Report Detail
Global Account-Based Marketing Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030
- RnM4611527 |
- 19 August, 2024 |
- Global |
- 111 Pages |
- GIR (Global Info Research) |
- Service & Software
According to our (Global Info Research) latest study, the global Account-Based Marketing Software market size was valued at USD 4173.4 million in 2023 and is forecast to a readjusted size of USD 7395.8 million by 2030 with a CAGR of 8.5% during review period.
Account-Based Marketing (ABM) Software is a type of software that helps marketers to target and engage with specific accounts or prospects based on their characteristics, needs, and preferences. ABM Software can perform various functions, such as account identification, account profiling, account segmentation, account personalization, account outreach, account measurement, and account optimization. ABM Software can also enable integration and collaboration among different teams, such as sales, marketing, and customer success.
The industry trend of ABM Software is driven by the increasing demand for personalized, relevant, and effective marketing strategies in the B2B sector, especially in the wake of the COVID-19 pandemic. Some of the key trends that are shaping the market are:
Cloud-based solutions: Cloud-based ABM Software solutions offer advantages such as scalability, accessibility, collaboration, and cost-effectiveness. Users can access ABM Software solutions from any device and location without installing any software on their premises.
Artificial intelligence integration: Artificial intelligence integration can enhance the capabilities of ABM Software solutions by providing automated analysis, detection, classification, and prediction of account patterns. Users can leverage machine learning algorithms to improve account identification, engagement, conversion, and retention.
User-friendly interface: User-friendly interface is essential for ABM Software solutions to provide a smooth and intuitive user experience. Users can easily navigate through the software features and functions without requiring extensive training or technical knowledge.
The Global Info Research report includes an overview of the development of the Account-Based Marketing Software industry chain, the market status of Large Enterprises (Account-Based Execution Software, Account-Based Reporting Software), SMEs (Account-Based Execution Software, Account-Based Reporting Software), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Account-Based Marketing Software.
Regionally, the report analyzes the Account-Based Marketing Software markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Account-Based Marketing Software market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Account-Based Marketing Software market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Account-Based Marketing Software industry.
The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Account-Based Execution Software, Account-Based Reporting Software).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Account-Based Marketing Software market.
Regional Analysis: The report involves examining the Account-Based Marketing Software market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Account-Based Marketing Software market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Account-Based Marketing Software:
Company Analysis: Report covers individual Account-Based Marketing Software players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Account-Based Marketing Software This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Large Enterprises, SMEs).
Technology Analysis: Report covers specific technologies relevant to Account-Based Marketing Software. It assesses the current state, advancements, and potential future developments in Account-Based Marketing Software areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Account-Based Marketing Software market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
Market Segmentation
Account-Based Marketing Software market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
Account-Based Execution Software
Account-Based Reporting Software
Marketing Account Intelligence Software
Marketing Account Management Software
Market segment by Application
Large Enterprises
SMEs
Market segment by players, this report covers
Terminus ABM Platform
Sendoso
Engagio ABM Platform
Printfection
Metadata.io
PFL
Marketo
LeanData
Groove
Bizible
DiscoverOrg
Adapt
Act-On
InsideView
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Account-Based Marketing Software product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Account-Based Marketing Software, with revenue, gross margin and global market share of Account-Based Marketing Software from 2019 to 2024.
Chapter 3, the Account-Based Marketing Software competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Account-Based Marketing Software market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Account-Based Marketing Software.
Chapter 13, to describe Account-Based Marketing Software research findings and conclusion.
1 Market Overview
- 1.1 Product Overview and Scope of Account-Based Marketing Software
- 1.2 Market Estimation Caveats and Base Year
- 1.3 Classification of Account-Based Marketing Software by Type
- 1.3.1 Overview: Global Account-Based Marketing Software Market Size by Type: 2019 Versus 2023 Versus 2030
- 1.3.2 Global Account-Based Marketing Software Consumption Value Market Share by Type in 2023
