SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN PAKISTAN

Euromonitor International

July 2018

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Small Brands and Counterfeits To Remain A Threat To Leading Manufacturers

Plain Biscuits To Remain the Most Popular

Strong Growth Expected for Cookies

Competitive Landscape

English Biscuit Manufacturers Continues To Lead

Declining Share of Black Biscuits Indicates Changing Consumer Preferences

Leading Players Battle for Share for Chocolate Chip Cookie Brands

Category Data

Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018

Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018

Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018

Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018

Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018

Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018

Table 7 NBO Company Shares of Sweet Biscuits: % Value 2014-2018

Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018

Table 9 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018

Table 10 Distribution of Sweet Biscuits by Format: % Value 2013-2018

Table 11 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023

Table 12 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023

Table 13 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023

Table 14 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

Executive Summary

Packaged Food Continues To Record Positive Growth

Packaged Food Continues To Benefit From Urbanisation As High Inflation Returns

Local Players Continue To Dominate the Highly Fragmented Competitive Environment

Traditional Grocery Retailers Remains the Dominant Channel

Urbanisation and Rising Demand for Convenience Likely To Be Major Growth Drivers

Foodservice

Sales To Foodservice

Consumer Foodservice

Category Data

Table 15 Foodservice Sales of Packaged Food by Category: Volume 2013-2018

Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023

Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

Market Data

Table 19 Sales of Packaged Food by Category: Volume 2013-2018

Table 20 Sales of Packaged Food by Category: Value 2013-2018

Table 21 Sales of Packaged Food by Category: % Volume Growth 2013-2018

Table 22 Sales of Packaged Food by Category: % Value Growth 2013-2018

Table 23 GBO Company Shares of Packaged Food: % Value 2014-2018

Table 24 NBO Company Shares of Packaged Food: % Value 2014-2018

Table 25 LBN Brand Shares of Packaged Food: % Value 2015-2018

Table 26 Distribution of Packaged Food by Format: % Value 2013-2018

Table 27 Distribution of Packaged Food by Format and Category: % Value 2018

Table 28 Forecast Sales of Packaged Food by Category: Volume 2018-2023

Table 29 Forecast Sales of Packaged Food by Category: Value 2018-2023

Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023

Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

Sweet biscuits in Pakistan is expected to continue its growth trend over the forecast period, primarily due to the growth in population and shifting consumer preferences in favour of packaged products. However, competition from small brands and counterfeits will likely remain a challenge for large manufacturers over the forecast period.

Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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