TV Ad-spending Market Report by Company, Regions, Types and Applications, Global Status and Forecast to 2025

1 Industry Overview of TV Ad-spending

• 1.1 TV Ad-spending Market Overview
• 1.1.1 TV Ad-spending Product Scope

1.1.2 Market Status and Outlook

1.2 Global TV Ad-spending Market Size and Analysis by Regions

1.2.1 North America

1.2.2 Europe

1.2.3 China

1.2.4 Rest of Asia Pacific

1.2.5 Central & South America

1.2.6 Middle East & Africa

1.3 TV Ad-spending Market by Type

1.3.1 Global TV Ad-spending Revenue (Million US$) and Growth Comparison by Type (2014-2025)

1.3.2 Global TV Ad-spending Revenue Market Share by Type in 2018

1.3.3 Linear Tv

1.3.4 Streaming Television

1.3.5 PC

1.3.6 Smartphone

1.3.7 Tablet

1.4 TV Ad-spending Market by End Users/Application

1.4.1 Retail

1.4.2 Automobile

1.4.3 Financial Services

1.4.4 Telecom

1.4.5 Electronics

1.4.6 Travel

1.4.7 Media and Entertainment

1.4.8 Healthcare

2 Global TV Ad-spending Competition Analysis by Players

• 2.1 Global TV Ad-spending Market Size (Million US$) by Players (2014-2019)
• 2.2 Competitive Status
• 2.2.1 Market Concentration Rate

2.2.2 Product/Service Differences

2.2.3 Mergers & Acquisitions, Expansion Plans

3 Company (Top Players) Profiles and Key Data

• 3.1 American Express
• 3.1.1 Company Profile

3.1.2 Main Business/Business Overview

3.1.3 Products, Services and Solutions

3.1.4 TV Ad-spending Revenue (Value) (2014-2019)

3.1.5 Recent Developments

3.2 Comcast

3.2.1 Company Profile

3.2.2 Main Business/Business Overview

3.2.3 Products, Services and Solutions

3.2.4 TV Ad-spending Revenue (Value) (2014-2019)

3.2.5 Recent Developments

3.3 Ford

3.3.1 Company Profile

3.3.2 Main Business/Business Overview

3.3.3 Products, Services and Solutions

3.3.4 TV Ad-spending Revenue (Value) (2014-2019)

3.3.5 Recent Developments

3.4 P&G

3.4.1 Company Profile

3.4.2 Main Business/Business Overview

3.4.3 Products, Services and Solutions

3.4.4 TV Ad-spending Revenue (Value) (2014-2019)

3.4.5 Recent Developments

3.5 Pfizer

3.5.1 Company Profile

3.5.2 Main Business/Business Overview

3.5.3 Products, Services and Solutions

3.5.4 TV Ad-spending Revenue (Value) (2014-2019)

3.5.5 Recent Developments

3.6 Verizon Communications

3.6.1 Company Profile

3.6.2 Main Business/Business Overview

3.6.3 Products, Services and Solutions

3.6.4 TV Ad-spending Revenue (Value) (2014-2019)

3.6.5 Recent Developments

3.7 AT&T

3.7.1 Company Profile

3.7.2 Main Business/Business Overview

3.7.3 Products, Services and Solutions

3.7.4 TV Ad-spending Revenue (Value) (2014-2019)

3.7.5 Recent Developments

3.8 Chrysler

3.8.1 Company Profile

3.8.2 Main Business/Business Overview

3.8.3 Products, Services and Solutions

3.8.4 TV Ad-spending Revenue (Value) (2014-2019)

3.8.5 Recent Developments

3.9 General Motors

3.9.1 Company Profile

3.9.2 Main Business/Business Overview

3.9.3 Products, Services and Solutions

3.9.4 TV Ad-spending Revenue (Value) (2014-2019)

3.9.5 Recent Developments

3.10 Johnson & Johnson

3.10.1 Company Profile

3.10.2 Main Business/Business Overview

3.10.3 Products, Services and Solutions

3.10.4 TV Ad-spending Revenue (Value) (2014-2019)

3.10.5 Recent Developments

3.11 JP Morgan Chase

3.12 L’Oreal

3.13 Nissan

3.14 Time Warner

3.15 Toyota

3.16 Walt Disney

4 Global TV Ad-spending Market Size by Type and Application (2014-2019)

• 4.1 Global TV Ad-spending Market Size by Type (2014-2019)
• 4.2 Global TV Ad-spending Market Size by Application (2014-2019)
• 4.3 Potential Application of TV Ad-spending in Future
• 4.4 Top Consumer/End Users of TV Ad-spending

5 North America TV Ad-spending Development Status and Outlook

• 5.1 North America TV Ad-spending Market Size (2014-2019)
• 5.2 North America TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 5.3 North America TV Ad-spending Market Size by Application (2014-2019)

6 Europe TV Ad-spending Development Status and Outlook

• 6.1 Europe TV Ad-spending Market Size (2014-2019)
• 6.2 Europe TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 6.3 Europe TV Ad-spending Market Size by Application (2014-2019)