- 1.3.3 Account-Based Execution Software
- 1.3.4 Account-Based Reporting Software
- 1.3.5 Marketing Account Intelligence Software
- 1.3.6 Marketing Account Management Software
- 1.4 Global Account-Based Marketing Software Market by Application
- 1.4.1 Overview: Global Account-Based Marketing Software Market Size by Application: 2019 Versus 2023 Versus 2030
- 1.4.2 Large Enterprises
- 1.4.3 SMEs
- 1.5 Global Account-Based Marketing Software Market Size & Forecast
- 1.6 Global Account-Based Marketing Software Market Size and Forecast by Region
- 1.6.1 Global Account-Based Marketing Software Market Size by Region: 2019 VS 2023 VS 2030
- 1.6.2 Global Account-Based Marketing Software Market Size by Region, (2019-2030)
- 1.6.3 North America Account-Based Marketing Software Market Size and Prospect (2019-2030)
- 1.6.4 Europe Account-Based Marketing Software Market Size and Prospect (2019-2030)
- 1.6.5 Asia-Pacific Account-Based Marketing Software Market Size and Prospect (2019-2030)
- 1.6.6 South America Account-Based Marketing Software Market Size and Prospect (2019-2030)
- 1.6.7 Middle East and Africa Account-Based Marketing Software Market Size and Prospect (2019-2030)
2 Company Profiles
- 2.1 Terminus ABM Platform
- 2.1.1 Terminus ABM Platform Details
- 2.1.2 Terminus ABM Platform Major Business
- 2.1.3 Terminus ABM Platform Account-Based Marketing Software Product and Solutions
- 2.1.4 Terminus ABM Platform Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.1.5 Terminus ABM Platform Recent Developments and Future Plans
- 2.2 Sendoso
- 2.2.1 Sendoso Details
- 2.2.2 Sendoso Major Business
- 2.2.3 Sendoso Account-Based Marketing Software Product and Solutions
- 2.2.4 Sendoso Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.2.5 Sendoso Recent Developments and Future Plans
- 2.3 Engagio ABM Platform
- 2.3.1 Engagio ABM Platform Details
- 2.3.2 Engagio ABM Platform Major Business
- 2.3.3 Engagio ABM Platform Account-Based Marketing Software Product and Solutions
- 2.3.4 Engagio ABM Platform Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.3.5 Engagio ABM Platform Recent Developments and Future Plans
- 2.4 Printfection
- 2.4.1 Printfection Details
- 2.4.2 Printfection Major Business
- 2.4.3 Printfection Account-Based Marketing Software Product and Solutions
- 2.4.4 Printfection Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.4.5 Printfection Recent Developments and Future Plans
- 2.5 Metadata.io
- 2.5.1 Metadata.io Details
- 2.5.2 Metadata.io Major Business
- 2.5.3 Metadata.io Account-Based Marketing Software Product and Solutions
- 2.5.4 Metadata.io Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.5.5 Metadata.io Recent Developments and Future Plans
- 2.6 PFL
- 2.6.1 PFL Details
- 2.6.2 PFL Major Business
- 2.6.3 PFL Account-Based Marketing Software Product and Solutions
- 2.6.4 PFL Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.6.5 PFL Recent Developments and Future Plans
- 2.7 Marketo
- 2.7.1 Marketo Details
- 2.7.2 Marketo Major Business
- 2.7.3 Marketo Account-Based Marketing Software Product and Solutions
- 2.7.4 Marketo Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.7.5 Marketo Recent Developments and Future Plans
- 2.8 LeanData
- 2.8.1 LeanData Details
- 2.8.2 LeanData Major Business
- 2.8.3 LeanData Account-Based Marketing Software Product and Solutions
- 2.8.4 LeanData Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.8.5 LeanData Recent Developments and Future Plans
- 2.9 Groove
- 2.9.1 Groove Details
- 2.9.2 Groove Major Business
- 2.9.3 Groove Account-Based Marketing Software Product and Solutions
- 2.9.4 Groove Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.9.5 Groove Recent Developments and Future Plans
- 2.10 Bizible
- 2.10.1 Bizible Details
- 2.10.2 Bizible Major Business
- 2.10.3 Bizible Account-Based Marketing Software Product and Solutions
- 2.10.4 Bizible Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.10.5 Bizible Recent Developments and Future Plans
- 2.11 DiscoverOrg
- 2.11.1 DiscoverOrg Details
- 2.11.2 DiscoverOrg Major Business
- 2.11.3 DiscoverOrg Account-Based Marketing Software Product and Solutions
- 2.11.4 DiscoverOrg Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.11.5 DiscoverOrg Recent Developments and Future Plans
- 2.12 Adapt
- 2.12.1 Adapt Details
- 2.12.2 Adapt Major Business
- 2.12.3 Adapt Account-Based Marketing Software Product and Solutions
- 2.12.4 Adapt Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.12.5 Adapt Recent Developments and Future Plans
- 2.13 Act-On
- 2.13.1 Act-On Details
- 2.13.2 Act-On Major Business
- 2.13.3 Act-On Account-Based Marketing Software Product and Solutions
- 2.13.4 Act-On Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.13.5 Act-On Recent Developments and Future Plans
- 2.14 InsideView
- 2.14.1 InsideView Details
- 2.14.2 InsideView Major Business
- 2.14.3 InsideView Account-Based Marketing Software Product and Solutions
- 2.14.4 InsideView Account-Based Marketing Software Revenue, Gross Margin and Market Share (2019-2024)
- 2.14.5 InsideView Recent Developments and Future Plans
3 Market Competition, by Players
- 3.1 Global Account-Based Marketing Software Revenue and Share by Players (2019-2024)
- 3.2 Market Share Analysis (2023)
- 3.2.1 Market Share of Account-Based Marketing Software by Company Revenue
- 3.2.2 Top 3 Account-Based Marketing Software Players Market Share in 2023
- 3.2.3 Top 6 Account-Based Marketing Software Players Market Share in 2023
