Global Yoga Mat Market Research Report 2019
Table of Contents
Executive Summary
1 Yoga Mat Market Overview
- 1.1 Product Overview and Scope of Yoga Mat
- 1.2 Yoga Mat Segment by Type
- 1.2.1 Global Yoga Mat Production Growth Rate Comparison by Type (2014-2025)
- 1.2.2 PVC yoga mats
- 1.2.3 Rubber yoga mats
- 1.2.4 TPE yoga mats
- 1.2.5 Other yoga mats
- 1.3 Yoga Mat Segment by Application
- 1.3.1 Yoga Mat Consumption Comparison by Application (2014-2025)
- 1.3.2 Household
- 1.3.3 Yoga club
- 1.3.4 Others
- 1.3 Global Yoga Mat Market by Region
- 1.3.1 Global Yoga Mat Market Size Region
- 1.3.2 North America Status and Prospect (2014-2025)
- 1.3.3 Europe Status and Prospect (2014-2025)
- 1.3.4 China Status and Prospect (2014-2025)
- 1.3.5 Japan Status and Prospect (2014-2025)
- 1.3.6 Southeast Asia Status and Prospect (2014-2025)
- 1.3.7 India Status and Prospect (2014-2025)
- 1.4 Global Yoga Mat Market Size
- 1.4.1 Global Yoga Mat Revenue (2014-2025)
- 1.4.2 Global Yoga Mat Production (2014-2025)
2 Global Yoga Mat Market Competition by Manufacturers
- 2.1 Global Yoga Mat Production Market Share by Manufacturers (2014-2019)
- 2.2 Global Yoga Mat Revenue Share by Manufacturers (2014-2019)
- 2.3 Global Yoga Mat Average Price by Manufacturers (2014-2019)
- 2.4 Manufacturers Yoga Mat Production Sites, Area Served, Product Types
- 2.5 Yoga Mat Market Competitive Situation and Trends
- 2.5.1 Yoga Mat Market Concentration Rate
- 2.5.2 Yoga Mat Market Share of Top 3 and Top 5 Manufacturers
- 2.5.3 Mergers & Acquisitions, Expansion
3 Global Yoga Mat Production Market Share by Regions
- 3.1 Global Yoga Mat Production Market Share by Regions
- 3.2 Global Yoga Mat Revenue Market Share by Regions (2014-2019)
- 3.3 Global Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 3.4 North America Yoga Mat Production
- 3.4.1 North America Yoga Mat Production Growth Rate (2014-2019)
- 3.4.2 North America Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 3.5 Europe Yoga Mat Production
- 3.5.1 Europe Yoga Mat Production Growth Rate (2014-2019)
- 3.5.2 Europe Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 3.6 China Yoga Mat Production (2014-2019)
- 3.6.1 China Yoga Mat Production Growth Rate (2014-2019)
- 3.6.2 China Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 3.7 Japan Yoga Mat Production (2014-2019)
- 3.7.1 Japan Yoga Mat Production Growth Rate (2014-2019)
- 3.7.2 Japan Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
4 Global Yoga Mat Consumption by Regions
- 4.1 Global Yoga Mat Consumption by Regions
- 4.2 North America Yoga Mat Consumption (2014-2019)
- 4.3 Europe Yoga Mat Consumption (2014-2019)
- 4.4 China Yoga Mat Consumption (2014-2019)
- 4.5 Japan Yoga Mat Consumption (2014-2019)
5 Global Yoga Mat Production, Revenue, Price Trend by Type
- 5.1 Global Yoga Mat Production Market Share by Type (2014-2019)
- 5.2 Global Yoga Mat Revenue Market Share by Type (2014-2019)
- 5.3 Global Yoga Mat Price by Type (2014-2019)
- 5.4 Global Yoga Mat Production Growth by Type (2014-2019)
6 Global Yoga Mat Market Analysis by Applications
- 6.1 Global Yoga Mat Consumption Market Share by Application (2014-2019)
- 6.2 Global Yoga Mat Consumption Growth Rate by Application (2014-2019)
7 Company Profiles and Key Figures in Yoga Mat Business
- 7.1 Lululemon
- 7.1.1 Lululemon Yoga Mat Production Sites and Area Served
- 7.1.2 Yoga Mat Product Introduction, Application and Specification
- 7.1.3 Lululemon Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.1.4 Main Business and Markets Served
- 7.2 Manduka PROlite
- 7.2.1 Manduka PROlite Yoga Mat Production Sites and Area Served