7 China TV Ad-spending Development Status and Outlook

• 7.1 China TV Ad-spending Market Size (2014-2019)
• 7.2 China TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 7.3 China TV Ad-spending Market Size by Application (2014-2019)

8 Rest of Asia Pacific TV Ad-spending Development Status and Outlook

• 8.1 Rest of Asia Pacific TV Ad-spending Market Size (2014-2019)
• 8.2 Rest of Asia Pacific TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 8.3 Rest of Asia Pacific TV Ad-spending Market Size by Application (2014-2019)

9 Central & South America TV Ad-spending Development Status and Outlook

• 9.1 Central & South America TV Ad-spending Market Size (2014-2019)
• 9.2 Central & South America TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 9.3 Central & South America TV Ad-spending Market Size by Application (2014-2019)

10 Middle East & Africa TV Ad-spending Development Status and Outlook

• 10.1 Middle East & Africa TV Ad-spending Market Size (2014-2019)
• 10.2 Middle East & Africa TV Ad-spending Market Size and Market Share by Players (2014-2019)
• 10.3 Middle East & Africa TV Ad-spending Market Size by Application (2014-2019)

11 Market Forecast by Regions and Application (2019-2025)

• 11.1 Global TV Ad-spending Market Size by Regions (2019-2025)
• 11.1.1 North America TV Ad-spending Revenue and Growth Rate (2019-2025)

11.1.2 Europe TV Ad-spending Revenue and Growth Rate (2019-2025)

11.1.3 China TV Ad-spending Revenue and Growth Rate (2019-2025)

11.1.4 Rest of Asia Pacific TV Ad-spending Revenue and Growth Rate (2019-2025)

11.1.5 Central & South America TV Ad-spending Revenue and Growth Rate (2019-2025)

11.1.6 Middle East & Africa TV Ad-spending Revenue and Growth Rate (2019-2025)

11.2 Global TV Ad-spending Market Size by Application (2019-2025)

11.3 The Market Drivers in Future

12 TV Ad-spending Market Dynamics

• 12.1 Industry Trends
• 12.2 Market Drivers
• 12.3 Market Challenges
• 12.4 Porter’s Five Forces Analysis

13 Research Finding /Conclusion

14 Methodology and Data Source

• 14.1 Methodology/Research Approach
• 14.1.1 Research Programs/Design

14.1.2 Market Size Estimation

14.1.3 Market Breakdown and Data Triangulation

14.2 Data Source

14.2.1 Secondary Sources

14.2.2 Primary Sources

14.3 Disclaimer

TV advertising enables advertisers to create awareness about their products and influence the buying decision of consumers.

Since TV is the most widely viewed medium worldwide, advertisers are drawn to this medium of advertising. Advertising on TV can be done using traditional commercial channels or multichannel campaigns. Advertisers have increased their spending on TV advertising owing to a rise in consumer confidence.

In 2018, the global TV Ad-spending market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% between 2019 and 2025.

This report studies the TV Ad-spending market size by players, regions, product types and end industries, history data 2014-2018 and forecast data 2019-2025; This report also studies the global market competition landscape, market drivers and trends, opportunities and challenges, risks and entry barriers, sales channels, distributors and Porter's Five Forces Analysis.

This report focuses on the global top players, covered

American Express

Comcast

Ford

P&G

Pfizer

Verizon Communications

AT&T

Chrysler

General Motors

Johnson & Johnson

JP Morgan Chase

L’Oreal

Nissan

Time Warner

Toyota

Walt Disney

Market segment by Regions/Countries, this report covers

North America

Europe

China

Rest of Asia Pacific

Central & South America

Middle East & Africa

Market segment by Type, the product can be split into

Linear Tv

Streaming Television

PC

Smartphone

Tablet

Market segment by Application, the market can be split into

Retail

Automobile

Financial Services

Telecom

Electronics

Travel

Media and Entertainment

Healthcare

The study objectives of this report are:

To study and forecast the market size of TV Ad-spending in global market.

To analyze the global key players, SWOT analysis, value and global market share for top players.

To define, describe and forecast the market by type, end use and region.

To analyze and compare the market status and forecast among global major regions.

To analyze the global key regions market potential and advantage, opportunity and challenge, restraints and risks.

To identify significant trends and factors driving or inhibiting the market growth.

To analyze the opportunities in the market for stakeholders by identifying the high growth segments.

To strategically analyze each submarket with respect to individual growth trend and their contribution to the market

To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

To strategically profile the key players and comprehensively analyze their growth strategies.

In this study, the years considered to estimate the market size of TV Ad-spending are as follows:

History Year: 2014-2018

Base Year: 2018

Estimated Year: 2019

Forecast Year 2019 to 2025

For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Key Stakeholders

Raw material suppliers

Distributors/traders/wholesalers/suppliers

Regulatory bodies, including government agencies and NGO

Commercial research & development (R&D) institutions

Importers and exporters

Government organizations, research organizations, and consulting firms

Trade associations and industry bodies

End-use industries

Available Customizations

With the given market data, QYResearch offers customizations according to the company's specific needs. The following customization options are available for the report:

Further breakdown of TV Ad-spending market on basis of the key contributing countries.

Detailed analysis and profiling of additional market players.