YOGHURT AND SOUR MILK PRODUCTS IN TUNISIA

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Rising Health Awareness To Further Support the Growth of Yoghurt and Sour Milk Products

Packaging Innovation Expected Over the Forecast Period

Yoghurt and Sour Milk Products Set To Continue To Perform Well Over the Forecast Period Despite A Difficult Economic Climate

Competitive Landscape

Société Tunisienne Des Industries Alimentaires Continues To Dominate Sales

Domestic Players Lead Yoghurt and Sour Milk Products in Tunisia

Manufacturers Continue To Focus on Innovation

Category Data

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018

Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018

Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018

Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018

Table 6 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018

Table 7 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018

Table 8 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023

Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023

Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023

Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Executive Summary

Positive Development of Key Categories Boosts Packaged Food Performance

Rising Middle Class Strengthens Demand for Economy and Standard Products

Domestic Players Continue To Lead Packaged Food in 2018

No Significant Changes in Packaged Food Distribution Witnessed in 2018

Outlook for Packaged Food in Tunisia Remains Favourable

Foodservice

Sales To Foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 16 Sales of Packaged Food by Category: Volume 2013-2018

Table 17 Sales of Packaged Food by Category: Value 2013-2018

Table 18 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 19 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 20 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 22 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 23 Distribution of Packaged Food by Format: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format and Category: % Value 2018

Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Rising health awareness in Tunisia, particularly among middle- and upper-income consumers and professionals, who are paying ever more attention to their image and appearance, is expected to continue to drive the growth of yoghurt. While plain yoghurt is considered a staple, flavoured and drinking yoghurt are seen as a healthy on-the-go snack. Awareness of yoghurt and sour milk products is also expected to increase due to heavy investment in advertising from the leading manufacturers.

Euromonitor International's Yoghurt and Sour Milk Products in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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