SLEEP AIDS IN AUSTRALIA

Euromonitor International

February 2019

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Sleep Disorders An Increasing Concern for Many Australians

National Parliamentary Inquiry Set To Address High Prevalence of Sleep Disorders

Sales Growth To Be Supported by Rising Digital Device Usage and Population Ageing

Competitive Landscape

the Competitive Landscape of Sleep Aids Is Led by Australian Companies

Internet Retailing Registers Strong Sales Growth in Sleep Aids, To the Detriment of Direct Selling and Homeshopping

Category Data

Table 1 Sales of Sleep Aids: Value 2013-2018

Table 2 Sales of Sleep Aids: % Value Growth 2013-2018

Table 3 NBO Company Shares of Sleep Aids: % Value 2014-2018

Table 4 LBN Brand Shares of Sleep Aids: % Value 2015-2018

Table 5 Forecast Sales of Sleep Aids: Value 2018-2023

Table 6 Forecast Sales of Sleep Aids: % Value Growth 2018-2023

Executive Summary

Regulation and Shifting Demand for Vitamins and Dietary Supplement Define Industry

Consumer Health Products Remain Popular in Australia But Sales Slow Down

Acquisitions of Local Companies Continue

Distribution Continues To Evolve As the Presence of Discount Pharmacies Increases

the Trend Towards Self-care Management Set To Support Consumer Health Sales

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

Table 8 Life Expectancy at Birth 2013-2018

Market Data

Table 9 Sales of Consumer Health by Category: Value 2013-2018

Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018

Table 14 Distribution of Consumer Health by Format: % Value 2013-2018

Table 15 Distribution of Consumer Health by Format and Category: % Value 2018

Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 1 OTC: Switches

Definitions

Sources

Summary 2 Research Sources

The increasing prevalence of sleep disorders in Australia continued to cause widespread concern during the year, supporting demand for sleep aids. The high incidence of sleep problems has also attracted the interest of various health associations and other organisations. In fact, several studies have investigated the impact of sleep disorders on productivity and the Australian economy generally, including the 2017 Deloitte Access Economics Health Survey, commissioned by the Sleep Health Foundati...

Euromonitor International's Sleep Aids in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sleep Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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