Sportswear in Ukraine
SPORTSWEAR IN UKRAINE
Euromonitor International
March 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Sports-inspired Apparel and Footwear Attract With Convenience and Style
Ukrainians Are Likely To Become More Enthusiatic About Sports
Men Are Core Consumers of Sportswear in Ukraine
Competitive Landscape
Multinational Brands Establish Strong Foothold
Brand Imitations Remain A Problem
New Sportswear Brands Attracted To Ukraine
Category Data
Table 1 Sales of Sportswear by Category: Value 2013-2018
Table 2 Sales of Sportswear by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sportswear: % Value 2014-2018
Table 4 LBN Brand Shares of Sportswear: % Value 2015-2018
Table 5 Distribution of Sportswear by Format: % Value 2013-2018
Table 6 Forecast Sales of Sportswear by Category: Value 2018-2023
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023
Executive Summary
Apparel and Footwear Benefit From Restoring Consumer Spending Power
Brand Landscape Expands in Ukraine
Unbranded Products Generate the Bulk of Sales
Internet Retailing Keeps on Growing in the Country
Economic Factors Remain Key To Category's Potential
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 9 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 14 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
In 2018 Ukrainian consumers continued to favour apparel and footwear items that allowed ease of movement and were trendy and comfortable. Sportswear products, sports-inspired items in particular, addressed these requirements and were popular among young and middle-aged people. A number of brands, including luxury ones, developed this category and offered different kinds of apparel and footwear for all genders. The trend is expected to expand further – these products appeal to millennials who are...
Euromonitor International's Sportswear in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Sports Apparel, Sports Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.