product B
  • 2.6.3 Havas SA Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.7 Focus Media Group
  • 2.7.1 Business Overview
  • 2.7.2 Advertising Type and Applications
    • 2.7.2.1 Product A
    • 2.7.2.2 Product B
  • 2.7.3 Focus Media Group Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.8 AVIC Culture Co.,Ltd.
  • 2.8.1 Business Overview
  • 2.8.2 Advertising Type and Applications
    • 2.8.2.1 Product A
    • 2.8.2.2 Product B
  • 2.8.3 AVIC Culture Co.,Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.9 Guangdong Advertising Co., Ltd.
  • 2.9.1 Business Overview
  • 2.9.2 Advertising Type and Applications
    • 2.9.2.1 Product A
    • 2.9.2.2 Product B
  • 2.9.3 Guangdong Advertising Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.10 Bluefocus Communication Group Co., Ltd.
  • 2.10.1 Business Overview
  • 2.10.2 Advertising Type and Applications
    • 2.10.2.1 Product A
    • 2.10.2.2 Product B
  • 2.10.3 Bluefocus Communication Group Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.11 SiMei Media
  • 2.11.1 Business Overview
  • 2.11.2 Advertising Type and Applications
    • 2.11.2.1 Product A
    • 2.11.2.2 Product B
  • 2.11.3 SiMei Media Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.12 Yinlimedia
  • 2.12.1 Business Overview
  • 2.12.2 Advertising Type and Applications
    • 2.12.2.1 Product A
    • 2.12.2.2 Product B
  • 2.12.3 Yinlimedia Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.13 Hunan TV and Broadcast Intermediary Co., Ltd.
  • 2.13.1 Business Overview
  • 2.13.2 Advertising Type and Applications
    • 2.13.2.1 Product A
    • 2.13.2.2 Product B
  • 2.13.3 Hunan TV and Broadcast Intermediary Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.14 Guangdong Guangzhou Daily Media Co., Ltd.
  • 2.14.1 Business Overview
  • 2.14.2 Advertising Type and Applications
    • 2.14.2.1 Product A
    • 2.14.2.2 Product B
  • 2.14.3 Guangdong Guangzhou Daily Media Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.15 Beijing Bashi Media Co., Ltd.
  • 2.15.1 Business Overview
  • 2.15.2 Advertising Type and Applications
    • 2.15.2.1 Product A
    • 2.15.2.2 Product B
  • 2.15.3 Beijing Bashi Media Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.16 Dahe Group
  • 2.16.1 Business Overview
  • 2.16.2 Advertising Type and Applications
    • 2.16.2.1 Product A
    • 2.16.2.2 Product B
  • 2.16.3 Dahe Group Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.17 China Television Media
  • 2.17.1 Business Overview
  • 2.17.2 Advertising Type and Applications
    • 2.17.2.1 Product A
    • 2.17.2.2 Product B
  • 2.17.3 China Television Media Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.18 Spearhead Integrated Marketing
  • 2.18.1 Business Overview
  • 2.18.2 Advertising Type and Applications
    • 2.18.2.1 Product A
    • 2.18.2.2 Product B
  • 2.18.3 Spearhead Integrated Marketing Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.19 Communication Group
  • 2.19.1 Business Overview
  • 2.19.2 Advertising Type and Applications
    • 2.19.2.1 Product A
    • 2.19.2.2 Product B
  • 2.19.3 Communication Group Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.20 Shanghai Xinhua Media Co., Ltd.
  • 2.20.1 Business Overview
  • 2.20.2 Advertising Type and Applications
    • 2.20.2.1 Product A
    • 2.20.2.2 Product B
  • 2.20.3 Shanghai Xinhua Media Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)
• 2.21 Chengdu B-ray Media Co., Ltd.
  • 2.21.1 Business Overview
  • 2.2.2 Advertising Type and Applications
    • 2.21.2.1 Product A
    • 2.21.2.2 Product B
  • 2.21.3 Chengdu B-ray Media Co., Ltd. Advertising Revenue, Gross Margin and Market Share (2017-2018)

3 Global Advertising Market Competition, by Players

• 3.1 Global Advertising Revenue and Share by Players (2014-2019)
• 3.2 Market Concentration Rate
  • 3.2.1 Top 5 Advertising Players Market Share
  • 3.2.2 Top 10 Advertising Players Market Share
• 3.3 Market Competition Trend

