Toilet Care in Latvia
TOILET CARE IN LATVIA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Stable Economy Boosts Demand for Toilet Care
Toilet Care Offers Room for Development
Ongoing Investment in Product Ranges Necessary Due To Tough Competition
Competitive Landscape
Henkel Latvia Leads With International Players Remaining Dominant
Spodriba on the Rise
Affordable and Eco-friendly Products Attract Attention
Category Data
Table 1 Sales of Toilet Care by Category: Value 2013-2018
Table 2 Sales of Toilet Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Toilet Care: % Value 2014-2018
Table 4 LBN Brand Shares of Toilet Care: % Value 2015-2018
Table 5 Forecast Sales of Toilet Care by Category: Value 2018-2023
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2018-2023
Executive Summary
Home Care Benefits From Improving Economy
Convenience, Health and the Environment Important To Consumers
International Players Dominate But Lose Share To Local Companies
Hypermarkets and Non-grocery Specialists on the Rise
Home Care Set To Grow As Consumers Shift To Convenient and Green Products
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
With Latvia’s economy showing stable growth towards the end of the review period disposable income has risen while unemployment has fallen. This has allowed consumers to trade up to more convenient products such as toilet care tablets/powders, which was the most dynamic category in 2018. Nevertheless, toilet care products are not seen as essential in Latvian households and therefore when times are tough sales of these products can suffer. However, with improved consumer confidence the category i...
Euromonitor International's Toilet Care in Latvia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Toilet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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