Wipes Market to 2030 - Global Analysis and Forecasts by Type (Baby Wipes, Facial Wipes, Moist Flushable Wipes, Household Wipes, and Others); Distribution Channel (Supermarket and Hypermarket, Convenience Stores, Online, and Others), and Geography
TABLE OF CONTENTS
1. Introduction
- 1.1 Study Scope
- 1.2 The Insight Partners Research Report Guidance
- 1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
- 3.1 Scope of the Study
- 3.2 Research Methodology
- 3.2.1 Data Collection:
- 3.2.2 Primary Interviews:
- 3.2.3 Hypothesis formulation:
- 3.2.4 Macro-economic factor analysis:
- 3.2.5 Developing base number:
- 3.2.6 Data Triangulation:
- 3.2.7 Country level data:
4. Wipes Market Landscape
- 4.1 PEST Analysis
- 4.1.1 North America
- 4.1.2 Europe
- 4.1.3 APAC
- 4.1.4 MEA
- 4.1.5 SAM
- 4.2 Expert Opinion
5. Wipes Market – Key Market Dynamics
- 5.1 Market Drivers
- 5.1.1 Growth of Personal Care Industry
- 5.1.2 Growing Demand for Wipes due to Coronavirus Outbreak
- 5.2 Market Restraints
- 5.2.1 Environment Issues Caused due to Wipes
- 5.3 Market Opportunities
- 5.3.1 Rising Adoption of Biodegradable Wipes
- 5.4 Future Trends
- 5.4.1 Growing Demand for Natural and Chemical-Free Wipes
- 5.5 Impact Analysis of Drivers and Restraints
6. Wipes – Global Market Analysis
- 6.1 Wipes Market Overview
- 6.2 Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 6.3 Market Positioning – Global Market Players
7. Global Wipes Market Analysis – By Type
- 7.1 Overview
- 7.2 Wipes Market Breakdown, by Type, 2018 &2030
- 7.3 Baby Wipes
- 7.3.1 Overview
- 7.3.2 Baby Wipes in Wipes Market, Revenue Forecast to 2030 (US$ Mn)
- 7.4 Facial Wipes
- 7.4.1 Overview
- 7.4.2 Facial Wipes in Wipes Market, Revenue and Forecast to 2030 (US$ Mn)
- 7.5 Moist Flushable Wipes
- 7.5.1 Overview
- 7.5.2 Moist Flushable Wipes in Wipes Market, Revenue and Forecast to 2030 (US$ Mn)
- 7.6 Household Wipes
- 7.6.1 Overview
- 7.6.2 Household Wipes in Wipes Market, Revenue and Forecast to 2030 (US$ Mn)
- 7.7 Others
- 7.7.1 Overview
- 7.7.2 Other Segment in Wipes Market, Revenue and Forecast to 2030 (US$ Mn)
8. Global Wipes Market Analysis – By Distribution Channel
- 8.1 Overview
- 8.2 Global Wipes Market Breakdown, By Distribution Channel, 2018 &2030
- 8.3 Hypermarkets and Supermarkets
- 8.3.1 Global Wipes Market Revenue Via Hypermarkets and Supermarkets Revenue and Forecast, to 2030 (US$ Mn)
- 8.4 Convenience Store
- 8.4.1 Global Wipes Market Revenue Via Convenience Stores Revenue and Forecast, to 2030 (US$ Mn)
- 8.5 Online Stores
- 8.5.1 Global Wipes Market Revenue Via Online Stores Revenue and Forecast, to 2030 (US$ Mn)
- 8.6 Others
- 8.6.1 Global Wipes Market Via Other Retailers Forecasts to 2030 (US$ Mn)
9. Wipes Market – Geographic Analysis
- 9.1 Overview
- 9.2 North America: Wipes Market
- 9.2.1 North America: Wipes Market – Revenue and Forecast to 2030(US$ Million)
- 9.2.2 North America: Wipes Market, by Type
- 9.2.3 North America: Wipes Market, by Distribution Channel
- 9.2.4 North America: Wipes Market, by Key Country
- 9.2.4.1 US: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.2.4.1.1 US: Wipes Market, by Type
