YOGHURT AND SOUR MILK PRODUCTS IN ESTONIA

Euromonitor International

August 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

High-fat Yoghurt Products Gain Popularity

Sour Milk Products Remain Popular Despite Growing Threat From Drinking Yoghurt

Innovation Picks Up in Yoghurt

Competitive Landscape

Local Manufacturers Dominate Yoghurt

Sour Milk Products Remains Highly Consolidated

Valio Launches New High Protein Drinking Yoghurt Products

Category Data

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018

Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018

Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018

Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018

Table 6 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018

Table 7 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018

Table 8 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023

Table 9 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023

Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023

Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Executive Summary

Increase in Living Standards Supports the Development of Packaged Food

Increased Consumer Purchasing Power Supports Manufacturers

Successful Players Follow the Trends

Competition Remains Intense Among Grocery Chains

Positive Outlook for the Economy To Support Sales

Foodservice

Sales To Foodservice

Category Data

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 16 Sales of Packaged Food by Category: Volume 2013-2018

Table 17 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 18 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 19 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 20 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 21 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 22 Penetration of Private Label by Category: % Value 2013-2018

Table 23 Distribution of Packaged Food by Format: % Value 2013-2018

Table 24 Distribution of Packaged Food by Format and Category: % Value 2018

Table 25 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 26 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

The trend towards eating low-calorie and low-fat foods has largely passed in Estonia. When it comes to yoghurt and other dairy categories, consumers now increasingly favour products that are made with natural ingredients and high in fat. Media reports and marketing campaigns highlighting the potential health benefits of milk fat have played a key role in driving this shift in consumer preferences. During the review period, the change was particularly evident in the growing popularity of high-fat...

Euromonitor International's Yoghurt and Sour Milk Products in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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