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Sleep Aids in China

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SLEEP AIDS IN CHINA

    Euromonitor International

      February 2019

        LIST OF CONTENTS AND TABLES

          Headlines

            Prospects

              Young Working Classes and the Ageing Population Fuel Demand for Sleep Aids

                Sleep-support Dietary Supplements Compete With OTC Sleep Aids

                  Competitive Landscape

                    the Strong Performance of A Well-established Brand

                      Products Containing Pure Herbal/traditional Ingredients Remain the Most Popular

                        Category Data

                          Table 1 Sales of Sleep Aids: Value 2013-2018

                            Table 2 Sales of Sleep Aids: % Value Growth 2013-2018

                              Table 3 NBO Company Shares of Sleep Aids: % Value 2014-2018

                                Table 4 LBN Brand Shares of Sleep Aids: % Value 2015-2018

                                  Table 5 Forecast Sales of Sleep Aids: Value 2018-2023

                                    Table 6 Forecast Sales of Sleep Aids: % Value Growth 2018-2023

                                      Executive Summary

                                        Healthy Living Continues To Drive Growth in Consumer Health in China

                                          Supportive Government Policies Continue To Propel Growth

                                            Mergers and Acquisitions Lead To A Dynamic Competitive Landscape

                                              the Integration of Online and Offline Sees Strong Potential

                                                Steady Growth Expected for Consumer Health Over the Forecast Period

                                                  Market Indicators

                                                    Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018

                                                      Table 8 Life Expectancy at Birth 2013-2018

                                                        Market Data

                                                          Table 9 Sales of Consumer Health by Category: Value 2013-2018

                                                            Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018

                                                              Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018

                                                                Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018

                                                                  Table 13 Distribution of Consumer Health by Format: % Value 2013-2018

                                                                    Table 14 Distribution of Consumer Health by Format and Category: % Value 2018

                                                                      Table 15 Forecast Sales of Consumer Health by Category: Value 2018-2023

                                                                        Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

                                                                          Appendix

                                                                            OTC Registration and Classification

                                                                              Vitamins and Dietary Supplements Registration and Classification

                                                                                Self-medication/self-care and Preventive Medicine

                                                                                  Switches

                                                                                    Summary 1 OTC: Switches

                                                                                      Definitions

                                                                                        Sources

                                                                                          Summary 2 Research Sources

                                                                                          In today’s fast-paced society in China, the young working classes are now experiencing too much stress, with many of them suffering from sleep deprivation and other sleep problems. The older population also often have trouble falling asleep and getting good-quality sleep at night. Sleep aids will continue to register strong growth over the forecast period due to increasing demand from these consumer groups.

                                                                                          Euromonitor International's Sleep Aids in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2014-2018, allowing you to identify the sectors driving growth. Forecasts to 2023 illustrate how the market is set to change.

                                                                                          Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

                                                                                          Why buy this report?
                                                                                          * Get a detailed picture of the Sleep Aids market;
                                                                                          * Pinpoint growth sectors and identify factors driving change;
                                                                                          * Understand the competitive environment, the market’s major players and leading brands;
                                                                                          * Use five-year forecasts to assess how the market is predicted to develop.

                                                                                          Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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