SMALL COOKING APPLIANCES IN HONG KONG, CHINA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Multifunctional Products Gain Popularity As Consumers Seek Greater Convenience

Demand for Espresso Coffee Machines Continues To Rise

Pod Coffee Machines Set To Experience Slowdown in Retail Volume Sales Growth

Competitive Landscape

Panasonic Uses Demonstrations and Online Games To Promote Its Products

New Launches Mainly Focus on Improving Existing Features

Products With More Fashionable Designs Gain Popularity

Category Data

Table 1 Sales of Small Cooking Appliances by Category: Volume 2013-2018

Table 2 Sales of Small Cooking Appliances by Category: Value 2013-2018

Table 3 Sales of Small Cooking Appliances by Category: % Volume Growth 2013-2018

Table 4 Sales of Small Cooking Appliances by Category: % Value Growth 2013-2018

Table 5 Sales of Freestanding Hobs by Format: % Volume 2013-2018

Table 6 NBO Company Shares of Small Cooking Appliances: % Volume 2014-2018

Table 7 LBN Brand Shares of Small Cooking Appliances: % Volume 2015-2018

Table 8 Distribution of Small Cooking Appliances by Format: % Volume 2013-2018

Table 9 Forecast Sales of Small Cooking Appliances by Category: Volume 2018-2023

Table 10 Forecast Sales of Small Cooking Appliances by Category: Value 2018-2023

Table 11 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2018-2023

Table 12 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2018-2023

Executive Summary

Replacement Cycles Continue To Drive Demand Within Consumer Appliances

International Brands Dominate Consumer Appliances in Hong Kong

Distribution Still Concentrated in Store-based Channels

Producers and Sellers Now Liable for Appliance Disposal Costs

Affordable Brands From Mainland China Set To Gain Traction in Hong Kong

Market Indicators

Table 13 Household Penetration of Selected Total Stock Consumer Appliances by Category 2013-2018

Table 14 Replacement Cycles of Consumer Appliances by Category 2013-2018

Table 15 Forecast Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2023

Table 16 Forecast Replacement Cycles of Consumer Appliances by Category 2018-2023

Market Data

Table 17 Sales of Consumer Appliances by Category: Volume 2013-2018

Table 18 Sales of Consumer Appliances by Category: Value 2013-2018

Table 19 Sales of Consumer Appliances by Category: % Volume Growth 2013-2018

Table 20 Sales of Consumer Appliances by Category: % Value Growth 2013-2018

Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2013-2018

Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2013-2018

Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2013-2018

Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2013-2018

Table 25 Sales of Small Appliances by Category: Volume 2013-2018

Table 26 Sales of Small Appliances by Category: Value 2013-2018

Table 27 Sales of Small Appliances by Category: % Volume Growth 2013-2018

Table 28 Sales of Small Appliances by Category: % Value Growth 2013-2018

Table 29 NBO Company Shares of Major Appliances: % Volume 2014-2018

Table 30 LBN Brand Shares of Major Appliances: % Volume 2015-2018

Table 31 NBO Company Shares of Small Appliances: % Volume 2014-2018

Table 32 LBN Brand Shares of Small Appliances: % Volume 2015-2018

Table 33 Distribution of Major Appliances by Format: % Volume 2013-2018

Table 34 Distribution of Small Appliances by Format: % Volume 2013-2018

Table 35 Forecast Sales of Consumer Appliances by Category: Volume 2018-2023

Table 36 Forecast Sales of Consumer Appliances by Category: Value 2018-2023

Table 37 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

Table 38 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

Table 39 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2018-2023

Table 40 Forecast Sales of Consumer Appliances by Category: % Value Growth 2018-2023

Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023

Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023

Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023

Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023

Table 45 Forecast Sales of Small Appliances by Category: Volume 2018-2023

Table 46 Forecast Sales of Small Appliances by Category: Value 2018-2023

Table 47 Forecast Sales of Small Appliances by Category: % Volume Growth 2018-2023

Table 48 Forecast Sales of Small Appliances by Category: % Value Growth 2018-2023

Sources

Summary 1 Research Sources

With the exception of freestanding hobs, all small cooking appliances categories in Hong Kong are expected to post growth in retail volume sales over the forecast period. Coffee machines and rice cookers projected to be the most dynamic performers in this regard. Rice cookers will continue to benefit from the growing availability of products with multiple functions. Multifunctional small cooking appliances appeal to consumers who have limited time for cooking due to busy lifestyles, and players...

Euromonitor International's Small Cooking Appliances in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Breadmakers, Coffee Machines, Coffee Mills, Electric Grills, Electric Steamers, Freestanding Hobs, Fryers, Kettles, Other Small Cooking Appliances, Rice Cookers, Slow Cookers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Small Cooking Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.