- 3.3 Account-Based Marketing Software Market: Overall Company Footprint Analysis
- 3.3.1 Account-Based Marketing Software Market: Region Footprint
- 3.3.2 Account-Based Marketing Software Market: Company Product Type Footprint
- 3.3.3 Account-Based Marketing Software Market: Company Product Application Footprint
- 3.4 New Market Entrants and Barriers to Market Entry
- 3.5 Mergers, Acquisition, Agreements, and Collaborations
4 Market Size Segment by Type
- 4.1 Global Account-Based Marketing Software Consumption Value and Market Share by Type (2019-2024)
- 4.2 Global Account-Based Marketing Software Market Forecast by Type (2025-2030)
5 Market Size Segment by Application
- 5.1 Global Account-Based Marketing Software Consumption Value Market Share by Application (2019-2024)
- 5.2 Global Account-Based Marketing Software Market Forecast by Application (2025-2030)
6 North America
- 6.1 North America Account-Based Marketing Software Consumption Value by Type (2019-2030)
- 6.2 North America Account-Based Marketing Software Consumption Value by Application (2019-2030)
- 6.3 North America Account-Based Marketing Software Market Size by Country
- 6.3.1 North America Account-Based Marketing Software Consumption Value by Country (2019-2030)
- 6.3.2 United States Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 6.3.3 Canada Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 6.3.4 Mexico Account-Based Marketing Software Market Size and Forecast (2019-2030)
7 Europe
- 7.1 Europe Account-Based Marketing Software Consumption Value by Type (2019-2030)
- 7.2 Europe Account-Based Marketing Software Consumption Value by Application (2019-2030)
- 7.3 Europe Account-Based Marketing Software Market Size by Country
- 7.3.1 Europe Account-Based Marketing Software Consumption Value by Country (2019-2030)
- 7.3.2 Germany Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 7.3.3 France Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 7.3.4 United Kingdom Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 7.3.5 Russia Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 7.3.6 Italy Account-Based Marketing Software Market Size and Forecast (2019-2030)
8 Asia-Pacific
- 8.1 Asia-Pacific Account-Based Marketing Software Consumption Value by Type (2019-2030)
- 8.2 Asia-Pacific Account-Based Marketing Software Consumption Value by Application (2019-2030)
- 8.3 Asia-Pacific Account-Based Marketing Software Market Size by Region
- 8.3.1 Asia-Pacific Account-Based Marketing Software Consumption Value by Region (2019-2030)
- 8.3.2 China Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 8.3.3 Japan Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 8.3.4 South Korea Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 8.3.5 India Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 8.3.6 Southeast Asia Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 8.3.7 Australia Account-Based Marketing Software Market Size and Forecast (2019-2030)
9 South America
- 9.1 South America Account-Based Marketing Software Consumption Value by Type (2019-2030)
- 9.2 South America Account-Based Marketing Software Consumption Value by Application (2019-2030)
- 9.3 South America Account-Based Marketing Software Market Size by Country
- 9.3.1 South America Account-Based Marketing Software Consumption Value by Country (2019-2030)
- 9.3.2 Brazil Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 9.3.3 Argentina Account-Based Marketing Software Market Size and Forecast (2019-2030)
10 Middle East & Africa
- 10.1 Middle East & Africa Account-Based Marketing Software Consumption Value by Type (2019-2030)
- 10.2 Middle East & Africa Account-Based Marketing Software Consumption Value by Application (2019-2030)
- 10.3 Middle East & Africa Account-Based Marketing Software Market Size by Country
- 10.3.1 Middle East & Africa Account-Based Marketing Software Consumption Value by Country (2019-2030)
- 10.3.2 Turkey Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 10.3.3 Saudi Arabia Account-Based Marketing Software Market Size and Forecast (2019-2030)
- 10.3.4 UAE Account-Based Marketing Software Market Size and Forecast (2019-2030)
11 Market Dynamics
- 11.1 Account-Based Marketing Software Market Drivers
- 11.2 Account-Based Marketing Software Market Restraints
- 11.3 Account-Based Marketing Software Trends Analysis
- 11.4 Porters Five Forces Analysis
- 11.4.1 Threat of New Entrants
- 11.4.2 Bargaining Power of Suppliers
- 11.4.3 Bargaining Power of Buyers
- 11.4.4 Threat of Substitutes
- 11.4.5 Competitive Rivalry
12 Industry Chain Analysis
- 12.1 Account-Based Marketing Software Industry Chain
- 12.2 Account-Based Marketing Software Upstream Analysis
- 12.3 Account-Based Marketing Software Midstream Analysis
- 12.4 Account-Based Marketing Software Downstream Analysis
13 Research Findings and Conclusion
14 Appendix
- 14.1 Methodology
- 14.2 Research Process and Data Source
Summary:
Get latest Market Research Reports on Account-Based Marketing Software. Industry analysis & Market Report on Account-Based Marketing Software is a syndicated market report, published as Global Account-Based Marketing Software Market 2024 by Company, Regions, Type and Application, Forecast to 2030. It is complete Research Study and Industry Analysis of Account-Based Marketing Software market, to understand, Market Demand, Growth, trends analysis and Factor Influencing market.
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