- 7.2.2 Yoga Mat Product Introduction, Application and Specification
- 7.2.3 Manduka PROlite Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.2.4 Main Business and Markets Served
- 7.3 Jade Yoga
- 7.3.1 Jade Yoga Yoga Mat Production Sites and Area Served
- 7.3.2 Yoga Mat Product Introduction, Application and Specification
- 7.3.3 Jade Yoga Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.3.4 Main Business and Markets Served
- 7.4 Hugger Mugger Para Rubber
- 7.4.1 Hugger Mugger Para Rubber Yoga Mat Production Sites and Area Served
- 7.4.2 Yoga Mat Product Introduction, Application and Specification
- 7.4.3 Hugger Mugger Para Rubber Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.4.4 Main Business and Markets Served
- 7.5 PrAna Revolutionary
- 7.5.1 PrAna Revolutionary Yoga Mat Production Sites and Area Served
- 7.5.2 Yoga Mat Product Introduction, Application and Specification
- 7.5.3 PrAna Revolutionary Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.5.4 Main Business and Markets Served
- 7.6 Gaiam, Easyoga
- 7.6.1 Gaiam, Easyoga Yoga Mat Production Sites and Area Served
- 7.6.2 Yoga Mat Product Introduction, Application and Specification
- 7.6.3 Gaiam, Easyoga Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.6.4 Main Business and Markets Served
- 7.7 HATHAYOGA
- 7.7.1 HATHAYOGA Yoga Mat Production Sites and Area Served
- 7.7.2 Yoga Mat Product Introduction, Application and Specification
- 7.7.3 HATHAYOGA Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.7.4 Main Business and Markets Served
- 7.8 Kharma Khare
- 7.8.1 Kharma Khare Yoga Mat Production Sites and Area Served
- 7.8.2 Yoga Mat Product Introduction, Application and Specification
- 7.8.3 Kharma Khare Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.8.4 Main Business and Markets Served
- 7.9 Hosa Group
- 7.9.1 Hosa Group Yoga Mat Production Sites and Area Served
- 7.9.2 Yoga Mat Product Introduction, Application and Specification
- 7.9.3 Hosa Group Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.9.4 Main Business and Markets Served
- 7.10 Yogabum
- 7.10.1 Yogabum Yoga Mat Production Sites and Area Served
- 7.10.2 Yoga Mat Product Introduction, Application and Specification
- 7.10.3 Yogabum Yoga Mat Production, Revenue, Price and Gross Margin (2014-2019)
- 7.10.4 Main Business and Markets Served
- 7.11 Aerolite
- 7.12 Aurorae
- 7.13 Barefoot Yoga
- 7.14 Keep well
- 7.15 Khataland
- 7.16 Microcell Composite
- 7.17 Yogarugs
- 7.18 Copeactive
- 7.19 Yogasana, A. Kolckmann
- 7.20 JiangXi Lveten Plastic
- 7.21 Liforme
- 7.22 Starlight Yoga
- 7.23 Bean Products
8 Yoga Mat Manufacturing Cost Analysis
- 8.1 Yoga Mat Key Raw Materials Analysis
- 8.1.1 Key Raw Materials
- 8.1.2 Price Trend of Key Raw Materials
- 8.1.3 Key Suppliers of Raw Materials
- 8.2 Proportion of Manufacturing Cost Structure
- 8.3 Manufacturing Process Analysis of Yoga Mat
- 8.4 Yoga Mat Industrial Chain Analysis
9 Marketing Channel, Distributors and Customers
- 9.1 Marketing Channel
- 9.1.1 Direct Marketing
- 9.1.2 Indirect Marketing
- 9.2 Yoga Mat Distributors List
- 9.3 Yoga Mat Customers
10 Market Dynamics
- 10.1 Market Trends
- 10.2 Opportunities
- 10.3 Market Drivers
- 10.4 Challenges
- 10.5 Influence Factors
11 Global Yoga Mat Market Forecast
- 11.1 Global Yoga Mat Production, Revenue Forecast
- 11.1.1 Global Yoga Mat Production Growth Rate Forecast (2019-2025)
- 11.1.2 Global Yoga Mat Revenue and Growth Rate Forecast (2019-2025)
- 11.1.3 Global Yoga Mat Price and Trend Forecast (2019-2025)
- 11.2 Global Yoga Mat Production Forecast by Regions (2019-2025)
- 11.2.1 North America Yoga Mat Production, Revenue Forecast (2019-2025)
