Sportswear in Turkey
SPORTSWEAR IN TURKEY
Euromonitor International
March 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Women's Sportswear Continues To Record A Dynamic Performance
Technological Improvement Is A Key Aspect in the Development of Sportswear
Speed Is Power in Sportwear
Competitive Landscape
Adidas Spor Malzemeleri Leads Sportswear
Decathlon Is the Leading Private Label Provider in Sportswear
Environmental Issues Shape New Product Developments
Category Data
Table 1 Sales of Sportswear by Category: Value 2013-2018
Table 2 Sales of Sportswear by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sportswear: % Value 2014-2018
Table 4 LBN Brand Shares of Sportswear: % Value 2015-2018
Table 5 Distribution of Sportswear by Format: % Value 2013-2018
Table 6 Forecast Sales of Sportswear by Category: Value 2018-2023
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023
Executive Summary
Apparel and Footwear Continues To Grow Despite the Unfavourable Climate
Millennial Consumers and Digitalisation
Rivalry Continues in Apparel and Footwear
the Growth of Internet Retailing
Stable Outlook
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 9 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 14 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
Due to increasing company investment and growing health and wellness awareness amongst Turkish women, which led to increasing participation in sports activities, women’s sportswear performed well over the review period. Fitness clubs which promote pilates, yoga, stretching and other indoor sports, such as spinning, are becoming increasingly popular amongst women. Turkey’s emerging middle-classes are relatively young, and keen to improve their physical appearance by exercising regularly in gymnas...
Euromonitor International's Sportswear in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Sports Apparel, Sports Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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