SPORTS NUTRITION IN CANADA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Active Lifestyles and Fitness Trends Drive Growth of Sports Nutrition

Connected Consumers Create Knowledgeable, Informed Market

Sports Protein Powder Continues Its Dominance of Sports Nutrition

Competitive Landscape

Fragmented Competitive Landscape of Sports Nutrition

Sports Nutrition Expands Across Multiple Retail Channels But Non-grocery Specialists Dominate

Lifestyle Trends and Consumer Needs Fuel New Product Developments

Category Data

Table 1 Sales of Sports Nutrition by Category: Value 2013-2018

Table 2 Sales of Sports Nutrition by Category: % Value Growth 2013-2018

Table 3 NBO Company Shares of Sports Nutrition: % Value 2014-2018

Table 4 LBN Brand Shares of Sports Nutrition: % Value 2015-2018

Table 5 Forecast Sales of Sports Nutrition by Category: Value 2018-2023

Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2018-2023

Executive Summary

Mature Categories Shaped by Ageing Population Embracing Wellness and Self-care

2018 Delivers Mix of Category Dependent Growth Ranging From Static To Dynamic

Landscape for Consumer Health Remains Fragmented and Competitive

Pharmacy Industry Consolidates While OTC E-commerce Remains Largely Untapped

Short-term Uncertainty Ahead As "perfect Storm" of Regulatory Changes Looms Large

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration Classification

Self-medication/self-care and Preventive Medicine Care

Switches

Sources

Summary 1 Research Sources

The increasing number of Canadians participating in more intensive physical activities continues to drive sports nutrition’s growth. Instead of exercising to lose weight, growing numbers of consumers are more interested in building muscle and gaining strength to maintain wellbeing. According to a Statistics Canada survey, women, educated and higher-income individuals are more likely to lead active lifestyles. These consumers are also more willing to spend on sports nutrition to enhance their per...

Euromonitor International's Sports Nutrition in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.