- 11.2.2 Europe Yoga Mat Production, Revenue Forecast (2019-2025)
- 11.2.3 China Yoga Mat Production, Revenue Forecast (2019-2025)
- 11.2.4 Japan Yoga Mat Production, Revenue Forecast (2019-2025)
- 11.3 Global Yoga Mat Consumption Forecast by Regions (2019-2025)
- 11.3.1 North America Yoga Mat Consumption Forecast (2019-2025)
- 11.3.2 Europe Yoga Mat Consumption Forecast (2019-2025)
- 11.3.3 China Yoga Mat Consumption Forecast (2019-2025)
- 11.3.4 Japan Yoga Mat Consumption Forecast (2019-2025)
- 11.4 Global Yoga Mat Production, Revenue and Price Forecast by Type (2019-2025)
- 11.5 Global Yoga Mat Consumption Forecast by Application (2019-2025)
12 Research Findings and Conclusion
13 Methodology and Data Source
- 13.1 Methodology/Research Approach
- 13.1.1 Research Programs/Design
- 13.1.2 Market Size Estimation
- 13.1.3 Market Breakdown and Data Triangulation
- 13.2 Data Source
- 13.2.1 Secondary Sources
- 13.2.2 Primary Sources
- 13.3 Author List
Yoga mats are specially fabricated mats used as an aid during the practice of yoga to prevent hands and feet slipping during practice. They are mainly used both for home use and for yoga studios.
The consumption volume of yoga mat increases from 27106 K Pcs in 2012 to 36054 K Pcs in 2016. North America and Europe are the mainly consumption regions , which the consumption volume is 10717 K Pcs and 7915 K Pcs in 2016 respectively as more and more Americans and European focus on wellness and health-consciousness.
Yoga mat can be classified into four types: PVC yoga mats, rubber yoga mats, TPE yoga mats and other yoga mats. PVC yoga mats are the most widely used products and take 48.35% of global production in 2016. Survey results showed that in 2016 61.32% of the yoga mat market was household, 31.91% is yoga club and 6.77% divided among other industries.
Currently, yoga mat sales continued to grow, mainly due to the growing popularity of yoga in the world, in the United States there are more than twenty million yoga exercisers, while compared to United States, only half of the number in China, therefore, in the next few years, with the development of economy and the increasing living standard China will be a new yoga market.
We tend to believe this industry is an emerging industry, and the consumption increasing degree will show a rapid growth curve. For product prices, the slow downward trend in recent years will maintain in the future as competition intensifies. Besides, prices gap between different brands will go narrowing gradually. Also, there will be fluctuation in gross margin.
The global Yoga Mat market is valued at 1210 million US$ in 2018 is expected to reach 2350 million US$ by the end of 2025, growing at a CAGR of 8.7% during 2019-2025.
This report focuses on Yoga Mat volume and value at global level, regional level and company level. From a global perspective, this report represents overall Yoga Mat market size by analyzing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, China and Japan.
At company level, this report focuses on the production capacity, ex-factory price, revenue and market share for each manufacturer covered in this report.
The following manufacturers are covered:
Lululemon
Manduka PROlite
Jade Yoga
Hugger Mugger Para Rubber
PrAna Revolutionary
Gaiam, Easyoga
HATHAYOGA
Kharma Khare
Hosa Group
Yogabum
Aerolite
Aurorae
Barefoot Yoga
Keep well
Khataland
Microcell Composite
Yogarugs
Copeactive
Yogasana, A. Kolckmann
JiangXi Lveten Plastic
Liforme
Starlight Yoga
Bean Products
Segment by Regions
North America
Europe
China
Japan
Segment by Type
PVC yoga mats
Rubber yoga mats
TPE yoga mats
Other yoga mats
Segment by Application
Household
Yoga club
Others