- 9.2.4.1.2 US: Wipes Market, by Distribution Channel
- 9.2.4.2 Canada: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.2.4.2.1 Canada: Wipes Market, by Type
- 9.2.4.2.2 Canada: Wipes Market, by Distribution Channel
- 9.2.4.3 Mexico: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.2.4.3.1 Mexico: Wipes Market, by Type
- 9.2.4.3.2 Mexico: Wipes Market, by Distribution Channel
- 9.3 Europe: Wipes Market
- 9.3.1 Europe: Wipes Market – Revenue and Forecast to 2030(US$ Million)
- 9.3.2 Europe: Wipes Market, by Type
- 9.3.3 Europe: Wipes Market, by Distribution Channel
- 9.3.4 Europe: Wipes Market, by Key Country
- 9.3.4.1 Germany: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.1.1 Germany: Wipes Market, by Type
- 9.3.4.1.2 Germany: Wipes Market, by Distribution Channel
- 9.3.4.2 France: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.2.1 France: Wipes Market, by Type
- 9.3.4.2.2 France: Wipes Market, by Distribution Channel
- 9.3.4.3 Italy: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.3.1 Italy: Wipes Market, by Type
- 9.3.4.3.2 Italy: Wipes Market, by Distribution Channel
- 9.3.4.4 UK: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.4.1 UK: Wipes Market, by Type
- 9.3.4.4.2 UK: Wipes Market, by Distribution Channel
- 9.3.4.5 Russia: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.5.1 Russia: Wipes Market, by Type
- 9.3.4.5.2 Russia: Wipes Market, by Distribution Channel
- 9.3.4.6 Rest of Europe: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.3.4.6.1 Rest of Europe: Wipes Market, by Type
- 9.3.4.6.2 Rest of Europe: Wipes Market, by Distribution Channel
- 9.4 APAC: Wipes Market
- 9.4.1 APAC: Wipes Market – Revenue and Forecast to 2030(US$ Million)
- 9.4.2 APAC: Wipes Market, by Type
- 9.4.3 APAC: Wipes Market, by Distribution Channel
- 9.4.4 APAC: Wipes Market, by Key Country
- 9.4.4.1 Australia: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.1.1 Australia: Wipes Market, by Type
- 9.4.4.1.2 Australia: Wipes Market, by Distribution Channel
- 9.4.4.2 China: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.2.1 China: Wipes Market, by Type
- 9.4.4.2.2 China: Wipes Market, by Distribution Channel
- 9.4.4.3 India: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.3.1 India: Wipes Market, by Type
- 9.4.4.3.2 India: Wipes Market, by Distribution Channel
- 9.4.4.4 Japan: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.4.1 Japan: Wipes Market, by Type
- 9.4.4.4.2 Japan: Wipes Market, by Distribution Channel
- 9.4.4.5 South Korea: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.5.1 South Korea: Wipes Market, by Type
- 9.4.4.5.2 South Korea: Wipes Market, by Distribution Channel
- 9.4.4.6 Rest of APAC: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.4.4.6.1 Rest of APAC: Wipes Market, by Type
- 9.4.4.6.2 Rest of APAC: Wipes Market, by Distribution Channel
- 9.5 MEA: Wipes Market
- 9.5.1 MEA: Wipes Market – Revenue and Forecast to 2030(US$ Million)
- 9.5.2 MEA: Wipes Market, by Type
- 9.5.3 MEA: Wipes Market, by Distribution Channel
- 9.5.4 MEA: Wipes Market, by Key Country
