WEIGHT MANAGEMENT AND WELLBEING IN NORWAY

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Weight Management and Wellbeing Suffers From the Health and Wellness Trend

Rebranding and Increased Distribution for Weight Management and Wellbeing

Supplement Nutrition Drinks Sees the Best Performance in 2018

Competitive Landscape

Nutricia Norway Leads Thanks To Its Dominance in Supplement Nutrition Drinks

Most Meal Replacement Brands Decline, But This Is Associated With Distribution

Xl-s Is the Largest Brand in Weight Loss Supplements, But Is on the Decline

Category Data

Table 1 Sales of Weight Management and Wellbeing by Category: Value 2013-2018

Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2014-2018

Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2015-2018

Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2018-2023

Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023

Executive Summary

Modest Growth Due To Maturity

Demographic Trends and the Weather Affect Sales of Consumer Health Products

Norwegians Are Reluctant To Try New Brands in OTC Categories

Store-based Retailing Remains the Main Channel; Albeit Internet Retailing Is Growing

Most Trends Are Projected To Continue Throughout the Forecast Period

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Sources

Summary 2 Research Sources

Weight management and wellbeing continued to decline in 2018, due to the intensified focus on sports nutrition and the growing preference for a holistic healthy lifestyle in Norway. Indeed, as many Norwegians paid more attention to eating whole foods and exercising, the demand for weight management products such as meal replacement and weight loss supplements continued to decline in 2018. Weight loss supplements saw a double-digit decline as these products have a more intense focus on weight los...

Euromonitor International's Weight Management and Wellbeing in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Meal Replacement, OTC Obesity, Slimming Teas, Supplement Nutrition Drinks, Weight Loss Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Weight Management and Wellbeing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.