WOUND CARE IN MEXICO

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Wound Care A Mature Category

Trends Towards Waterproof Formats and Durability in Sticking Plasters/adhesive Bandages

Licensing An Important Competitive Strategy Among Products Targeting Children

Competitive Landscape

Bdf México SA De Cv Leads Wound Care

Nexcare Gains Share Through Product Diversification and Advertising

Private Label Leads First Aid Kits

Category Data

Table 1 Sales of Wound Care by Category: Value 2013-2018

Table 2 Sales of Wound Care by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Wound Care: % Value 2014-2018

Table 4 LBN Brand Shares of Wound Care: % Value 2015-2018

Table 5 Forecast Sales of Wound Care by Category: Value 2018-2023

Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023

Executive Summary

Demographics, Innovation and Retailing Development Support Consumer Health Growth

Convenience and Multi-benefits Drive Innovation in Consumer Health

Despite Losing Share Over the Review Period, Herbalife Remains the Leader

Internet Retailing Growth Observed in Consumer Health Categories

the Forecast Period's Best Performances Will Be Driven by Wellness Concerns

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Distribution of Consumer Health by Format: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format and Category: % Value 2018

Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Over the forecast period, wound care will see a negative CAGR at constant 2018 prices. This can be explained by wound care being a highly mature and commoditised category, where price plays an important role. Category growth will be marginally positive over the forecast period, influenced by population increase. Mexican inhabitants are expected to exceed 130 million people by 2023, 5% up from 2018.

Euromonitor International's Wound Care in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.