WEIGHT MANAGEMENT AND WELLBEING IN EGYPT

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Unhealthy Egyptian Lifestyles Benefit Weight Management and Wellbeing

Egyptian Culture Favours "roundish" Figures

Rising Health Awareness Among Young Egyptians Bodes Well for the Category

Competitive Landscape

Egyptian Manufacturers Continue To Lead in 2018

Marketing and Advertising Restrictions Hamper Category Development

Category Data

Table 1 Sales of Weight Management and Wellbeing by Category: Value 2013-2018

Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2014-2018

Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2015-2018

Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2018-2023

Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2018-2023

Executive Summary

Consumer Health Stabilises in 2018 Following Crisis of 2017

Price Hikes Impact Negatively on Volume Sales in Most Categories

Rigid Regulatory Environment Continues To Discourage New Entries

Chemists/pharmacies Continue To Dominate Consumer Health Distribution

Demand Expected To Remain Strong Despite Strict Regulatory Controls

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Distribution of Consumer Health by Format: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format and Category: % Value 2018

Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

Weight management and wellbeing remained a small but dynamic category in 2018, with OTC obesity continuing to account for the lion’s share of current value sales. Many Egyptians are overweight or obese due to the consumption of traditional local foods prepared with large amounts of cream, ghee, butter and oil. Moreover, Egyptian dishes like molokheya, bamya or messa’aa are always accompanied by large quantities of bread or white rice. These dietary factors are compounded by the fact that with th...

Euromonitor International's Weight Management and Wellbeing in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Meal Replacement, OTC Obesity, Slimming Teas, Supplement Nutrition Drinks, Weight Loss Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Weight Management and Wellbeing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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