Toilet Care in Hong Kong, China
TOILET CARE IN HONG KONG, CHINA
Euromonitor International
February 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Sales of In-cistern Devices Decline Due To the Perceived Lack of Need
Sales of Rim Blocks and Rim Liquids Fall Due To Cynicism About Their Effects
Toilet Liquids/foam Continues To See Growth
Competitive Landscape
Production of Mr Muscle Rim Blocks Stops Due To Low Adoption
Toilet Duck Continues To Lead Toilet Liquids/foam
Marketing Efforts Via Digital Channels
Category Data
Table 1 Sales of Toilet Care by Category: Value 2013-2018
Table 2 Sales of Toilet Care by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Toilet Care: % Value 2014-2018
Table 4 LBN Brand Shares of Toilet Care: % Value 2015-2018
Table 5 Forecast Sales of Toilet Care by Category: Value 2018-2023
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2018-2023
Executive Summary
Households in Hong Kong Prefer Multipurpose Cleaning Solutions
the Predisposition Towards Japanese Brands
Airborne Home Care Products Are Not Popular Amongst Consumers
Supermarkets Remains the Largest Sales Channel; Internet Retailing Catches Up
Smaller Products Are Preferred in Light of the Limited Living Space in Hong Kong
Market Indicators
Table 7 Households 2013-2018
Market Data
Table 8 Sales of Home Care by Category: Value 2013-2018
Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
Table 10 NBO Company Shares of Home Care: % Value 2014-2018
Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
Table 12 Penetration of Private Label in Home Care by Category: % Value 2013-2018
Table 13 Distribution of Home Care by Format: % Value 2013-2018
Table 14 Distribution of Home Care by Format and Category: % Value 2018
Table 15 Forecast Sales of Home Care by Category: Value 2018-2023
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
Sources
Summary 1 Research Sources
In-cistern devices are not commonly used in Hong Kong. According to trade interviews, the water in Hong Kong is relatively soft, and rust and water scale seldom leave stains in the toilet bowl. For the occasional case of scale and rust build-up, consumers in Hong Kong use bleach or toilet liquid. In addition, despite these devices claiming that they clean the toilet bowl every time the user flushes, this benefit is not particularly obvious. Occasionally, the block can fall onto the trigger of th...
Euromonitor International's Toilet Care in Hong Kong, China market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Toilet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.