4 Global Advertising Market Size by Regions

• 4.1 Global Advertising Revenue and Market Share by Regions
• 4.2 North America Advertising Revenue and Growth Rate (2014-2019)
• 4.3 Europe Advertising Revenue and Growth Rate (2014-2019)
• 4.4 Asia-Pacific Advertising Revenue and Growth Rate (2014-2019)
• 4.5 South America Advertising Revenue and Growth Rate (2014-2019)
• 4.6 Middle East and Africa Advertising Revenue and Growth Rate (2014-2019)

5 North America Advertising Revenue by Countries

• 5.1 North America Advertising Revenue by Countries (2014-2019)
• 5.2 USA Advertising Revenue and Growth Rate (2014-2019)
• 5.3 Canada Advertising Revenue and Growth Rate (2014-2019)
• 5.4 Mexico Advertising Revenue and Growth Rate (2014-2019)

6 Europe Advertising Revenue by Countries

• 6.1 Europe Advertising Revenue by Countries (2014-2019)
• 6.2 Germany Advertising Revenue and Growth Rate (2014-2019)
• 6.3 UK Advertising Revenue and Growth Rate (2014-2019)
• 6.4 France Advertising Revenue and Growth Rate (2014-2019)
• 6.5 Russia Advertising Revenue and Growth Rate (2014-2019)
• 6.6 Italy Advertising Revenue and Growth Rate (2014-2019)

7 Asia-Pacific Advertising Revenue by Countries

• 7.1 Asia-Pacific Advertising Revenue by Countries (2014-2019)
• 7.2 China Advertising Revenue and Growth Rate (2014-2019)
• 7.3 Japan Advertising Revenue and Growth Rate (2014-2019)
• 7.4 Korea Advertising Revenue and Growth Rate (2014-2019)
• 7.5 India Advertising Revenue and Growth Rate (2014-2019)
• 7.6 Southeast Asia Advertising Revenue and Growth Rate (2014-2019)

8 South America Advertising Revenue by Countries

• 8.1 South America Advertising Revenue by Countries (2014-2019)
• 8.2 Brazil Advertising Revenue and Growth Rate (2014-2019)
• 8.3 Argentina Advertising Revenue and Growth Rate (2014-2019)
• 8.4 Colombia Advertising Revenue and Growth Rate (2014-2019)

9 Middle East and Africa Revenue Advertising by Countries

• 9.1 Middle East and Africa Advertising Revenue by Countries (2014-2019)
• 9.2 Saudi Arabia Advertising Revenue and Growth Rate (2014-2019)
• 9.3 UAE Advertising Revenue and Growth Rate (2014-2019)
• 9.4 Egypt Advertising Revenue and Growth Rate (2014-2019)
• 9.5 Nigeria Advertising Revenue and Growth Rate (2014-2019)
• 9.6 South Africa Advertising Revenue and Growth Rate (2014-2019)

10 Global Advertising Market Segment by Type

• 10.1 Global Advertising Revenue and Market Share by Type (2014-2019)
• 10.2 Global Advertising Market Forecast by Type (2019-2024)
• 10.3 TV Advertising Revenue Growth Rate (2014-2024)
• 10.4 Newspaper & Magazine Advertising Revenue Growth Rate (2014-2024)
• 10.5 Outdoors Advertising Revenue Growth Rate (2014-2024)
• 10.6 Radio Advertising Revenue Growth Rate (2014-2024)
• 10.7 Internet Advertising Revenue Growth Rate (2014-2024)
• 10.8 Others Revenue Growth Rate (2014-2024)

11 Global Advertising Market Segment by Application

• 11.1 Global Advertising Revenue Market Share by Application (2014-2019)
• 11.2 Advertising Market Forecast by Application (2019-2024)
• 11.3 Food & Beverage Industry Revenue Growth (2014-2019)
• 11.4 Vehicles Industry Revenue Growth (2014-2019)
• 11.5 Health and Medical Industry Revenue Growth (2014-2019)
• 11.6 Commercial and Personal Services Revenue Growth (2014-2019)
• 11.7 Consumer Goods Revenue Growth (2014-2019)
• 11.8 Others Revenue Growth (2014-2019)

12 Global Advertising Market Size Forecast (2019-2024)

• 12.1 Global Advertising Market Size Forecast (2019-2024)
• 12.2 Global Advertising Market Forecast by Regions (2019-2024)
• 12.3 North America Advertising Revenue Market Forecast (2019-2024)
• 12.4 Europe Advertising Revenue Market Forecast (2019-2024)
• 12.5 Asia-Pacific Advertising Revenue Market Forecast (2019-2024)
• 12.6 South America Advertising Revenue Market Forecast (2019-2024)
• 12.7 Middle East and Africa Advertising Revenue Market Forecast (2019-2024)

13 Research Findings and Conclusion

14 Appendix

• 14.1 Methodology