Sportswear in Portugal
SPORTSWEAR IN PORTUGAL
Euromonitor International
March 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
More Active Lifestyles Boost Sales of Sportwear
Slowing Growth in the Forecast Period
Casual Lifestyles Make Sportswear Increasingly Acceptable in Everyday Life
Competitive Landscape
Nike Retail and Adidas Portugal Lead Sportswear
Non-sports Apparel Manufacturers Want To Benefit From the Opportunities
the Launch of A New Sub-brand by Sonae
Category Data
Table 1 Sales of Sportswear by Category: Value 2013-2018
Table 2 Sales of Sportswear by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Sportswear: % Value 2014-2018
Table 4 LBN Brand Shares of Sportswear: % Value 2015-2018
Table 5 Distribution of Sportswear by Format: % Value 2013-2018
Table 6 Forecast Sales of Sportswear by Category: Value 2018-2023
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2018-2023
Executive Summary
Apparel and Footwear Records Growth in Portugal in 2018
Athleisure Continues To Drive Sales of Apparel and Footwear
Fast Fashion Players Dominate
Internet Retailing Is Gaining Ground
Apparel and Footwear Is Set To Continue To See Growth Over the Forecast Period
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2013-2018
Table 9 Sales of Apparel and Footwear by Category: Value 2013-2018
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2013-2018
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2014-2018
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2015-2018
Table 14 Distribution of Apparel and Footwear by Format: % Value 2013-2018
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2018
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2018-2023
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Definitions
Sources
Summary 1 Research Sources
An increasing number of Portuguese consumers are trying to pursue healthier lifestyles. This trend can be observed in sports nutrition, which has seen a rapid increase in Portugal, and in packaged food, with more and more people opting for healthier alternatives such as products containing less sugar, preservatives or colourings, or gluten-free and organic products. The health and wellness trend is also encouraging regular participation in sports and outdoor activities. Running events and low-co...
Euromonitor International's Sportswear in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Sports Apparel, Sports Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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