WOUND CARE IN SOUTH AFRICA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Highly Concentrated and Mature Category Offers Limited Prospects for Growth

Private Label Players Introduce Similar Products To Established Players But at Lower Price Points

Rise in Physical Activity Good News for Wound Care

Competitive Landscape

Beiersdorf Maintains Its Leading Position

Johnson & Johnson Launches Skin-flex Range

Private Label Benefits From Price-sensitive Consumers Looking for Cheaper Alternatives

Category Data

Table 1 Sales of Wound Care by Category: Value 2013-2018

Table 2 Sales of Wound Care by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Wound Care: % Value 2014-2018

Table 4 LBN Brand Shares of Wound Care: % Value 2015-2018

Table 5 Forecast Sales of Wound Care by Category: Value 2018-2023

Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023

Executive Summary

Self-medication and Challenging Economic Climate Impact Growth

Uncertainty Persists Surrounding Amendments To the Complementary and Alternative Medicines (cams) Act

Adcock Ingram Maintains Its Leading Position While Private Label Is on the Rise

Chemists/pharmacies Remains the Leading Distribution Channel

Health and Wellness and Self-medication Trends Open Up New Opportunities for Consumer Health Players

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

Wound care is a mature category in South Africa, with these products not being purchased particularly frequently. Middle- and higher-income groups consider wound care products as essential items in first aid kits, while lower-income groups only buy such items when it is absolutely necessary, often purchasing economy brands. If wounds require more specialist bandages, they will go to a public hospital for free treatment. Sticking plasters/adhesive bandages remains by far the biggest category as t...

Euromonitor International's Wound Care in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wound Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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