- 9.5.4.1 South Africa: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.5.4.1.1 South Africa: Wipes Market, by Type
- 9.5.4.1.2 South Africa: Wipes Market, by Distribution Channel
- 9.5.4.2 Saudi Arabia: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.5.4.2.1 Saudi Arabia: Wipes Market, by Type
- 9.5.4.2.2 Saudi Arabia: Wipes Market, by Distribution Channel
- 9.5.4.3 UAE: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.5.4.3.1 UAE: Wipes Market, by Type
- 9.5.4.3.2 UAE: Wipes Market, by Distribution Channel
- 9.5.4.4 Rest of MEA: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.5.4.4.1 Rest of MEA: Wipes Market, by Type
- 9.5.4.4.2 Rest of MEA: Wipes Market, by Distribution Channel
- 9.6 SAM: Wipes Market
- 9.6.1 SAM: Wipes Market – Revenue and Forecast to 2030(US$ Million)
- 9.6.2 SAM: Wipes Market, by Type
- 9.6.3 SAM: Wipes Market, by Distribution Channel
- 9.6.4 SAM: Wipes Market, by Key Country
- 9.6.4.1 Brazil: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.6.4.1.1 Brazil: Wipes Market, by Type
- 9.6.4.1.2 Brazil: Wipes Market, by Distribution Channel
- 9.6.4.2 Argentina: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.6.4.2.1 Argentina: Wipes Market, by Type
- 9.6.4.2.2 Argentina: Wipes Market, by Distribution Channel
- 9.6.4.3 Rest of SAM: Wipes Market –Revenue and Forecast to 2030 (US$ Million)
- 9.6.4.3.1 Rest of SAM: Wipes Market, by Type
- 9.6.4.3.2 Rest of SAM: Wipes Market, by Distribution Channel
10. Overview- Impact of Coronavirus outbreak
11. Impact of COVID-19 Pandemic on Global Wipes Market
- 11.1 North America: Impact Assessment of COVID-19 Pandemic
- 11.2 Europe: Impact Assessment of COVID-19 Pandemic
- 11.3 Asia-Pacific: Impact assessment of COVID-19 Pandemic
- 11.4 Middle East and Africa: Impact assessment of COVID-19 Pandemic
- 11.5 South America: Impact assessment of COVID-19 Pandemic
12. Industry Landscape
- 12.1 Merger and Acquisition
- 12.2 Business Planning and Strategy
- 12.3 Product News
13. Company Profiles
- 13.1 Reckitt Benckiser Group Plc
- 13.1.1 Key Facts
- 13.1.2 Business Description
- 13.1.3 Products and Services
- 13.1.4 Financial Overview
- 13.1.5 SWOT Analysis
- 13.1.6 Key Developments
- 13.2 Procter & Gamble
- 13.2.1 Key Facts
- 13.2.2 Business Description
- 13.2.3 Products and Services
- 13.2.4 Financial Overview
- 13.2.5 SWOT Analysis
- 13.2.6 Key Developments
- 13.3 S.C. Johnson & Son
- 13.3.1 Key Facts
- 13.3.2 Business Description
- 13.3.3 Products and Services
- 13.3.4 Financial Overview
- 13.3.5 SWOT Analysis
- 13.3.6 Key Developments
- 13.4 The Clorox Company
- 13.4.1 Key Facts
- 13.4.2 Business Description
- 13.4.3 Products and Services
- 13.4.4 Financial Overview
- 13.4.5 SWOT Analysis
- 13.4.6 Key Developments
- 13.5 Contec Inc.
- 13.5.1 Key Facts
- 13.5.2 Business Description
- 13.5.3 Products and Services
- 13.5.4 Financial Overview
- 13.5.5 SWOT Analysis
- 13.5.6 Key Developments
- 13.6 Diamond Wipes International Inc.
- 13.6.1 Key Facts
- 13.6.2 Business Description
- 13.6.3 Products and Services
- 13.6.4 Financial Overview
- 13.6.5 SWOT Analysis
- 13.6.6 Key Developments
- 13.7 DuPont de Nemours, Inc.
