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Wound Care in Serbia

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WOUND CARE IN SERBIA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Growth of First Aid Kits Continues To Slow

                Distribution Landscape Changes in Favour of Modern Grocery Retailers and Drugstores/parapharmacies

                  Gauze, Tape and Other Wound Care the Best Performing Category in 2018

                    Competitive Landscape

                      Products Targeting Children on the Rise

                        Wound Care Continues To Be Dominated by Two Manufacturers

                          Most Manufacturers See An Increase in Value Sales

                            Category Data

                              Table 1 Sales of Wound Care by Category: Value 2013-2018

                                Table 2 Sales of Wound Care by Category: % Value Growth 2013-2018

                                  Table 3 NBO Company Shares of Wound Care: % Value 2014-2018

                                    Table 4 LBN Brand Shares of Wound Care: % Value 2015-2018

                                      Table 5 Forecast Sales of Wound Care by Category: Value 2018-2023

                                        Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2018-2023

                                          Executive Summary

                                            Self-medication Becomes More Common Due To Stressful Modern Lifestyles

                                              Value Growth Slows Slightly in 2018 But Remains Healthy

                                                No Major Changes Seen in the Competitive Landscape

                                                  Drugstores/parapharmacies Strengthens Its Position at the Expense of Chemists/pharmacies

                                                    Growth of Consumer Health Expected To Slow Over the Forecast Period

                                                      Market Indicators

                                                        Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

                                                          Table 8 Life Expectancy at Birth 2013-2018

                                                            Market Data

                                                              Table 9 Sales of Consumer Health by Category: Value 2013-2018

                                                                Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

                                                                  Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

                                                                    Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

                                                                      Table 13 Penetration of Private Label by Category: % Value 2013-2018

                                                                        Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

                                                                          Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

                                                                            Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

                                                                              Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

                                                                                Appendix

                                                                                  OTC Registration and Classification

                                                                                    Vitamins and Dietary Supplements Registration and Classification

                                                                                      Self-medication/self-care and Preventive Medicine

                                                                                        Switches

                                                                                          Summary 1 OTC: Switches

                                                                                            Sources

                                                                                              Summary 2 Research Sources

                                                                                              The Serbian government introduced a new law at the beginning of the review period requiring all drivers to carry a standardised first aid kit in their vehicles. This significantly boosted demand, translating into strong growth rates. However, by 2018, virtually all drivers had already acquired these first aid kits, thus leading to a further slowdown in growth for the category. Sales tended to be largely driven by those purchasing new cars.

                                                                                              Euromonitor International's Wound Care in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

                                                                                              Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

                                                                                              Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                              Why buy this report?
                                                                                              * Get a detailed picture of the Wound Care market;
                                                                                              * Pinpoint growth sectors and identify factors driving change;
                                                                                              * Understand the competitive environment, the market’s major players and leading brands;
                                                                                              * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                              Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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