- 13.7.1 Key Facts
- 13.7.2 Business Description
- 13.7.3 Products and Services
- 13.7.4 Financial Overview
- 13.7.5 SWOT Analysis
- 13.7.6 Key Developments
- 13.8 Rockline Industries
- 13.8.1 Key Facts
- 13.8.2 Business Description
- 13.8.3 Products and Services
- 13.8.4 Financial Overview
- 13.8.5 SWOT Analysis
- 13.8.6 Key Developments
- 13.9 Kimberly-Clark Corporation
- 13.9.1 Key Facts
- 13.9.2 Business Description
- 13.9.3 Products and Services
- 13.9.4 Financial Overview
- 13.9.5 SWOT Analysis
- 13.9.6 Key Developments
- 13.10 Nice-Pak Products, Inc.
- 13.10.1 Key Facts
- 13.10.2 Business Description
- 13.10.3 Products and Services
- 13.10.4 Financial Overview
- 13.10.5 SWOT Analysis
- 13.10.6 Key Developments
14. Appendix
- 14.1 About The Insight Partners
- 14.2 Word Index
The wipes market accounted for US$ 4,546.5 million in 2018 and is expected to grow at a CAGR of 11.8% during 2019–2030 to reach US$ 16,188.9 million by 2030.
Wipe is a small moist cloth used for cleaning surfaces. Commercially available wipes are of several types, such as baby wipes, makeup removal wipes, cooling wipes, perfume wipes, body wipes, medical wipes, general cleaning wipes, pet wipes, intimate wipes, deodorant wipes, and nail polish removal wipes, and antibacterial wipes. These wipes are subjected to light rubbing or friction to remove dirt or liquid from the surface. The key advantage of wipes is convenience. Using wipes is quicker and easier than the alternatives such as dispensing liquid and cloth or paper towel to clean or remove dust.
The global wipes market is growing at a faster pace owing to factors such as the growth of the personal care industry in developed and developing countries and rising demand for wipes due to coronavirus outbreak. Moreover, the rising adoption of biodegradable wipes and growing demand for natural and chemical-free wipes are projected to provide a market opportunity for the key players operating in the global wipes market.
Based on type, the wipes market is segmented into baby wipes, facial wipes, moist flushable wipes, household wipes, and others. The baby wipes segment dominated the wipes market in 2018. An increasing rate of childbirth, rising population of working women, coupled with modernization in healthcare practices, are the key factors propelling the demand for baby wipes globally. Moreover, the household wipes segment is projected to grow at a faster pace over the forecast period. The household wipes segment is expected to witness substantial growth owing to rising awareness regarding maintaining a clean and hygienic environment in the surrounding. Additionally, the availability of these wipes in various sizes, colours, shapes, etc. as per the consumer requirements is a factor expected to drive growth of the household segment during the forecast period.
In 2018, North America held the largest share of the global wipes market. The demand for wipes is expected to increase in the North American countries such as the US and Canada due to rising awareness about specialty wipes and high focus on cleanliness and sanitation in retail shops, schools, universities, hospitals, and public places. Consumers, especially in food-joints, are highly conscious about the quality, hygiene, and ambiance of the place. Unpleasant experiences lead to the loss of customers. These factors have further boosted the demand for cleaning wipes in North America. Other factors such as rapid urbanization and changing lifestyles have led to a surge in demand for personal care products such as baby wipes and facial wipes. Additionally, the rapid growth of online retailing and increasing product innovation is contributing to wipes market growth in North America.
Reckitt Benckiser Group Plc.; Procter & Gamble; S.C. Johnson & Son; The Clorox Company; Contac Inc.; Diamond Wipes International Inc.; DuPont de Nemours, Inc.; Rockline Industries; Kimberly-Clark Corporation; and Nice-Pak Products, Inc. are among the players present in the global wipes market.
The overall global wipes market size has been derived using both primary and secondary sources. The research process begins with exhaustive secondary research using internal and external sources to obtain qualitative and quantitative information related to the wipes market. Also, multiple primary interviews were conducted with industry participants and commentators in order to validate data and analysis. The participants who typically take part in such a process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers, and external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the wipes market.